Skip to main content
Soft'n White Ultra Whitening Hair Serum for Brighter, Even-Toned Hair - 30 ml/1.01 oz

Soft'n White Ultra Whitening Hair Serum for Brighter, Even-Toned Hair - 30 ml/1.01 oz

Discover the Soft'n White Ultra Whitening Hair Serum, a powerful formula designed to visibly brighten and lighten your hair. Achieve an even, luminous tone and restore vitality for truly radiant locks. Perfect for dull or unevenly toned hair.
£3.99
Tax included.
Visibly brightens and lightens hair for a radiant, luminous look.
Promotes a more even hair tone, reducing dullness and discoloration.
Deeply nourishes and revitalizes hair strands from root to tip.
Enhances natural shine and improves hair's overall manageability.

Pairs well with

Key Benefits of Soft'n White - Ultra Whitening Serum - 30 ml/1.01 oz

Unlock the secret to visibly brighter, more radiant hair with the Soft'n White Ultra Whitening Hair Serum, exclusively available at TJ Beauty Products UK. This innovative 30 ml/1.01 oz serum is meticulously formulated to transform dull, unevenly toned hair into a luminous, healthy-looking mane. Forget harsh chemicals; our serum works gently to enhance your hair's natural light reflection, delivering a subtle yet impactful brightening effect.

Designed for individuals seeking to rejuvenate their hair's vibrancy, the Soft'n White Ultra Whitening Hair Serum is more than just a lightening treatment. It's a comprehensive hair care solution that infuses your strands with nourishing ingredients, leaving them soft, smooth, and incredibly shiny. Experience a new level of hair brilliance and confidence with every application.

Experience Transformative Hair Radiance:

  • Visibly Brightens and Lightens Hair: Our advanced formula targets dullness, helping to gently lift and illuminate your hair's natural shade, making it appear brighter and more vibrant. Perfect for achieving that desired luminous glow without harsh bleaching processes.
  • Promotes a More Even Hair Tone: Say goodbye to uneven colour or brassy undertones. This serum works to harmonize your hair's overall tone, providing a consistent, polished look that enhances your natural beauty.
  • Deeply Nourishes and Revitalizes Hair Strands: Enriched with a blend of potent ingredients, the serum penetrates deep into the hair shaft, delivering essential nutrients that repair and strengthen, promoting healthier growth and reducing breakage.
  • Enhances Natural Shine and Improves Hair's Overall Manageability: Beyond its brightening capabilities, this Soft'n White serum smooths the hair cuticle, reflecting light more effectively to boost natural shine. It also detangles and softens, making your hair easier to comb, style, and maintain.

Achieve Radiant, Even-Toned Hair

The Soft'n White Ultra Whitening Hair Serum is your go-to solution for achieving salon-quality hair brightening at home. Its unique formulation is ideal for those who feel their hair has lost its lustre, appears flat, or exhibits an uneven tone. Unlike traditional hair dyes or bleaches, this serum focuses on enhancing your hair's existing pigment structure, working with it to reveal a brighter, more harmonious complexion.

Our expert team at TJ Beauty Products UK understands the desire for beautiful, healthy hair. That's why we've chosen Soft'n White's Ultra Whitening Hair Serum for its gentle yet effective approach. It's suitable for various hair types, including natural, colour-treated, and highlighted hair, providing a versatile option for anyone looking to boost their hair's brilliance. Incorporate this hair revitalizing serum into your routine and watch your hair transform. It's the ultimate hair brightening treatment for a truly luminous finish.

How to Use Soft'n White Ultra Whitening Hair Serum for Best Results

For optimal hair brightening and revitalizing effects, follow these simple steps:

  1. Prepare Your Hair: Start with clean, damp hair. After shampooing and conditioning, gently towel-dry your hair to remove excess water, leaving it slightly moist.
  2. Apply the Serum: Dispense a small amount of Soft'n White Ultra Whitening Hair Serum into your palm. The 30 ml/1.01 oz bottle is designed for precise, economical use. Focus application on areas you wish to lighten or brighten, or distribute evenly throughout your entire hair, from roots to ends.
  3. Distribute Evenly: Using your fingertips or a wide-toothed comb, gently work the serum through your hair, ensuring complete and even coverage. This helps to achieve a uniform brightening effect and maximum nourishment.
  4. Do Not Rinse & Style: This is a leave-in treatment, so there's no need to rinse it out. Simply proceed with your usual styling routine. For the best and most consistent results in achieving brighter, even-toned hair, we recommend regular use of the Soft'n White Ultra Whitening Hair Serum.

For external use only. Avoid contact with eyes. In case of contact, rinse thoroughly with water. If irritation occurs, discontinue use.

Key Ingredients for Hair Radiance and Health

The efficacy of Soft'n White Ultra Whitening Hair Serum lies in its carefully selected blend of high-quality ingredients, each playing a vital role in hair brightening and overall hair health:

  • Ascorbic Acid (Vitamin C): A powerful antioxidant known for its brightening properties. In hair care, Vitamin C helps to gently lighten and brighten hair by removing mineral buildup and enhancing natural shine, promoting a vibrant, healthy look.
  • Niacinamide (Vitamin B3): Supports healthy hair growth and improves the overall strength and elasticity of hair strands. It helps to maintain scalp health, which is crucial for luminous hair.
  • Argania Spinosa Kernel Oil (Argan Oil): Renowned as 'liquid gold,' Argan Oil deeply moisturizes and conditions hair, adding incredible shine and softness. It helps to tame frizz and protect against environmental damage, making it a staple in any hair care routine.
  • Simmondsia Chinensis Seed Oil (Jojoba Oil): Mimics the natural oils of the scalp, providing balanced hydration without greasiness. Jojoba Oil helps to strengthen hair follicles, reduce breakage, and promote a healthy scalp environment for optimal hair growth.
  • Hydrolyzed Keratin: The primary protein of hair, hydrolyzed keratin helps to repair damaged areas, strengthen hair, and reduce frizz. It restores elasticity and gives hair a smoother, more polished appearance.
  • Glycyrrhiza Glabra Root Extract (Licorice Root Extract): Known for its soothing and anti-inflammatory properties, this extract can help to improve scalp health and contribute to an even hair tone by addressing underlying issues that can cause dullness.
  • Panthenol (Pro-Vitamin B5): A humectant that attracts and holds moisture, providing deep hydration to the hair. Panthenol makes hair softer, more elastic, and easier to manage, adding a healthy sheen.
  • Tocopheryl Acetate (Vitamin E): Another potent antioxidant that protects hair from oxidative stress and environmental damage. Vitamin E helps to keep hair healthy, vibrant, and strong.
  • Glycerin & Propylene Glycol: These humectants work synergistically to draw moisture from the air into the hair, providing deep, lasting hydration and preventing dryness, ensuring your hair remains soft and supple.

At TJ Beauty Products UK, we are committed to offering the best in beauty solutions. The Soft'n White Ultra Whitening Hair Serum is a testament to this commitment, providing a safe, effective, and luxurious way to achieve your hair goals. Whether you're looking for a gentle hair lightening treatment, a solution for dull hair, or simply want to boost your hair's natural radiance, this serum is an excellent choice. Shop now and experience the difference of truly bright and revitalized hair!

  1. Apply a small amount of Soft'n White Ultra Whitening Hair Serum to clean, damp hair, focusing on areas you wish to lighten or brighten.
  2. Gently distribute the serum evenly from root to tip using your fingertips or a wide-toothed comb to ensure full coverage.
  3. Do not rinse. Style your hair as usual. For optimal results and continuous hair brightening, use regularly as part of your hair care routine.
  4. Avoid contact with eyes. In case of contact, rinse thoroughly with water.

Aqua, Glycerin, Propylene Glycol, Ascorbic Acid (Vitamin C), Niacinamide, Argania Spinosa Kernel Oil (Argan Oil), Simmondsia Chinensis Seed Oil (Jojoba Oil), Hydrolyzed Keratin, Glycyrrhiza Glabra Root Extract (Licorice Root Extract), Panthenol, Tocopheryl Acetate (Vitamin E), Phenoxyethanol, Ethylhexylglycerin, Parfum, Citric Acid.

United Kingdom:

  • All orders are dispatched within 24 hours
  • Please allow at least 2-4 working days for delivery.
  • Restrictions will apply on deliveries on National & Bank Holidays.

Express Shipping:

  • Express shipping is available Mon-Thurs till GMT 2pm & Friday till GMT 1pm to get the order for the next working day. Our express shipping orders success rate is 99%. National & Bank Holidays may affect express shipping.

For more information on our shipping policy please see HERE.