Face Makeup
Explore face makeup for base, brightening and finishing steps, including options such as concealer and powder from brands like LA Girl, Absolute New York and Nicka K New York. Choose by format, finish and the prep your skin needs, whether you prefer a simple touch-up or a more polished look.
{"type":"root","children":[{"type":"heading","level":2,"children":[{"type":"text","value":"Choosing face makeup for your base and finish"}]},{"type":"paragraph","children":[{"type":"text","value":"This collection brings together face makeup for complexion-focused steps, with product evidence including concealer and powder formats. It is useful for shoppers building a base, adding brightness to targeted areas, setting makeup, or narrowing choices by brand, shade, texture and finish."}]},{"type":"heading","level":3,"children":[{"type":"text","value":"Do you want coverage, brightness or a set finish?"}]},{"type":"paragraph","children":[{"type":"text","value":"For targeted areas, a concealer format such as LA Girl HD Pro Conceal can suit shoppers looking for brightening and a smoother-looking finish. If your priority is setting your base or managing shine through the day, look at"},{"type":"link","url":"/collections/face-makeup-face-powder","title":"face makeup face powder","target":"_self","children":[{"type":"text","value":"face makeup face powder"}]},{"type":"text","value":"for more specific options."}]},{"type":"heading","level":3,"children":[{"type":"text","value":"How much skin prep do you prefer before makeup?"}]},{"type":"paragraph","children":[{"type":"text","value":"Face makeup usually sits more comfortably when skin has been cleansed and moisturised first. If you are refreshing the steps before your base, you may also want to browse"},{"type":"link","url":"/collections/face-cleanser","title":"face cleanser","target":"_self","children":[{"type":"text","value":"face cleanser"}]},{"type":"text","value":"and"},{"type":"link","url":"/collections/makari_face-products_face-moisturisers","title":"face moisturiser","target":"_self","children":[{"type":"text","value":"face moisturiser"}]},{"type":"text","value":"alongside your makeup choices."}]},{"type":"heading","level":3,"children":[{"type":"text","value":"Which brand or format should you narrow down first?"}]},{"type":"paragraph","children":[{"type":"text","value":"Start with the format you need most, such as concealer for targeted application or powder for finishing. Then narrow by the brands shown in the range, including LA Girl, Absolute New York and Nicka K New York. Shoppers with oily skin, oil-control concerns or sensitive skin preferences should check each product page for texture, shade and usage details before buying."}]}]}