Pro Beauty Direct – Affirmer

{"type":"root","children":[{"type":"heading","level":2,"children":[{"type":"text","value":"Pro Beauty Direct - Affirm hair relaxer and aftercare"}]},{"type":"paragraph","children":[{"type":"text","value":"This Affirm collection focuses on hair relaxer products and the follow-up care often used around a relaxer service. You will find formats such as crème relaxers, scalp protector, normalising shampoo, clarifying shampoo, conditioner, reconstructor, repair masque and leave-in detangler, with options labelled for dry, damaged, brittle, colour-treated or sensitive scalp needs."}]},{"type":"heading","level":3,"children":[{"type":"text","value":"Are you choosing a relaxer step or care for after relaxing?"}]},{"type":"paragraph","children":[{"type":"text","value":"If you are looking for the relaxer process itself, start with the relaxer and scalp protection products. For care after a relaxer, look at normalising shampoos, reconstructors and fortifying treatments, such as Affirm 5 in 1 Reconstructor, which is positioned as a post-relaxer treatment. You can also view more"},{"type":"link","url":"/collections/affirm","title":"Affirm","target":"_self","children":[{"type":"text","value":"Affirm"}]},{"type":"text","value":"products if you want to stay within the same brand."}]},{"type":"heading","level":3,"children":[{"type":"text","value":"Is dryness, breakage or scalp comfort your main concern?"}]},{"type":"paragraph","children":[{"type":"text","value":"For hair that feels dry or brittle, consider moisture-focused conditioners, masques and leave-in detanglers. If breakage is your main shopping cue, compare products linked to strengthening, fortifying or post-relaxer care, and see related"},{"type":"link","url":"/collections/affirm-breakage-hair-relaxer","title":"Affirm breakage hair relaxer","target":"_self","children":[{"type":"text","value":"Affirm breakage hair relaxer"}]},{"type":"text","value":"options. For scalp sensitivity, look for products described for sensitive scalp or dry and itchy scalp care."}]},{"type":"heading","level":3,"children":[{"type":"text","value":"Which format is easiest to fit into your wash and styling plan?"}]},{"type":"paragraph","children":[{"type":"text","value":"Shampoos are available for normalising or clarifying, while conditioners, masques and leave-ins support moisture and detangling after cleansing. Larger 32 oz sizes may suit frequent use or professional settings, while smaller 8 oz formats can be useful when trying a product type. For moisture-led relaxer choices, browse"},{"type":"link","url":"/collections/affirm-moisturising-hair-relaxer","title":"Affirm moisturising hair relaxer","target":"_self","children":[{"type":"text","value":"Affirm moisturising hair relaxer"}]},{"type":"text","value":"pages as a next step."}]}]}