{"title":"Blonde \/ Lightening Permanent Hair Colour Cream Dye","description":null,"products":[{"product_id":"creme-of-nature-moisture-rich-hair-color-with-shea-butter-conditioner","title":"Creme of Nature Moisture Rich Hair Color Kit - For Long-Lasting, Radiant Permanent Colour \u0026 100% Grey Coverage","description":"\u003ch3\u003eKey Benefits of Creme of Nature Moisture Rich Hair Color with Shea Butter Conditioner\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eAchieve vibrant, multi-dimensional hair colour with captivating radiance.\u003c\/li\u003e\n\u003cli\u003eExperience 100% grey coverage for a consistently flawless and youthful appearance.\u003c\/li\u003e\n\u003cli\u003eBenefit from an advanced ammonia-free formula, ensuring a gentle and more pleasant colouring process.\u003c\/li\u003e\n\u003cli\u003eInfuse your hair with deep, lasting moisture thanks to the included Ultra-Moisturizing Mango \u0026amp; Shea Butter Conditioner.\u003c\/li\u003e\n\u003cli\u003eEnjoy rich, long-lasting colour and radiant shine that truly endures.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eTransform your hair with \u003cstrong\u003eCreme of Nature Moisture Rich Hair Color\u003c\/strong\u003e, the ultimate \u003cstrong\u003eammonia-free hair dye\u003c\/strong\u003e for stunning results. This permanent liquid hair colour kit from Creme of Nature UK delivers brilliant, \u003cstrong\u003emulti-dimensional colour\u003c\/strong\u003e with an incredible radiant shine. Say goodbye to dull hair and embrace a vibrant new you.\u003c\/p\u003e\n\u003cp\u003eIf you're seeking a reliable \u003cstrong\u003egrey coverage hair color\u003c\/strong\u003e, look no further. Creme of Nature guarantees \u003cstrong\u003e100% grey coverage\u003c\/strong\u003e, seamlessly blending away unwanted greys for a uniform, natural-looking finish. It’s the ideal choice for maintaining a youthful, polished appearance, making it a staple for anyone in the UK looking for effective at-home hair solutions.\u003c\/p\u003e\n\u003ch4\u003eDeeply Moisturizing for Healthy, Luminous Hair\u003c\/h4\u003e\n\u003cp\u003eWhat truly sets this product apart is its unique focus on hydration. Each kit includes an exclusive \u003cstrong\u003eUltra-Moisturizing Mango \u0026amp; Shea Butter Conditioner\u003c\/strong\u003e, a luxurious blend designed to deeply nourish and hydrate your hair post-colouring. This crucial step seals in moisture, prevents dryness, and enhances natural lustre, leaving hair incredibly soft, smooth, and healthy. For those desiring a \u003cstrong\u003emoisturizing permanent hair dye\u003c\/strong\u003e that offers intense colour without compromising hair health, this is your perfect match.\u003c\/p\u003e\n\u003ch4\u003eLong-Lasting Vibrancy \u0026amp; Gentle Care\u003c\/h4\u003e\n\u003cp\u003eEnjoy the confidence of a hair colour that remains vibrant for weeks. Creme of Nature Moisture Rich Hair Color provides a \u003cstrong\u003erich long-lasting colour\u003c\/strong\u003e that resists fading, keeping your shade fresh and luminous. The \u003cstrong\u003eammonia-free\u003c\/strong\u003e formulation ensures a more pleasant colouring experience, reducing harsh fumes and maintaining hair integrity. Combined with the benefits of \u003cstrong\u003eshea butter hair dye\u003c\/strong\u003e, your hair feels strong, vibrant, and exceptionally soft after every application.\u003c\/p\u003e\n\u003ch3\u003eHow to Achieve Your Perfect Shade with Creme of Nature\u003c\/h3\u003e\n\u003cp\u003eFor optimal results and to ensure safety, always refer to the detailed instructions provided within your Creme of Nature Moisture Rich Hair Color kit. Here are the general steps:\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003ePerform a Skin Allergy Patch Test:\u003c\/strong\u003e Conduct this vital test 48 hours before full application. Apply a small amount of the mixed colourant to a clean skin area (e.g., behind the ear or inner elbow). Do not wash or disturb. Discontinue use if any irritation occurs.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrepare Your Hair \u0026amp; Mixture:\u003c\/strong\u003e Ensure your hair is dry and unwashed. Don the provided gloves. Carefully mix the colourant and developer according to the kit's instructions, ensuring a thorough blend of the liquid permanent hair colour formula.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply Colour Evenly:\u003c\/strong\u003e Section your hair and apply the mixture thoroughly, starting from the roots and working towards the ends. Ensure complete saturation for uniform, multi-dimensional colour. Allow the colour to process for the recommended time (refer to instructions for specific timing, especially for resistant grey hair).\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRinse \u0026amp; Condition for Radiance:\u003c\/strong\u003e After processing, rinse your hair with warm water until the water runs clear. Then, apply the generous amount of Ultra-Moisturizing Mango \u0026amp; Shea Butter Conditioner. Leave on for 3-5 minutes to infuse maximum moisture and lock in radiant shine, then rinse. Style as desired and reveal your beautifully coloured, healthy-looking hair!\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch3\u003eWhy Choose TJ Beauty Products UK?\u003c\/h3\u003e\n\u003cp\u003eAt TJ Beauty Products UK, we are dedicated to bringing you the finest hair care and beauty solutions. We understand the importance of vibrant, healthy hair, which is why we meticulously select products like Creme of Nature Moisture Rich Hair Color. When you shop with us, you're not just buying a product; you're investing in quality, authenticity, and unparalleled customer service. We pride ourselves on offering a diverse range of products to meet every hair need, ensuring you find exactly what you're looking for. Trust TJ Beauty Products UK for expert advice, competitive prices, and a seamless shopping experience. Elevate your hair game with products that truly perform.\u003c\/p\u003e\n\u003cp\u003eReady for a stunning hair transformation? Add \u003cstrong\u003eCreme of Nature Moisture Rich Hair Color\u003c\/strong\u003e to your cart today and discover the difference of a truly moisturizing, permanent hair dye with \u003cstrong\u003e100% grey coverage\u003c\/strong\u003e and breathtaking shine. Your journey to beautiful, radiant hair starts here!\u003c\/p\u003e","brand":"Creme of Nature","offers":[{"title":"C10 Jet Black","offer_id":40192581664906,"sku":"C10JB","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"C11 Natural Black","offer_id":40192581927050,"sku":"C11NB","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"C20 LT Golden Brown","offer_id":40192581697674,"sku":"C20LT","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"C21 Rich Brown","offer_id":40192581730442,"sku":"C21RB","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"C30 Red Hot Burgundy","offer_id":40192581763210,"sku":"C30RHB","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"C31 Vivid Red","offer_id":40192581795978,"sku":"C31VR","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"C41 Honey Blonde","offer_id":40192581828746,"sku":"C41HB","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"C42 Light Golden Blonde","offer_id":40192581861514,"sku":"C42LG","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"C43 Lightest Blonde","offer_id":44876746064010,"sku":"CONC43LB","price":4.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0551\/9084\/7626\/files\/creme-of-nature-c43.jpg?v=1715348602"},{"product_id":"wella-professionals-koleston-perfect-60ml","title":"Wella Professionals Koleston Perfect Vibrant, Long-Lasting Colour for Professional Results 60ml\/2.03 oz","description":"\u003ch3\u003eKey Benefits of Wella Professionals Koleston Perfect 60ml\/2.03 oz\u003c\/h3\u003e\n\u003cp\u003eUnlock the secret to vibrant, long-lasting hair colour with \u003cstrong\u003eWella Professionals Koleston Perfect\u003c\/strong\u003e, available in a convenient \u003cstrong\u003e60ml\/2.03 oz\u003c\/strong\u003e tube. As a cornerstone of professional hair salons worldwide, this iconic permanent hair dye formula sets the standard for exceptional results. Whether you're a seasoned stylist or an at-home colour enthusiast looking for professional salon results, Koleston Perfect delivers unparalleled intensity, shine, and coverage. Experience the transformative power of Wella's innovative colour technology, designed to provide stunning, true-to-tone shades that stand the test of time, all while caring for your hair's health and vitality.\u003c\/p\u003e\n\n\u003ch4\u003eWhy Choose Wella Professionals Koleston Perfect?\u003c\/h4\u003e\n\u003cp\u003eFor decades, \u003cstrong\u003eWella Koleston Perfect\u003c\/strong\u003e has been synonymous with superior hair colouring. Its advanced formula ensures not just beautiful hair colour, but also comprehensive care, making it the preferred choice for stylists aiming for perfection. This \u003cstrong\u003epermanent hair colour\u003c\/strong\u003e system offers a vast array of shades, ensuring you can find the perfect hue for any client or personal preference. From rich, deep browns to luminous blondes and fiery reds, each shade is crafted to deliver intense, multi-dimensional results.\u003c\/p\u003e\n\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eUp to 100% Grey Coverage:\u003c\/strong\u003e Achieve flawless, natural-looking grey coverage, even on resistant grey hair. Koleston Perfect seamlessly blends away grey, providing uniform colour from root to tip.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eVibrant, Intense \u0026amp; Long-Lasting Colour:\u003c\/strong\u003e Experience colour that pops! The unique formulation ensures deeply saturated, vibrant results that resist fading, maintaining their brilliance for weeks. Enjoy incredible vibrancy and a radiant, healthy-looking finish.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eFormulated with ME+ Technology:\u003c\/strong\u003e Revolutionising hair colour safety, \u003cstrong\u003eME+ technology\u003c\/strong\u003e significantly reduces the risk of developing new allergies to hair colourants*, making it a more considerate choice for sensitive scalps and clients. *For people not allergic to hair colourants.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eSuperior Hair Condition \u0026amp; Vibrant Shine:\u003c\/strong\u003e Beyond just colour, Koleston Perfect treats your hair. It leaves hair feeling soft, smooth, and incredibly shiny, reflecting light beautifully for a healthy, luminous finish and stunning vibrancy.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eThe Power of ME+ Technology in Wella Koleston Perfect\u003c\/h4\u003e\n\u003cp\u003e\u003cstrong\u003eWella Professionals Koleston Perfect\u003c\/strong\u003e stands out with its groundbreaking \u003cstrong\u003eME+ technology\u003c\/strong\u003e. This innovative ingredient replaces traditional PPD and PTD colourants, which are common causes of allergic reactions in some individuals. While not a guarantee against all allergic reactions, ME+ significantly lowers the risk for those not already sensitised to hair colourants. This commitment to client well-being, combined with its exceptional colour performance, makes Koleston Perfect a leader in professional hair care. You can achieve stunning \u003cstrong\u003epermanent hair colour\u003c\/strong\u003e with greater peace of mind, knowing that Wella is at the forefront of safety and innovation in the world of professional hair products.\u003c\/p\u003e\n\n\u003ch4\u003eAchieve Flawless, Professional Salon Results at Home or in the Salon\u003c\/h4\u003e\n\u003cp\u003eWhether you are a professional stylist creating bespoke looks or an experienced individual colouring your hair at home, the \u003cstrong\u003e60ml Wella Koleston Perfect\u003c\/strong\u003e tube provides ample product for a full application or multiple root touch-ups. Its creamy consistency ensures easy mixing and smooth application, allowing for precise colour placement and consistent results every time. Combine with \u003cstrong\u003eWella Welloxon Perfect developer\u003c\/strong\u003e for optimal activation and stunning colour development. This duo is engineered to work in harmony, delivering vibrant shine and deep conditioning that lasts, ensuring true \u003cstrong\u003eprofessional salon results\u003c\/strong\u003e.\u003c\/p\u003e\n\n\u003ch4\u003eHow to Use Wella Professionals Koleston Perfect for Optimal Results\u003c\/h4\u003e\n\u003cp\u003eFor best results with your \u003cstrong\u003eWella Koleston Perfect permanent hair dye\u003c\/strong\u003e, follow these professional guidelines. Always ensure you have performed a skin allergy patch test 48 hours before each application, even if you have coloured your hair before. This is crucial for safety.\u003c\/p\u003e\n\u003col\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePreparation \u0026amp; Mixing:\u003c\/strong\u003e\n        \u003cul\u003e\n            \u003cli\u003eEnsure your hair is dry and unwashed.\u003c\/li\u003e\n            \u003cli\u003eIn a non-metallic bowl, mix Koleston Perfect colour with Welloxon Perfect developer. The standard mixing ratio is 1:1 (e.g., 60ml of Koleston Perfect colour + 60ml of Welloxon Perfect developer).\u003c\/li\u003e\n            \u003cli\u003eFor Special Blonde shades, the ratio is 1:2 (e.g., 60ml colour + 120ml developer).\u003c\/li\u003e\n            \u003cli\u003eMix thoroughly until a smooth, consistent cream is formed.\u003c\/li\u003e\n        \u003c\/ul\u003e\n    \u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eApplication:\u003c\/strong\u003e\n        \u003cul\u003e\n            \u003cli\u003e\n\u003cstrong\u003eFirst-Time Application:\u003c\/strong\u003e For virgin hair, apply the colour mixture evenly to the mid-lengths and ends first, leaving about 2cm from the scalp. Allow to process for 10-20 minutes. Then, apply the remaining mixture to the roots and process for an additional 20-30 minutes. Total processing time should be 30-40 minutes (or 15-25 minutes with heat).\u003c\/li\u003e\n            \u003cli\u003e\n\u003cstrong\u003eRoot Touch-Up\/Regrowth Application:\u003c\/strong\u003e Apply the colour mixture directly to the regrowth area at the roots. Allow to process for 30-40 minutes (or 15-25 minutes with heat). If necessary, emulsify and pull through to mid-lengths and ends for the last 5-10 minutes to refresh the colour.\u003c\/li\u003e\n        \u003c\/ul\u003e\n    \u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eProcessing Time:\u003c\/strong\u003e\n        \u003cul\u003e\n            \u003cli\u003eRefer to the specific shade chart or product leaflet for precise processing times. These can vary based on the desired intensity, developer strength, and hair type.\u003c\/li\u003e\n            \u003cli\u003eDo not exceed the maximum recommended processing time to maintain hair health and achieve the desired \u003cstrong\u003elong-lasting colour\u003c\/strong\u003e.\u003c\/li\u003e\n        \u003c\/ul\u003e\n    \u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eRinsing \u0026amp; Aftercare:\u003c\/strong\u003e\n        \u003cul\u003e\n            \u003cli\u003eOnce processing is complete, gently emulsify the colour with a small amount of warm water, massaging the scalp and hair.\u003c\/li\u003e\n            \u003cli\u003eRinse hair thoroughly with warm water until the water runs clear.\u003c\/li\u003e\n            \u003cli\u003eShampoo with a colour-safe shampoo, such as \u003cstrong\u003eWella Professionals INVIGO Color Brilliance Shampoo\u003c\/strong\u003e, to remove any residual colour and neutralise the pH.\u003c\/li\u003e\n            \u003cli\u003eFollow with a colour-safe conditioner or treatment, like \u003cstrong\u003eWella Professionals INVIGO Color Brilliance Conditioner\u003c\/strong\u003e, to seal the cuticle and enhance shine.\u003c\/li\u003e\n            \u003cli\u003eFor enhanced colour longevity and health, incorporate a professional hair mask into your routine weekly.\u003c\/li\u003e\n        \u003c\/ul\u003e\n    \u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch4\u003eGeneral Ingredients List (Please refer to product packaging for specific shade ingredients)\u003c\/h4\u003e\n\u003cp\u003eThe precise composition of \u003cstrong\u003eWella Koleston Perfect\u003c\/strong\u003e varies slightly between shades to achieve its diverse colour palette. However, a typical formulation includes:\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003eAqua\/Water\/Eau\u003c\/li\u003e\n    \u003cli\u003eCetearyl Alcohol\u003c\/li\u003e\n    \u003cli\u003ePropylene Glycol\u003c\/li\u003e\n    \u003cli\u003eDicetyl Phosphate\u003c\/li\u003e\n    \u003cli\u003eTrisodium Ethylenediamine Disuccinate\u003c\/li\u003e\n    \u003cli\u003eAmmonia\u003c\/li\u003e\n    \u003cli\u003eCeteth-10 Phosphate\u003c\/li\u003e\n    \u003cli\u003eSteareth-200\u003c\/li\u003e\n    \u003cli\u003eAmmonium Sulfate\u003c\/li\u003e\n    \u003cli\u003eSodium Sulfate\u003c\/li\u003e\n    \u003cli\u003eToluene-2,5-Diamine Sulfate (or other primary oxidising agents, reduced by ME+ technology)\u003c\/li\u003e\n    \u003cli\u003eSodium Hydroxide\u003c\/li\u003e\n    \u003cli\u003eSodium Sulfite\u003c\/li\u003e\n    \u003cli\u003eAscorbic Acid\u003c\/li\u003e\n    \u003cli\u003eParfum\/Fragrance\u003c\/li\u003e\n    \u003cli\u003eXanthan Gum\u003c\/li\u003e\n    \u003cli\u003eResorcinol\u003c\/li\u003e\n    \u003cli\u003eSodium Laureth Sulfate\u003c\/li\u003e\n    \u003cli\u003e2-Methylresorcinol\u003c\/li\u003e\n    \u003cli\u003em-Aminophenol\u003c\/li\u003e\n    \u003cli\u003ep-Aminophenol\u003c\/li\u003e\n    \u003cli\u003e4-Amino-2-Hydroxytoluene\u003c\/li\u003e\n    \u003cli\u003eLinalool\u003c\/li\u003e\n    \u003cli\u003e2,4-Diaminophenoxyethanol HCl\u003c\/li\u003e\n    \u003cli\u003eCitronellol\u003c\/li\u003e\n    \u003cli\u003eAnd other colourants and conditioning agents.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eNote:\u003c\/strong\u003e Contains ME+ technology which significantly reduces the risk of developing new allergies to hair colourants. Always check the individual product packaging for the most accurate and up-to-date ingredients list, especially if you have sensitivities or allergies.\u003c\/p\u003e\n\n\u003ch4\u003eThe Wella Legacy: Innovation \u0026amp; Excellence\u003c\/h4\u003e\n\u003cp\u003eWith a heritage spanning over a century, Wella Professionals is a brand trusted by stylists and consumers alike for its dedication to innovation and quality. \u003cstrong\u003eWella Koleston Perfect\u003c\/strong\u003e embodies this legacy, offering a professional-grade product that consistently delivers exceptional results. This \u003cstrong\u003e60ml\/2.03 oz\u003c\/strong\u003e tube is a testament to Wella's commitment to providing accessible yet high-performance solutions for all your hair colouring needs, whether for full colour, highlights, or intricate colouring techniques, ensuring brilliant hair colour every time.\u003c\/p\u003e\n\n\u003ch4\u003eEnhance Your Hair Colour Journey with TJ Beauty Products UK\u003c\/h4\u003e\n\u003cp\u003eAt TJ Beauty Products UK, we are proud to offer a comprehensive range of \u003cstrong\u003eWella Professionals\u003c\/strong\u003e products, including the renowned \u003cstrong\u003eKoleston Perfect permanent hair colour\u003c\/strong\u003e. Elevate your hair game with vibrant, long-lasting colour, superior \u003cstrong\u003egrey coverage\u003c\/strong\u003e, and healthy-looking \u003cstrong\u003evibrant shine\u003c\/strong\u003e. Our competitive pricing and fast delivery ensure you get your favourite professional hair products quickly and conveniently. Transform your hair with confidence and embrace the stunning results only \u003cstrong\u003eWella Koleston Perfect\u003c\/strong\u003e can provide. 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We are thrilled to introduce \u003cstrong\u003eMaxima Professional Hair Colour 100ml\/3.38 oz\u003c\/strong\u003e, a superior permanent hair dye crafted to deliver stunning, salon-quality results for both professional stylists and individuals seeking vibrant colour at home. This advanced formula ensures rich, long-lasting hair colour with unparalleled grey coverage, all while nurturing your hair for a brilliant, healthy shine. Elevate your hair colouring experience with Maxima – the trusted choice for captivating hair.\u003c\/p\u003e\n\n\u003ch4\u003eExperience Unrivalled Colour Vibrancy \u0026amp; Longevity\u003c\/h4\u003e\n\u003cp\u003eAre you searching for a permanent hair colour that truly stands out? Maxima Professional Hair Colour offers an extensive palette of rich, deep, and luminous shades that deliver \u003cstrong\u003evibrant hair colour\u003c\/strong\u003e designed to last. Our unique formula deeply penetrates the hair cuticle, locking in colour pigments to resist fading, ensuring your chosen shade remains stunningly intense for weeks. Say goodbye to dull, lacklustre hair and embrace the radiant glow that only Maxima’s \u003cstrong\u003elong-lasting hair dye\u003c\/strong\u003e can provide. Achieve a uniform, consistent result from root to tip every time.\u003c\/p\u003e\n\n\u003ch4\u003eAchieve Flawless 100% Grey Coverage\u003c\/h4\u003e\n\u003cp\u003eTired of stubborn grey hairs diminishing your look? Maxima Professional Hair Colour is expertly formulated to provide \u003cstrong\u003e100% grey coverage dye\u003c\/strong\u003e, effectively concealing even the most resistant white and silver strands. Our advanced pigment technology ensures complete saturation, blending seamlessly with your natural hair colour or desired shade for a perfectly uniform finish. Regain a youthful, refreshed appearance with confidence, knowing every strand is impeccably covered. This makes Maxima the go-to \u003cstrong\u003eprofessional hair dye UK\u003c\/strong\u003e wide for superior grey solutions.\u003c\/p\u003e\n\n\u003ch4\u003eNourishment \u0026amp; Shine: Hair Health from Within\u003c\/h4\u003e\n\u003cp\u003eUnlike conventional hair dyes that can often leave hair feeling dry, Maxima Professional Hair Colour is enriched with a luxurious blend of \u003cstrong\u003econditioning agents\u003c\/strong\u003e and beneficial natural oils. While specific ingredients vary by shade, our formulas typically feature fortifying components like Argan Oil and Olive Oil, renowned for their deep moisturising properties and ability to add incredible shine. Hydrolyzed proteins, such as Keratin, work to strengthen hair from within, reducing breakage and improving elasticity. The result is not just a beautiful, \u003cstrong\u003eshiny hair colour\u003c\/strong\u003e, but hair that feels remarkably soft, smooth, and exceptionally healthy.\u003c\/p\u003e\n\n\u003ch4\u003eProfessional Salon Quality, Accessible to All\u003c\/h4\u003e\n\u003cp\u003eTJ Beauty Products UK brings you \u003cstrong\u003esalon quality hair colour\u003c\/strong\u003e previously exclusive to industry professionals. Maxima Professional Hair Colour offers superior performance, delivering results comparable to a high-end salon experience, whether you're a seasoned stylist or performing \u003cstrong\u003eat-home hair colouring\u003c\/strong\u003e. The generous \u003cstrong\u003e100ml permanent hair colour\u003c\/strong\u003e tube provides ample product for full applications or multiple root touch-ups, offering excellent value without compromising on professional standards. Unleash your creativity and achieve stunning, professional-looking hair colour with confidence.\u003c\/p\u003e\n\n\u003ch3\u003eHow to Achieve Salon-Perfect Hair Colour at Home with Maxima\u003c\/h3\u003e\n\u003col\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePreparation \u0026amp; Mixing for Optimal Results:\u003c\/strong\u003e Prior to application, always perform a strand and sensitivity patch test 48 hours in advance. In a non-metallic bowl, mix 1 part Maxima Professional Hair Colour with 1.5 parts Maxima Oxidising Emulsion (developer). Choose the appropriate developer strength (e.g., 10, 20, 30 vol) based on your desired lift and grey coverage. Stir thoroughly until a smooth, consistent cream is formed. Refer to shade-specific instructions for precise ratios.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePrecise Application for Even Colour:\u003c\/strong\u003e Apply the mixed colour evenly to dry, unwashed hair using a tint brush. For virgin hair, apply to mid-lengths and ends first, then to roots after 10-15 minutes. For re-growth, apply only to the root area. For the last 5-10 minutes of processing, you can gently emulsify the colour through the ends if needed, to refresh and ensure seamless blending. Always wear gloves.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eProcessing, Rinsing \u0026amp; Aftercare:\u003c\/strong\u003e Allow Maxima Professional Hair Colour to process for 30-45 minutes as recommended for your chosen shade and hair type. Do not exceed the maximum processing time. Emulsify gently with warm water, then rinse hair thoroughly until the water runs completely clear. Follow with a high-quality, pH-balancing, colour-safe shampoo and conditioner to lock in colour, seal the cuticle, and leave hair feeling silky, soft, and vibrant.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch3\u003eKey Ingredients for Beautiful, Healthy Hair with Maxima\u003c\/h3\u003e\n\u003cp\u003eMaxima Professional Hair Colour is formulated with a thoughtful selection of ingredients engineered for superior colour performance and hair health. Key components typically include:\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eAmmonium Hydroxide:\u003c\/strong\u003e An essential alkalising agent in permanent hair colour, facilitating effective cuticle opening for pigment deposition.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eConditioning Agents (e.g., Cetearyl Alcohol, Ceteareth-25):\u003c\/strong\u003e Provide profound softness, manageability, and protection during the colouring process.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eColour Precursors (e.g., PPD, Resorcinol):\u003c\/strong\u003e Crucial for creating long-lasting, vibrant pigments. (A patch test is vital due to potential sensitivities).\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eNatural Oils (e.g., Argan Oil, Olive Oil):\u003c\/strong\u003e Infused to deliver deep moisture, enhance natural shine, and protect the hair fibre from environmental stressors, contributing to a smooth, healthy feel.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eHydrolyzed Proteins (e.g., Keratin):\u003c\/strong\u003e Strengthen the hair shaft, help repair existing damage, and improve elasticity, leaving hair resilient and less prone to breakage.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eAntioxidants \u0026amp; Stabilisers (e.g., Ascorbic Acid, Sodium Hydrosulfite):\u003c\/strong\u003e Help maintain the integrity of the colour formula and ensure consistent, reliable results.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThis rich, synergistic blend ensures your hair is not just beautifully coloured, but also feels nourished, strong, and exceptionally radiant.\u003c\/p\u003e\n\n\u003ch3\u003eExpert Tips for Maximising Your Maxima Hair Colour Experience\u003c\/h3\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eDeveloper Choice:\u003c\/strong\u003e Always use Maxima Oxidising Emulsion. The developer volume (10, 20, 30 vol) significantly impacts lift and grey coverage.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eSkin Protection:\u003c\/strong\u003e Apply a barrier cream around your hairline, ears, and neck to prevent skin staining.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eColour Care Routine:\u003c\/strong\u003e Use a high-quality colour-safe shampoo and conditioner. Rinse hair with cooler water to prolong vibrancy.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eRegular Touch-Ups:\u003c\/strong\u003e For consistent colour and seamless blending, reapply to roots every 4-6 weeks as needed.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eAvoid Over-Processing:\u003c\/strong\u003e Strictly adhere to recommended processing times to prevent damage and ensure optimal colour results.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eAt TJ Beauty Products UK, we are dedicated to offering the finest \u003cstrong\u003eprofessional hair dye UK\u003c\/strong\u003e has available. Maxima Professional Hair Colour 100ml\/3.38 oz is your ultimate choice for achieving vibrant, long-lasting, and healthy-looking hair. Shop now and confidently transform your look with a product trusted by professionals. Experience the Maxima difference today – where superior quality meets unparalleled 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This 60ml\/2.03 oz tube is your key to unlocking stunningly natural, balanced, and vibrant hair tones with professional-grade excellence. Ideal for both seasoned professional stylists and discerning home users, Koleston Perfect ME+ Pure Naturals delivers unparalleled results, ensuring up to 100% grey coverage and a luminous, healthy finish.\u003c\/p\u003e\n\n\u003ch4\u003eRevolutionary ME+ Technology for Enhanced Safety\u003c\/h4\u003e\n\u003cp\u003eAt the heart of Wella Koleston Perfect ME+ Pure Naturals is the groundbreaking \u003cstrong\u003eME+ dye molecule\u003c\/strong\u003e. This patented innovation significantly reduces the risk of developing new allergies to hair colour*, offering a more comfortable and reassuring experience for clients and colourists alike. Wella's commitment to safety and innovation means you can achieve beautiful, permanent hair colour without compromising on well-being. It's a significant advancement in professional hair care, replacing common sensitising molecules like PPD\/PTD found in traditional hair dyes, making it a preferred choice for those seeking a gentler hair colouring solution. Always perform an allergy patch test 48 hours before each application.\u003c\/p\u003e\n\n\u003ch4\u003eEmbrace Pure Naturals: Authentic Tones, Unrivalled Depth\u003c\/h4\u003e\n\u003cp\u003eThe \u003cstrong\u003ePure Naturals\u003c\/strong\u003e range is specifically crafted to deliver authentic, balanced, and incredibly rich natural tones. Whether you're aiming for subtle enhancement or complete transformation, these permanent hair colour shades provide remarkable depth and multi-dimensional shine that truly reflects light. Experience outstanding \u003cstrong\u003eup to 100% grey coverage\u003c\/strong\u003e, ensuring seamless, uniform results that perfectly blend with your natural hair or desired base. The 60ml\/2.03 oz packaging offers precise application and ensures minimal waste, making it an economical and efficient choice for professional use.\u003c\/p\u003e\n\n\u003ch4\u003eHair Health \u0026amp; Lasting Vibrancy\u003c\/h4\u003e\n\u003cp\u003eBeyond stunning colour, \u003cstrong\u003eKoleston Perfect ME+ Pure Naturals\u003c\/strong\u003e is formulated to be gentle on the hair. Its advanced composition works to minimise hair damage colour after colour, leaving your locks feeling incredibly soft, smooth, and looking vibrant. The long-lasting formula resists fade, maintaining its true tone and brilliance for weeks, so your hair remains healthy, shiny, and beautiful between salon visits. Achieve professional-grade, permanent hair colour results that truly stand the test of time, reflecting Wella's heritage of excellence in hair care.\u003c\/p\u003e\n\n\u003ch3\u003eWhy Choose Wella Professionals Koleston Perfect ME+ Pure Naturals from TJ Beauty Products UK?\u003c\/h3\u003e\n\u003cp\u003eWhen you choose Wella Professionals Koleston Perfect ME+ Pure Naturals from TJ Beauty Products UK, you're investing in a product trusted by professional stylists worldwide. We provide authentic Wella products, ensuring you receive the high-quality, reliable permanent hair colour you expect. Our commitment to excellence means you can achieve salon-quality results, whether you're a professional seeking the best for your clients or a home user desiring impeccable, healthy-looking hair. Experience the perfect blend of innovation, safety, and radiant colour with Wella.\u003c\/p\u003e\n\n\u003ch3\u003eHow to Achieve Flawless Results with Wella Koleston Perfect ME+ Pure Naturals\u003c\/h3\u003e\n\u003cp\u003eFor optimal results and to ensure the longevity of your vibrant hair colour, follow these professional guidelines:\u003c\/p\u003e\n\u003col\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePreparation \u0026amp; Mixing:\u003c\/strong\u003e Always perform an allergy patch test 48 hours prior to application. Wear suitable gloves. In a non-metallic bowl, mix Wella Professionals Koleston Perfect ME+ Pure Naturals permanent hair colour (60ml\/2.03 oz) with the appropriate volume of Wella Welloxon Perfect developer. The standard mixing ratio is 1:1 (e.g., 60ml colour + 60ml developer) for most shades, and 1:2 for Special Blonde shades.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eApplication:\u003c\/strong\u003e Apply the colour mixture immediately and evenly to dry, unwashed hair. For regrowth touch-ups, apply to the root area first. For a full-head application on virgin hair, apply from mid-lengths to ends, then follow with root application after 10-15 minutes to ensure even lift and tone.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eProcessing:\u003c\/strong\u003e Allow the permanent hair colour to process for 30-40 minutes at room temperature. If using heat, reduce processing time to 20-30 minutes. 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While specific ingredients can vary slightly by shade, a representative list includes:\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003eAqua\/Water\/Eau\u003c\/li\u003e\n    \u003cli\u003eCetearyl Alcohol\u003c\/li\u003e\n    \u003cli\u003ePropylene Glycol\u003c\/li\u003e\n    \u003cli\u003eDicetyl Phosphate\u003c\/li\u003e\n    \u003cli\u003eTrisodium Ethylenediamine Disuccinate (Metal Purifier)\u003c\/li\u003e\n    \u003cli\u003eCeteth-10 Phosphate\u003c\/li\u003e\n    \u003cli\u003eSteareth-200\u003c\/li\u003e\n    \u003cli\u003eAmmonia (Alkalizing Agent)\u003c\/li\u003e\n    \u003cli\u003eToluene-2,5-Diamine Sulfate (ME+ Dye Precursor)\u003c\/li\u003e\n    \u003cli\u003eResorcinol\u003c\/li\u003e\n    \u003cli\u003eSodium Sulfite\u003c\/li\u003e\n    \u003cli\u003eAscorbic Acid (Antioxidant)\u003c\/li\u003e\n    \u003cli\u003eParfum\/Fragrance\u003c\/li\u003e\n    \u003cli\u003eXanthan Gum\u003c\/li\u003e\n    \u003cli\u003e2-Methylresorcinol\u003c\/li\u003e\n    \u003cli\u003ep-Aminophenol\u003c\/li\u003e\n    \u003cli\u003em-Aminophenol\u003c\/li\u003e\n    \u003cli\u003eDisodium EDTA\u003c\/li\u003e\n    \u003cli\u003e4-Amino-2-Hydroxytoluene\u003c\/li\u003e\n    \u003cli\u003e2,4-Diaminophenoxyethanol HCl\u003c\/li\u003e\n    \u003cli\u003eN,N-Bis(2-Hydroxyethyl)-p-Phenylenediamine Sulfate\u003c\/li\u003e\n    \u003cli\u003eSodium Hydroxide\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cem\u003e(Note: Always refer to the product packaging for the most current and complete ingredients list for your specific shade.)\u003c\/em\u003e\u003c\/p\u003e\n\n\u003ch3\u003eFrequently Asked Questions (FAQs) about Koleston Perfect ME+ Pure Naturals\u003c\/h3\u003e\n\u003cdl\u003e\n    \u003cdt\u003e\u003cstrong\u003eQ: Is Koleston Perfect ME+ suitable for sensitive scalps?\u003c\/strong\u003e\u003c\/dt\u003e\n    \u003cdd\u003eA: While ME+ technology significantly reduces the risk of developing new allergies to hair colour, it is essential to perform an allergy patch test 48 hours before each application, even for existing users. It is designed for enhanced comfort but individual reactions can vary.\u003c\/dd\u003e\n\n    \u003cdt\u003e\u003cstrong\u003eQ: What developer should I use with Wella Koleston Perfect ME+ Pure Naturals?\u003c\/strong\u003e\u003c\/dt\u003e\n    \u003cdd\u003eA: Always use with Wella Welloxon Perfect developer. The standard mixing ratio is 1:1 (e.g., 60ml colour + 60ml developer) for most shades, and 1:2 for Special Blonde shades. Choose the appropriate volume (6%, 9%, 12%) based on desired lift, grey coverage, and professional recommendation.\u003c\/dd\u003e\n\n    \u003cdt\u003e\u003cstrong\u003eQ: Can I achieve pure blonde tones with the Pure Naturals range?\u003c\/strong\u003e\u003c\/dt\u003e\n    \u003cdd\u003eA: The \"Pure Naturals\" range is specifically designed for natural, balanced, and deep tones with excellent grey coverage. For pure blonde results or significant lift, you might explore other Koleston Perfect ME+ families such as \"Special Blonde\" or consult with a professional stylist who can recommend the best range for your desired blonde nuance.\u003c\/dd\u003e\n\u003c\/dl\u003e\n\n\u003cp\u003eElevate your hair colour experience with \u003cstrong\u003eWella Professionals Koleston Perfect ME+ Pure Naturals permanent hair colour 60ml\/2.03 oz\u003c\/strong\u003e. Achieve professional-grade, natural-looking results with reduced allergy risk and minimised hair damage. Shop now at TJ Beauty Products UK and discover the secret to healthy, vibrant, and stunning hair!\u003c\/p\u003e","brand":"Wella","offers":[{"title":"10\/0 - Lightest Blonde","offer_id":40192648642698,"sku":"WKPM100","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"10\/03 - Lightest Blonde Natural Gold","offer_id":40192648675466,"sku":"WKPM1003","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"10\/04 - Lightest Blonde atural Red","offer_id":40192648708234,"sku":"WKPM1004","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"2\/0 - Black","offer_id":40192648741002,"sku":"WKPM20","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"3\/0 - Dark Brown","offer_id":40192648773770,"sku":"WKPM30","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"3\/00 - Dark Natural Brown","offer_id":40192648806538,"sku":"WKPM300","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"33\/0 - Dark Brown Intensive","offer_id":40192648839306,"sku":"WKPM33","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"4\/0 - 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Light Natural Blonde","offer_id":40192649396362,"sku":"WKPM800","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8-Jan","offer_id":40549073191050,"sku":"WKPM801","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8\/03 - Light Blonde Natural Gold","offer_id":40192649461898,"sku":"WKPM803","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8\/04 - Light Blonde Natural Red","offer_id":40192649494666,"sku":"WKPM804","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8\/07 - Light Blonde Natural Brown","offer_id":40192649527434,"sku":"WKPM807","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"88\/0 - Light Blonde Intensive","offer_id":40192649560202,"sku":"WKPM880","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9\/0 - Very Light Blonde","offer_id":40192649592970,"sku":"WKPM90","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9\/00 - Very Light Natural Blonde","offer_id":40192649625738,"sku":"WKPM900","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9\/03 - Very Light Blonde Natural Gold","offer_id":40192649658506,"sku":"WKPM903","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9\/04 - Very Light Blonde Natural Red","offer_id":40192649691274,"sku":"WKPM904","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"99\/0 - Very Light Blonde Intensive","offer_id":40192649724042,"sku":"WKPM990","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0551\/9084\/7626\/products\/kolestone-perfect-plus-me-pure-natural.jpg?v=1638507208"},{"product_id":"wella-professionals-koleston-perfect-me-plus-rich-naturals-60ml","title":"Wella Professionals Koleston Perfect ME Plus Rich Naturals Vibrant, Natural-Looking Colour for Professional \u0026 Home Use 60ml\/2.03 oz","description":"\u003ch3\u003eKey Benefits of Wella Professionals Koleston Perfect ME Plus Rich Naturals 60ml\/2.03 oz\u003c\/h3\u003e\n\u003cul\u003e\n    \u003cli\u003eUp to 100% grey coverage for flawless, uniform results that seamlessly blend with your natural hair.\u003c\/li\u003e\n    \u003cli\u003eFeatures revolutionary ME+ technology, significantly reducing the risk of developing new allergies to hair colourants.\u003c\/li\u003e\n    \u003cli\u003eAchieves natural-looking, multi-dimensional hair colour with exceptional vibrancy and unparalleled shine.\u003c\/li\u003e\n    \u003cli\u003eLong-lasting, fade-resistant permanent formula ensures enduring colour intensity and beauty wash after wash.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eElevate your hair colour experience with \u003cstrong\u003eWella Professionals Koleston Perfect ME Plus Rich Naturals 60ml\/2.03 oz\u003c\/strong\u003e, available at TJ Beauty Products UK. This iconic permanent hair colour is the choice of professionals worldwide, now made accessible for stunning results whether in the salon or for sophisticated home use. Designed to deliver rich, natural-looking colour, this advanced formula goes beyond simple tinting, offering a blend of intensity, coverage, and care.\u003c\/p\u003e\n\n\u003ch4\u003eRevolutionise Your Colour with ME+ Technology\u003c\/h4\u003e\n\u003cp\u003eAt the heart of Wella Koleston Perfect ME Plus is the groundbreaking \u003cstrong\u003eME+ technology\u003c\/strong\u003e. This innovative dye molecule is a significant breakthrough for hair colour users, as it substantially \u003cstrong\u003ereduces the risk of developing new allergies to hair colourants\u003c\/strong\u003e. Unlike traditional PPD and PTD formulations, ME+ technology offers a safer colouring experience without compromising on colour performance. Enjoy vibrant hair colour with enhanced peace of mind, knowing you're using a product developed with your comfort and safety in mind.\u003c\/p\u003e\n\n\u003ch4\u003eUnrivalled Vibrancy and Unbeatable Coverage\u003c\/h4\u003e\n\u003cp\u003eSay goodbye to unwanted grey hairs with Koleston Perfect ME Plus. This powerful formula provides \u003cstrong\u003eup to 100% grey coverage\u003c\/strong\u003e, ensuring a perfect, uniform result from root to tip. Experience intensely vibrant colour that reflects light beautifully, creating a multi-dimensional effect that enhances your hair’s natural texture. The permanent hair colour is formulated for exceptional \u003cstrong\u003efade-resistance\u003c\/strong\u003e, meaning your rich shades stay true and brilliant for longer, maintaining that fresh-from-the-salon look.\u003c\/p\u003e\n\n\u003ch4\u003eThe Allure of Rich Naturals\u003c\/h4\u003e\n\u003cp\u003eThe \u003cstrong\u003eRich Naturals\u003c\/strong\u003e range is specifically curated to offer sophisticated, elegant tones that mimic the most beautiful aspects of natural hair colours. From soft brunettes to luminous blondes and subtle reds, each shade is crafted to provide a natural-looking finish with a captivating shimmer. These shades are designed to complement various complexions, delivering a refined and polished appearance that never looks artificial. Achieve harmonious, balanced colour that radiates health and vitality.\u003c\/p\u003e\n\n\u003ch4\u003eHow to Achieve Salon-Quality Results with Wella Koleston Perfect ME Plus Rich Naturals\u003c\/h4\u003e\n\u003cp\u003eFor best results and to ensure optimal hair colouring, follow these professional guidelines:\u003c\/p\u003e\n\u003col\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePreparation \u0026amp; Mixing:\u003c\/strong\u003e Always start with dry, unwashed hair. In a non-metallic bowl, mix Wella Koleston Perfect ME Plus Rich Naturals 60ml with Welloxon Perfect Developer (sold separately) in a 1:1 ratio. For example, use 60ml of colour cream with 60ml of Welloxon Perfect. Ensure thorough mixing to achieve a smooth, consistent cream. Always wear appropriate gloves.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eApplication:\u003c\/strong\u003e For a full head application (first-time colour), begin by applying the mixture to the mid-lengths and ends, allowing it to develop for 10-20 minutes. Then, apply to the roots and process for an additional 20-30 minutes. For re-growth or root touch-ups, apply the mixture only to the root area and process for 30-40 minutes.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eProcessing:\u003c\/strong\u003e The total processing time is typically 30-40 minutes without heat, or 15-25 minutes with gentle heat. Always refer to the specific instructions provided on the shade chart or product packaging, as processing times can vary. A strand test is highly recommended to determine precise timings and desired results.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eRinsing \u0026amp; Aftercare:\u003c\/strong\u003e Once the processing time is complete, gently emulsify the colour with a small amount of warm water, then rinse your hair thoroughly until the water runs completely clear. Follow with a professional colour-safe shampoo and conditioner, such as Wella Professionals Invigo Color Brilliance, and finish with a suitable post-colour treatment to seal the cuticle and enhance shine.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch4\u003eEssential Tips for Optimal Colouring\u003c\/h4\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eAllergy Alert Test:\u003c\/strong\u003e Always perform an allergy alert test 48 hours before each application, even if you have coloured your hair before.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eStrand Test:\u003c\/strong\u003e Conduct a strand test to preview your chosen shade and determine the optimal processing time for your hair type.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eHair Condition:\u003c\/strong\u003e Ensure your hair is in good condition prior to colouring. Deep conditioning treatments can improve colour absorption and vibrancy.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eColour Protection:\u003c\/strong\u003e Extend the life of your vibrant colour by using Wella Professionals colour protection products.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eUnderstanding the Ingredients of Wella Koleston Perfect ME Plus\u003c\/h4\u003e\n\u003cp\u003eWella Koleston Perfect ME Plus is formulated with a blend of high-quality ingredients designed for superior colour performance and hair health. While the exact composition may vary slightly by shade, key components include:\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eWater\/Aqua\/Eau:\u003c\/strong\u003e The base for the colour cream.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eCetearyl Alcohol:\u003c\/strong\u003e A fatty alcohol that helps to condition and thicken the product.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePropylene Glycol:\u003c\/strong\u003e A humectant that helps retain moisture.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eTrisodium Ethylenediamine Disuccinate:\u003c\/strong\u003e A chelating agent that helps improve colour stability.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eToluene-2,5-Diamine Sulfate (ME+ technology):\u003c\/strong\u003e The innovative dye precursor responsible for the reduced allergy risk.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eResorcinol:\u003c\/strong\u003e A common oxidative dye coupler.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eAmmonium Hydroxide:\u003c\/strong\u003e The alkalizing agent that helps open the hair cuticle.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003em-Aminophenol (ME+ technology) \u0026amp; 2-Methylresorcinol:\u003c\/strong\u003e Additional dye couplers within the ME+ system.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eSodium Sulfite \u0026amp; Ascorbic Acid:\u003c\/strong\u003e Antioxidants used as stabilizers.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eParfum\/Fragrance:\u003c\/strong\u003e For a pleasant application experience.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eAlways refer to the ingredient list printed on the product packaging for the most precise and up-to-date information, especially concerning allergens.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003ch4\u003eWhy Choose Wella Koleston Perfect ME Plus Rich Naturals from TJ Beauty Products UK?\u003c\/h4\u003e\n\u003cp\u003eWhen you choose \u003cstrong\u003eWella Koleston Perfect ME Plus Rich Naturals 60ml\/2.03 oz\u003c\/strong\u003e from TJ Beauty Products UK, you're not just buying a hair colour; you're investing in professional-grade quality, innovative technology, and stunning, reliable results. As a trusted supplier, TJ Beauty Products UK ensures you receive authentic Wella Professionals products, allowing you to achieve beautiful, vibrant, and natural-looking hair colour with confidence and ease. Experience the difference of ME+ technology and unleash your hair's full potential.\u003c\/p\u003e\n\u003cp\u003eAdd to your cart today and transform your look with the enduring beauty of Wella Koleston Perfect ME Plus Rich Naturals!\u003c\/p\u003e","brand":"Wella","offers":[{"title":"10\/1 - Lightest Blonde Ash","offer_id":40192650412170,"sku":"WKPMR101","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"10\/16 - Lightest Blonde Ash Violet","offer_id":40192650444938,"sku":"WKPMR1016","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"10\/3 - Lightest Blonde Gold","offer_id":40192650477706,"sku":"WKPMR103","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"10\/31 - Lightest Blonde Gold Ash","offer_id":40192650510474,"sku":"WKPMR1031","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"10\/38 - Lightest Blonde Goldern Pearl","offer_id":40192650543242,"sku":"WKPMR1038","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"10\/86 - Lightest Blonde Pearl Violet","offer_id":40192650576010,"sku":"WKPMR1086","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"10\/95 - 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Very Light Blonde Gold Ash","offer_id":40192651395210,"sku":"WKPMR931","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9\/8 - Very Light Blonde Pearl","offer_id":40192651427978,"sku":"WKPMR98","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9\/81 - Very Light Blonde Perl Ash","offer_id":40192651460746,"sku":"WKPMR981","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0551\/9084\/7626\/products\/kolestone-perfect-me-plus-rich-naturals.jpg?v=1643023379"},{"product_id":"wella-professional-koleston-perfect-me-plus-special-blonde-60ml","title":"Wella Professional Koleston Perfect ME+ Special Blonde Permanent Ultra-Lightening Hair Colour for Professional Stylists 60ml\/2.03 oz","description":"\u003ch3\u003eKey Benefits of Wella Professional Koleston Perfect ME Plus Special Blonde 60ml\/2.03 oz\u003c\/h3\u003e\n\u003cp\u003eUnlock truly captivating blonde hues with the Wella Professional Koleston Perfect ME+ Special Blonde, available in a convenient 60ml \/ 2.03 oz size. This isn't just any hair colour; it's a revolutionary professional-grade permanent ultra-lightening solution engineered to deliver stunning, pure, and vibrant blonde results with an unparalleled level of care. Designed specifically for discerning professional stylists, this advanced formulation ensures your clients experience magnificent colour transformation while prioritising their well-being.\u003c\/p\u003e\n\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eUp to 5 Levels of Lift:\u003c\/strong\u003e Achieve powerful, clear ultra-lightening, creating brilliant and radiant blonde shades, even on darker bases.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eME+ Technology:\u003c\/strong\u003e Significantly reduces the risk of developing new allergies to hair colourants, offering a more comfortable colouring experience for sensitive clients.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePure, Balanced Colour:\u003c\/strong\u003e Delivers natural depth and incredible shine, ensuring truly expressive and believable blonde tones without unwanted brassiness.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eLong-Lasting Vibrancy:\u003c\/strong\u003e Enjoy durable, true-to-tone blonde results that resist fading, keeping your clients' hair looking salon-fresh for longer.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eThe Wella Koleston Perfect ME+ Special Blonde is a cornerstone of professional hair colouring. Its innovative ME+ molecule is a game-changer, replacing PPD and PTD – common ingredients known to cause allergic reactions in some individuals. This commitment to client safety, combined with Wella's renowned colour expertise, makes it a top choice for stylists seeking both exceptional performance and peace of mind. Experience the difference of a hair colour that works harder, and smarter, for breathtaking blonde hair.\u003c\/p\u003e\n\n\u003ch3\u003eWhy Choose Wella Koleston Perfect ME+ Special Blonde for Your Salon?\u003c\/h3\u003e\n\u003cp\u003eFor decades, Wella Professionals has been at the forefront of hair innovation, and the Koleston Perfect ME+ range exemplifies this legacy. The Special Blonde series is meticulously crafted for those who demand the ultimate in blonde perfection. Whether you're aiming for icy platinum, natural sun-kissed, or sophisticated ash blonde tones, this permanent hair colour provides the versatility and reliability you need. Its advanced formula ensures superior blonde clarity and cool tone neutralisation, combating brassy undertones to leave hair with a pristine, luminous finish. The rich, creamy texture of the 60ml tube ensures easy mixing and precise application, making every colouring process efficient and effective.\u003c\/p\u003e\n\u003cp\u003eWith Wella Koleston Perfect ME+, you're not just applying colour; you're applying science. The pure balance technology ensures that each strand is saturated with vibrant, even pigment from root to tip, resulting in flawless, uniform blonde hair. This product isn't merely about lightening; it's about perfecting. It’s about delivering an elevated salon experience where stunning results meet advanced safety. Make the Wella Koleston Perfect ME+ Special Blonde 60ml \/ 2.03 oz a staple in your professional toolkit and witness the transformation of every client into a radiant blonde masterpiece.\u003c\/p\u003e\n\n\u003ch3\u003eHow to Achieve Flawless Blonde Results with Wella Koleston Perfect ME+ Special Blonde\u003c\/h3\u003e\n\u003cp\u003eAchieving breathtaking blonde hair requires precision and adherence to professional guidelines. Always perform a patch test 48 hours prior to application and wear suitable gloves.\u003c\/p\u003e\n\u003col\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePreparation \u0026amp; Mixing:\u003c\/strong\u003e For Special Blonde shades, mix one part Wella Koleston Perfect ME+ Special Blonde 60ml with two parts Koleston Perfect Crème Developer (e.g., 9% \/ 30 Vol for up to 3 levels of lift, or 12% \/ 40 Vol for 4-5 levels of lift). Use a non-metallic bowl and whisk thoroughly until a smooth, consistent mixture is achieved.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eApplication:\u003c\/strong\u003e Apply the colour mixture immediately to dry, unwashed hair. For virgin hair (first-time application), apply to the mid-lengths and ends first, ensuring even saturation. After 15-20 minutes, apply to the root area. For regrowth applications, apply only to the root area.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eDevelopment Time:\u003c\/strong\u003e Allow the colour to develop for 50-60 minutes without heat. Always refer to your Wella colour chart and strand test results for precise timings. Do not exceed the recommended development time.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eRinse \u0026amp; Aftercare:\u003c\/strong\u003e Once development is complete, gently emulsify the colour with a small amount of warm water for a few minutes. Rinse hair thoroughly until the water runs completely clear. Follow with a post-colour shampoo (e.g., Wella Professionals ColorMotion+ Post-Colour Treatment) and conditioner to lock in colour and enhance shine.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch3\u003eEssential Tips for Wella Special Blonde Application\u003c\/h3\u003e\n\u003cul\u003e\n    \u003cli\u003eFor optimal results and to maintain hair health, always use Wella Koleston Perfect Crème Developer.\u003c\/li\u003e\n    \u003cli\u003eConsider pre-lightening heavily pigmented or very dark hair before using Special Blonde for the purest results.\u003c\/li\u003e\n    \u003cli\u003eMonitor the hair closely during the development time, especially for delicate blonde shades.\u003c\/li\u003e\n    \u003cli\u003eEducate clients on proper at-home care, including using sulphate-free shampoos and conditioners, and regular use of colour-safe treatments to maintain their vibrant Wella blonde.\u003c\/li\u003e\n    \u003cli\u003eFor toning or neutralising unwanted warm tones post-lightening, explore the Wella Professionals Blondor or Koleston Perfect Pure Naturals ranges.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eUnderstanding the Ingredients in Wella Koleston Perfect ME+ Special Blonde\u003c\/h3\u003e\n\u003cp\u003eAt TJ Beauty Products UK, we believe in transparency. While the most accurate and comprehensive ingredients list will always be found on the product packaging of your Wella Professional Koleston Perfect ME+ Special Blonde 60ml \/ 2.03 oz, here's a typical overview of what you can expect:\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eWater (Aqua):\u003c\/strong\u003e The primary solvent.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eCetearyl Alcohol:\u003c\/strong\u003e A fatty alcohol that acts as an emulsifier, opacifier, and carrying agent.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePropylene Glycol:\u003c\/strong\u003e A humectant and solvent, helping to distribute the colour evenly.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eTrisodium Ethylenediamine Disuccinate:\u003c\/strong\u003e A chelating agent that helps stabilise the formula and improve colour performance.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eAmmonium Hydroxide:\u003c\/strong\u003e An alkalising agent that opens the hair cuticle, allowing colour molecules to penetrate.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eToluene-2,5-Diamine Sulfate (ME+):\u003c\/strong\u003e The innovative dye precursor that significantly reduces the risk of new allergies to hair colourants.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eSodium Sulfite \u0026amp; Ascorbic Acid:\u003c\/strong\u003e Antioxidants that prevent premature oxidation of the dye.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eResorcinol \u0026amp; 2-Methylresorcinol:\u003c\/strong\u003e Colour couplers, essential for developing specific shades.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003em-Aminophenol \u0026amp; 2-Amino-6-Chloro-4-Nitrophenol:\u003c\/strong\u003e Direct dyes or couplers contributing to the final blonde tone.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eFragrance (Parfum):\u003c\/strong\u003e For a pleasant scent during application.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eDisodium EDTA:\u003c\/strong\u003e A chelating agent.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cem\u003ePlease note: This is a general guide. Always check the specific product packaging for the full and most up-to-date ingredients list, as formulations can vary slightly.\u003c\/em\u003e\u003c\/p\u003e\n\n\u003ch3\u003eMaintain Your Radiant Wella Blonde\u003c\/h3\u003e\n\u003cp\u003eTo prolong the life and vibrancy of your Wella Professional Koleston Perfect ME+ Special Blonde hair colour, recommend a dedicated aftercare routine. Regular use of Wella Professionals ColorMotion+ range or Invigo Color Brilliance products will help protect the colour, enhance shine, and keep hair feeling healthy and strong. Avoid excessive heat styling and always use a heat protectant. For ongoing colour maintenance, schedule regular touch-ups for root regrowth and consider professional treatments to keep the blonde luminous and fresh. Trust Wella for enduring beauty.\u003c\/p\u003e\n\u003cp\u003eElevate your salon's blonde services with the Wella Professional Koleston Perfect ME+ Special Blonde 60ml \/ 2.03 oz. Available now at TJ Beauty Products UK – your trusted source for professional hair care and colouring essentials.\u003c\/p\u003e","brand":"Wella","offers":[{"title":"12\/0 - Special Blonde Natural","offer_id":40192651526282,"sku":"WKPMS120","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"12\/03 Special Blonde Natural Gold","offer_id":40192651559050,"sku":"WKPMS1203","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"12\/1 - Special Blonde Ash","offer_id":40192651591818,"sku":"WKPMS121","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"12\/11 - Special Blonde Ash Intensive","offer_id":40192651624586,"sku":"WKPMS1211","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"12\/16 - Special Blonde Ash Violet","offer_id":40192651657354,"sku":"WKPMS1216","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"12\/61 - Special Blonde Violet Ash","offer_id":40192651690122,"sku":"WKPMS1261","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"12\/81 - Special Blonde Pearl Ash","offer_id":40192651722890,"sku":"WKPMS1281","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"12\/89 - Special Blonde Pearl Cendre","offer_id":40192651755658,"sku":"WKPMS1289","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"12\/96 - Special Blonde Cendre Violet","offer_id":40192651788426,"sku":"WKPMS1296","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0551\/9084\/7626\/products\/kelostone-perfect-me-plus-special-blonde.jpg?v=1638507225"},{"product_id":"wella-professional-koleston-perfect-me-plus-deep-browns-60ml","title":"Wella Professional Koleston Perfect ME Plus Deep Browns Permanent Hair Colour for Rich, Lasting Shine 60ml\/2.03 oz","description":"\u003cp\u003eWelcome to the world of exquisite hair transformation with \u003cstrong\u003eWella Professional Koleston Perfect ME Plus Deep Browns 60ml\/2.03 oz\u003c\/strong\u003e, available at TJ Beauty Products UK. This advanced \u003cstrong\u003epermanent hair colour\u003c\/strong\u003e is designed for both professional stylists and discerning individuals seeking salon-quality results at home. Koleston Perfect ME+ is a groundbreaking innovation, delivering not only stunning, rich deep brown shades but also significantly reducing the risk of developing new allergies to hair colourants, thanks to its revolutionary ME+ technology. Experience unparalleled colour vibrancy, incredible shine, and flawless grey coverage, all in a convenient 60ml\/2.03 oz size perfect for precise application.\u003c\/p\u003e\n\n\u003ch3\u003eKey Benefits of Wella Professional Koleston Perfect ME Plus Deep Browns 60ml\/2.03 oz\u003c\/h3\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eRevolutionary ME+ Technology:\u003c\/strong\u003e Experience peace of mind with our cutting-edge ME+ molecule, which replaces traditional PPD\/PTD, significantly reducing the risk of developing new allergies to hair colourants. This innovation makes Wella Koleston Perfect ME Plus a safer choice for many clients, without compromising on performance.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eExquisite, Vibrant Deep Brown Shades:\u003c\/strong\u003e Dive into a spectrum of rich, multi-dimensional deep brown tones that deliver intense vibrancy and a natural-looking finish. Each shade is crafted to provide extraordinary shine, reflecting light beautifully for hair that looks as healthy as it feels.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eUnrivalled 100% Grey Coverage:\u003c\/strong\u003e Achieve superior and complete grey coverage, ensuring every strand is perfectly coloured from root to tip. Wella Koleston Perfect ME+ Deep Browns guarantees a uniform, flawless result, even on the most resistant grey hair.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eLong-Lasting, Fade-Resistant Colour:\u003c\/strong\u003e Enjoy enduring beauty with a permanent hair colour formula engineered for exceptional longevity. Your vibrant deep brown will resist fading, maintaining its richness and intensity between salon visits, providing lasting satisfaction.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eThe Wella Koleston Perfect ME Plus range stands as a testament to Wella's commitment to innovation and excellence in professional hair colour. This particular \u003cstrong\u003e60ml\/2.03 oz Deep Browns\u003c\/strong\u003e collection offers a rich palette of tones, from cool ash browns to warm chocolate hues, ensuring every client can find their perfect match. Its creamy texture ensures easy mixing and precise application, making it a favourite among professional stylists for achieving consistent, predictable, and stunning results every time. When you choose Koleston Perfect ME+, you’re choosing a legacy of superior performance and advanced hair science.\u003c\/p\u003e\n\n\u003ch4\u003eThe Groundbreaking ME+ Technology Explained\u003c\/h4\u003e\n\u003cp\u003eAt the heart of Wella Professional Koleston Perfect ME Plus lies the patented ME+ dye molecule. For years, PPD (para-phenylenediamine) and PTD (para-toluenediamine) have been essential components in permanent hair colour, known for their ability to deliver intense, long-lasting results. However, these ingredients are also the primary cause of allergic reactions to hair dye. Wella scientists have ingeniously replaced these molecules with ME+, providing similar performance to traditional permanent colour but with up to a 60 times lower chance of developing a new allergy. This innovation makes the \u003cstrong\u003eWella Koleston Perfect ME Plus Deep Browns 60ml\/2.03 oz\u003c\/strong\u003e a truly remarkable product, offering beauty with enhanced safety.\u003c\/p\u003e\n\n\u003ch4\u003eEmbrace the Richness of Deep Browns\u003c\/h4\u003e\n\u003cp\u003eDeep brown hair colour exudes sophistication, warmth, and natural elegance. The Wella Koleston Perfect ME Plus Deep Browns collection offers a versatile range that can be customised to complement various skin tones and personal styles. Whether you desire a deep, cool espresso brown, a luminous golden brown, or a classic rich chocolate, these shades deliver incredible depth and vibrancy. The advanced colour molecules penetrate deeply into the hair shaft, ensuring each pigment is locked in for an intensive, brilliant finish that truly shines. Achieve your perfect \u003cstrong\u003epermanent hair colour\u003c\/strong\u003e with confidence and style.\u003c\/p\u003e\n\n\u003ch3\u003eHow to Achieve Salon-Quality Deep Brown Hair with Wella Koleston Perfect ME Plus 60ml\/2.03 oz\u003c\/h3\u003e\n\u003cp\u003eFor best results and to ensure safety, always follow these instructions carefully. It is highly recommended to perform a patch test 48 hours before each application.\u003c\/p\u003e\n\n\u003ch5\u003eImportant Safety Information:\u003c\/h5\u003e\n\u003cp\u003eHair colourants can cause severe allergic reactions. Read and follow instructions. This product is not intended for use on persons under the age of 16. Temporary \"black henna\" tattoos may increase your risk of allergy. Do not colour your hair if: you have a rash on your face or sensitive, irritated and damaged scalp; you have ever experienced any reaction after colouring your hair; you have experienced a reaction to a temporary \"black henna\" tattoo in the past. Keep out of reach of children. Wear suitable gloves.\u003c\/p\u003e\n\n\u003col\u003e\n    \u003cli\u003e\n\u003cstrong\u003eStep 1: Preparation \u0026amp; Mixing for Optimal Colour:\u003c\/strong\u003e Ensure you wear suitable protective gloves throughout the entire process. In a non-metallic bowl, precisely mix one part Wella Professional Koleston Perfect ME Plus Deep Browns permanent hair colour (e.g., 60ml\/2.03 oz tube) with one part Welloxon Perfect developer. The chosen developer strength (e.g., 6% \/ 20 Vol for 1 level of lift and grey coverage, 9% \/ 30 Vol for 2 levels, 12% \/ 40 Vol for 3 levels) will determine the lift and intensity of your rich deep brown shade. A 1:1 mixing ratio is standard for most Koleston Perfect ME+ shades, ensuring perfect consistency for application.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eStep 2: Precise Application for Uniform Results:\u003c\/strong\u003e Apply the creamy colour mixture immediately to dry, unwashed hair. For a first-time application on virgin hair, begin by applying to the mid-lengths and ends, allowing it to develop for 10-20 minutes before applying to the root area. For regrowth applications, focus only on the new growth at the roots, ensuring thorough saturation for superior grey coverage and a seamless blend with your existing vibrant deep brown.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eStep 3: Development Time for Perfect Shade:\u003c\/strong\u003e Allow the colour to develop for the recommended time. Typically, this is 30-40 minutes without heat, or 15-25 minutes if using additional heat (e.g., a climazon). Always monitor the colour progression and refer to the Wella Professional Koleston Perfect ME+ shade chart for specific timings and desired results. The development time is crucial for achieving the lasting shine and depth of your chosen deep brown permanent hair colour.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eStep 4: Rinsing, Emulsifying \u0026amp; Aftercare:\u003c\/strong\u003e Once the development time is complete, gently emulsify the colour with a small amount of warm water for a few minutes. Then, rinse the hair thoroughly with lukewarm water until the water runs completely clear. Follow this with a professional post-colour shampoo and conditioner, such as those from the Wella Professionals Invigo Color Brilliance range, to seal the cuticles, lock in the magnificent deep brown pigment, and enhance the longevity and intense shine of your new hair colour.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch3\u003eExpert Tips from TJ Beauty Products UK Stylists for Lasting Deep Browns\u003c\/h3\u003e\n\u003cp\u003eTo maximise the life and vibrancy of your \u003cstrong\u003eWella Koleston Perfect ME Plus Deep Browns 60ml\/2.03 oz\u003c\/strong\u003e, consider these professional recommendations:\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePre-Colour Prep:\u003c\/strong\u003e For optimal colour absorption and even results, ensure hair is clean and free from heavy styling products. A clarifying shampoo a day or two before colouring can be beneficial.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eMaintain with Care:\u003c\/strong\u003e Use sulphate-free shampoos and conditioners specifically designed for colour-treated hair. The Wella Professionals Color Motion+ or Invigo Color Brilliance lines are excellent choices to protect your vibrant deep brown permanent hair colour.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eHeat Protection:\u003c\/strong\u003e Always use a heat protectant spray when styling with hot tools to prevent colour fade and maintain the hair's integrity and shine.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eRefresh \u0026amp; Gloss:\u003c\/strong\u003e Between full colour applications, consider using a Wella Colour Fresh Mask in a suitable brown shade to refresh your tone and boost shine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWella Koleston Perfect ME+ Deep Browns 60ml\/2.03 oz Key Ingredients (Illustrative)\u003c\/h3\u003e\n\u003cp\u003eWhile specific formulations may vary slightly by individual shade, the Wella Koleston Perfect ME+ permanent hair colour generally includes a balanced blend of high-quality ingredients designed for optimal performance and hair health. Always refer to the product packaging for the most accurate and up-to-date ingredient list.\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003eAqua\/Water\/Eau (Solvent)\u003c\/li\u003e\n    \u003cli\u003eCetearyl Alcohol (Emulsifier, Opacifying)\u003c\/li\u003e\n    \u003cli\u003ePropylene Glycol (Humectant)\u003c\/li\u003e\n    \u003cli\u003eAmmonia (Alkalizing Agent)\u003c\/li\u003e\n    \u003cli\u003eDicetyl Phosphate (Emulsifier)\u003c\/li\u003e\n    \u003cli\u003eTrisodium Ethylenediamine Disuccinate (Chelating Agent)\u003c\/li\u003e\n    \u003cli\u003eCeteth-10 Phosphate (Emulsifier)\u003c\/li\u003e\n    \u003cli\u003eSteareth-200 (Emulsifier, Stabilizer)\u003c\/li\u003e\n    \u003cli\u003eSodium Hydroxide (pH Adjuster)\u003c\/li\u003e\n    \u003cli\u003eSodium Sulfite (Antioxidant, Preservative)\u003c\/li\u003e\n    \u003cli\u003eAscorbic Acid (Antioxidant)\u003c\/li\u003e\n    \u003cli\u003eParfum\/Fragrance (Scent)\u003c\/li\u003e\n    \u003cli\u003eXanthan Gum (Viscosity Controller)\u003c\/li\u003e\n    \u003cli\u003eToluene-2,5-Diamine Sulfate (ME+ Dye Precursor - replaces PPD)\u003c\/li\u003e\n    \u003cli\u003eResorcinol (Coupler)\u003c\/li\u003e\n    \u003cli\u003e2-Methylresorcinol (Coupler)\u003c\/li\u003e\n    \u003cli\u003ep-Aminophenol (Developer)\u003c\/li\u003e\n    \u003cli\u003em-Aminophenol (Developer)\u003c\/li\u003e\n    \u003cli\u003e4-Amino-2-Hydroxytoluene (Coupler)\u003c\/li\u003e\n    \u003cli\u003eDisodium EDTA (Chelating Agent)\u003c\/li\u003e\n    \u003cli\u003ePotential Colourants: Various deep brown pigment precursors\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eAt TJ Beauty Products UK, we are proud to offer the full range of Wella Professional Koleston Perfect ME Plus. When you choose the \u003cstrong\u003eDeep Browns 60ml\/2.03 oz\u003c\/strong\u003e from our selection, you're not just purchasing a hair colour; you're investing in a professional-grade product that delivers stunning, long-lasting, and safer results. Our commitment to quality ensures you receive genuine Wella products, empowering you to achieve vibrant, rich deep brown hair with exceptional shine and confidence. Elevate your colour game today and experience the Wella difference!\u003c\/p\u003e","brand":"Wella","offers":[{"title":"4\/71 - Medium Brown Brwon Ash","offer_id":40192651919498,"sku":"WKMDB471","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"4\/75 - Medium Brown Brown Mahogany","offer_id":40192651952266,"sku":"WKMDB475","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"4\/77 - Medium Brown Brown Intensive","offer_id":40192651985034,"sku":"WKMDB477","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"5\/73 - Light Brown Brown Gold","offer_id":40192652017802,"sku":"WKMDB573","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"5\/75 - Light Brown Brown Mahogany","offer_id":40192652050570,"sku":"WKMDB575","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"5\/77 - Light Brown Brwon Intensive","offer_id":40192652083338,"sku":"WKMDB577","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6\/7 - Dark Blonde Brown","offer_id":40192652116106,"sku":"WKMDB67","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6\/71 - Dark Blonde Brown Ash","offer_id":40192652148874,"sku":"WKMDB671","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6\/73 - Dark Blonde Brown Blonde","offer_id":40192652181642,"sku":"WKMDB673","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6\/74 - Dark Blonde Brown Red","offer_id":40192652214410,"sku":"WKMDB674","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6\/75 - Dark Blonde Brown Mahogany","offer_id":40192652247178,"sku":"WKMDB675","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6\/77 - Dark Blonde Brown Intensive","offer_id":40192652279946,"sku":"WKMDB677","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7\/7 - Medium Blonde Brown","offer_id":40192652312714,"sku":"WKMDB77","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7\/73 - Medium Blonde Brown Gold","offer_id":40192652345482,"sku":"WKMDB773","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7\/75 - Medium Blonde Brown Mahogany","offer_id":40192652378250,"sku":"WKMDB775","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7\/77 - Medium Blonde Brown Intensive","offer_id":40192652411018,"sku":"WKMDB777","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8\/7 - Light Blonde Brown","offer_id":40192652443786,"sku":"WKMDB87","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8\/71 - Light Blonde Brown Ash","offer_id":40192652476554,"sku":"WKMDB871","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8\/73 - Light Blonde Brown Gold","offer_id":40192652509322,"sku":"WKMDB873","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8\/74 - Light Blonde Brown Red","offer_id":40192652542090,"sku":"WKMDB874","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9\/7 - Very Light Blonde Brown","offer_id":40192652574858,"sku":"WKMDB97","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9\/73 - Very Light Blonde Brown Gold","offer_id":40192652607626,"sku":"WKMDB973","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0551\/9084\/7626\/products\/kelostone-perfect-me-plus-deep-browns.jpg?v=1638507235"},{"product_id":"wella-professional-koleston-perfect-me-plus-vibrent-reds-60ml","title":"Wella Koleston Perfect ME Plus Vibrent Reds Permanent Hair Colour 60ml\/2.03 oz","description":"\u003ch3\u003eKey Benefits of Wella Professional Koleston Perfect ME Plus Vibrent Reds 60ml\/2.03 oz\u003c\/h3\u003e\n\u003cp\u003eAs an elite SEO copywriter for TJ Beauty Products UK, I'm thrilled to introduce you to the revolutionary Wella Koleston Perfect ME Plus Vibrent Reds 60ml\/2.03 oz. This isn't just any hair colour; it's a pinnacle of professional hair dyeing technology designed to deliver breathtaking results. Wella Professional Koleston Perfect ME Plus Vibrent Reds is renowned among stylists for its ability to create intense, head-turning red hues while prioritising hair health and client comfort. Whether you're aiming for a fiery auburn, a deep mahogany, or a dazzling ruby, this permanent hair colour offers unparalleled vibrancy and depth. Say goodbye to dull, flat reds and embrace a spectrum of stunning red shades that truly shine.\u003c\/p\u003e\n\n\u003cp\u003eWhen you choose Wella Koleston Perfect ME Plus Vibrent Reds, you're investing in more than just colour; you're investing in a superior hair experience. This exceptional formula is engineered to provide not only beautiful aesthetics but also significant advancements in hair colour safety and performance.\u003c\/p\u003e\n\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eDelivers Pure, Balanced Colour Results with Natural Depth and Shine:\u003c\/strong\u003e Experience truly authentic and multi-dimensional red hair colour. The ME+ technology ensures pure colour tones, avoiding brassiness or unwanted undertones, resulting in a vibrant red finish that reflects light beautifully for incredible shine and natural movement.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eUp to 100% Grey Coverage from Root to Tip:\u003c\/strong\u003e Struggling with stubborn greys? Wella Koleston Perfect ME Plus Vibrent Reds provides flawless, complete coverage, ensuring a seamless, uniform red hue across all hair types, even the most resistant grey strands. Your clients will enjoy a youthful, vibrant transformation.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eSignificantly Reduces the Risk of Developing New Allergies to Hair Colour (ME+ Technology):\u003c\/strong\u003e This is a game-changer. Wella's patented ME+ molecule is a scientific breakthrough, significantly lowering the chance of allergic reactions compared to traditional permanent hair dyes. This makes the Koleston Perfect ME Plus Vibrent Reds a preferred choice for clients concerned about hair colour sensitivities.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eProvides Long-Lasting, Vibrant Red Shades with Intense Brilliance and Condition:\u003c\/strong\u003e Red hair is notorious for fading, but not with Koleston Perfect ME Plus. Its advanced formula locks in the vibrant red pigments, ensuring your dazzling colour remains intense and brilliant for weeks. Your hair will not only look great but feel soft, smooth, and conditioned.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eUnveiling Wella's ME+ Technology\u003c\/h3\u003e\n\u003cp\u003eAt the heart of the Wella Koleston Perfect ME Plus Vibrent Reds lies the innovative ME+ technology. This groundbreaking component represents a significant leap forward in hair colour science. Unlike many traditional permanent hair dyes that rely heavily on PPD (p-phenylenediamine) or PTD (p-toluenediamine), which are common allergens, ME+ significantly reduces the presence of these sensitising molecules. This doesn't just mean fewer existing allergies; it drastically lowers the likelihood of developing new allergies to hair colour over time. For professional stylists and colour enthusiasts alike, this provides a greater sense of security and comfort, making vibrant red transformations accessible to a wider audience. The ME+ technology ensures that the stunning, pure, and balanced colour results you achieve with Wella Professional Koleston Perfect ME Plus Vibrent Reds are not only beautiful but also delivered with enhanced safety in mind.\u003c\/p\u003e\n\n\u003ch3\u003eThe Power of Vibrent Reds\u003c\/h3\u003e\n\u003cp\u003eThe Vibrent Reds collection within the Koleston Perfect ME Plus range is specifically formulated to create the most captivating red tones imaginable. From subtle strawberry blondes with a red tint to deep, fiery coppers and intense, dramatic burgundies, these shades offer incredible versatility. The precise blend of pigments in Wella Professional Koleston Perfect ME Plus Vibrent Reds ensures that each strand is infused with rich, multi-tonal colour, delivering a vibrant red that catches the light and exudes sophistication. This range is perfect for those who want their red hair to be a true statement, reflecting passion, confidence, and individuality. The 60ml\/2.03 oz tube provides ample product for single applications, making it ideal for both full-head colour and intricate highlighting techniques.\u003c\/p\u003e\n\n\u003ch3\u003eHow to Achieve Stunning Results with Wella Koleston Perfect ME Plus Vibrent Reds\u003c\/h3\u003e\n\u003cp\u003eFor the best and safest results with your Wella Koleston Perfect ME Plus Vibrent Reds permanent hair colour, adhering to professional guidelines is key. While designed for professional use, understanding the application process is beneficial for all. Always perform a patch test 48 hours prior to application to check for allergic reactions, even with ME+ technology.\u003c\/p\u003e\n\n\u003col\u003e\n    \u003cli\u003e\n\u003cstrong\u003eConsult with a Wella Professional Stylist for Optimal Shade Selection and Development:\u003c\/strong\u003e Before starting, it is highly recommended to consult a qualified Wella Professional stylist. They can expertly assess your hair's current condition, natural colour, and porosity to recommend the perfect Vibrent Reds shade from the Koleston Perfect ME Plus range and determine the precise developer strength (Welloxon Perfect) and processing time needed for your desired vibrant red outcome.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePrepare and Mix Your Colour:\u003c\/strong\u003e In a non-metallic bowl, accurately measure and mix Wella Koleston Perfect ME Plus Vibrent Reds with Welloxon Perfect developer. The standard mixing ratio is 1:1 (e.g., 60ml of colour with 60ml of Welloxon Perfect developer for standard permanent hair colour), but specific shade instructions or high-lift shades might require a 1:2 ratio. Mix thoroughly until a smooth, consistent cream is achieved.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePrecise Application to Dry Hair:\u003c\/strong\u003e Using a tint brush, apply the colour mixture evenly to dry, unwashed hair. For a virgin application, start by applying to the mid-lengths and ends, then apply to the roots after 10-15 minutes. For root touch-ups, apply directly to the regrowth area. Ensure every strand is fully saturated for uniform and vibrant red hair colour results.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eDevelop, Rinse, and Condition:\u003c\/strong\u003e Allow the colour to develop for the recommended time (typically 30-40 minutes without heat, or 15-25 minutes with heat, depending on developer strength and desired intensity). Once the development time is complete, emulsify the colour with a small amount of warm water, then rinse hair thoroughly until the water runs completely clear. Finish by shampooing with a colour-safe shampoo and applying a Wella Professionals post-colour treatment or conditioner to seal the cuticle and enhance shine.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch3\u003eIngredients for Radiant Red Hair\u003c\/h3\u003e\n\u003cp\u003eThe sophisticated formula of Wella Koleston Perfect ME Plus Vibrent Reds 60ml\/2.03 oz is a blend of carefully selected ingredients designed to deliver vibrant, long-lasting permanent hair colour while caring for your hair. Key components work in harmony to ensure brilliant colour, conditioning, and the protective benefits of ME+ technology.\u003c\/p\u003e\n\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eAqua\/Water\/Eau:\u003c\/strong\u003e The primary solvent, essential for creating the creamy consistency of the hair dye.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eCetearyl Alcohol \u0026amp; Propylene Glycol:\u003c\/strong\u003e Conditioning agents that help to moisturise and protect the hair during the colouring process, leaving it soft and manageable.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eAmmonium Hydroxide \u0026amp; Ethanolamine:\u003c\/strong\u003e Alkalizing agents that open the hair cuticle, allowing colour pigments to penetrate deeply into the hair shaft for permanent results.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eToluene-2,5-Diamine Sulfate (ME+ Technology Component):\u003c\/strong\u003e A key colour precursor that, alongside other ME+ activators, provides vibrant colour with a significantly reduced risk of allergic reactions compared to traditional PPD.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eResorcinol, m-Aminophenol, 2-Methylresorcinol, 4-Amino-2-Hydroxytoluene:\u003c\/strong\u003e A blend of colour coupling agents and modifiers that create the specific vibrant red shades and contribute to the depth and intensity of the final hair colour.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eAscorbic Acid \u0026amp; Sodium Sulfite:\u003c\/strong\u003e Antioxidants that help stabilise the colour formula and prevent premature oxidation.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eFragrance\/Parfum:\u003c\/strong\u003e Provides a pleasant scent during the colouring process.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eDisodium EDTA:\u003c\/strong\u003e A chelating agent that helps improve product stability and performance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eChoose Wella Koleston Perfect ME Plus Vibrent Reds for a professional-grade permanent hair colour that combines stunning, long-lasting red shades with breakthrough allergy reduction technology. Elevate your hair colour game and experience the Wella difference with this 60ml\/2.03 oz powerhouse from TJ Beauty Products UK. Your journey to incredibly vibrant, healthy-looking red hair starts here!\u003c\/p\u003e","brand":"Wella","offers":[{"title":"33\/66 - Dark Brown Intensive Violet Intensive","offer_id":40192652738698,"sku":"WKMVR3366","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"44\/65 - Dark Brown Intensive Violet Mahogany","offer_id":40192652771466,"sku":"WKMVR4465","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"44\/66 - Medium Brown Intensive Violet Intensive","offer_id":40192652804234,"sku":"WKMVR4466","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"5\/41 - Light Brown Red Ash","offer_id":40192652837002,"sku":"WKMVR541","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"5\/5 - Light Brown Mahogany","offer_id":40192652869770,"sku":"WKMVR55","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"55\/46 - Light Brown Intensive Red Violet","offer_id":40192652902538,"sku":"WKMVR5546","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"55\/65 - Light Brown Intensive Violet Mahogany","offer_id":40192652935306,"sku":"WKMVR5565","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"55\/66 - Light Brown Intensive Violet Intensive","offer_id":40192652968074,"sku":"WKMVR5566","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6\/34 - Dark Blonde Golden Red","offer_id":40192653000842,"sku":"WKMVR634","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6\/41 - Dark Blonde Red Ash","offer_id":40192653033610,"sku":"WKMVR641","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6\/43 - Dark Blonde Red Gold","offer_id":40192653066378,"sku":"WKMVR643","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6\/45 - Dark Blonde Red Mahogany","offer_id":40192653099146,"sku":"WKMVR645","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"66\/44 - Dark Blonde Intensive Red Intensive","offer_id":40192653131914,"sku":"WKMVR6644","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"66\/46 - Dark Blonde Intensive Red Violet","offer_id":40192653164682,"sku":"WKMVR6646","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"66\/56 - Dark Blonde Intensive Mahogany Violet","offer_id":40192653197450,"sku":"WKMVR6656","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7\/34 - Medium Blonde Golden Red","offer_id":40192653230218,"sku":"WKMVR734","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7\/43 - Medium Blonde Red Gold","offer_id":40192653262986,"sku":"WKMVR743","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8\/4 - Light Blonde Golden Red","offer_id":40192653295754,"sku":"WKMVR84","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8\/41 - Light Blonde Red Ash","offer_id":40192653328522,"sku":"WKMVR841","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8\/43 - Light Blonde Red Gold","offer_id":40192653361290,"sku":"WKMVR843","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0551\/9084\/7626\/products\/kolestone-perfect-me-plus-vibrent-reds.jpg?v=1638507243"},{"product_id":"wella-professional-koleston-perfect-me-plus-special-mix-60ml","title":"Wella Professional Koleston Perfect ME Plus Special Mix Vibrant Color \u0026 Reduced Allergy Risk for Professional Hair Stylists 60ml\/2.03 oz","description":"\u003ch3\u003eKey Benefits of Wella Professional Koleston Perfect ME Plus Special Mix 60ml\/2.03 oz\u003c\/h3\u003e\n\u003cul\u003e\n    \u003cli\u003eRevolutionary ME+ technology significantly reduces the risk of developing new allergies to hair colour.\u003c\/li\u003e\n    \u003cli\u003eAchieve up to 100% grey coverage, delivering natural depth and luminous, long-lasting shine.\u003c\/li\u003e\n    \u003cli\u003eExperience a significant reduction in hair damage, ensuring superior hair quality, colour after colour.\u003c\/li\u003e\n    \u003cli\u003eDelivers vibrant, true-to-tone results with an expansive palette for unlimited creative colour possibilities.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWelcome to the forefront of professional hair colouring with the Wella Professional Koleston Perfect ME Plus Special Mix 60ml\/2.03 oz, exclusively available at TJ Beauty Products UK. This isn't just another hair dye; it's a paradigm shift in professional hair colour, combining ground-breaking ME+ technology with unparalleled vibrant colour performance. Designed for the discerning professional hair stylists and creative colourists, Koleston Perfect ME+ empowers you to deliver stunning, true-to-tone results while prioritizing client comfort and hair health.\u003c\/p\u003e\n\n\u003cp\u003eFor decades, Wella Professionals has been at the cutting edge of hair science, and Koleston Perfect ME+ is the pinnacle of this innovation. This permanent hair dye ensures brilliant, expressive colour that lasts, providing up to 100% grey coverage with exceptional depth and dimension. Whether you're aiming for bold transformations or subtle enhancements, the Koleston Perfect ME+ Special Mix offers the versatility needed for any artistic vision.\u003c\/p\u003e\n\n\u003ch4\u003eUnderstanding ME+ Technology: The Future of Hair Colouring\u003c\/h4\u003e\n\u003cp\u003eAt the heart of Wella Koleston Perfect ME+ is its revolutionary ME+ dye molecule, a scientific breakthrough that replaces traditional PPD (p-phenylenediamine) and PTD (p-toluenediamine) in specific shades. This advanced formulation is engineered to significantly reduce the risk of developing new allergies to hair colour – a crucial consideration for both professional hair stylists and their clients. While it reduces the risk, it’s important to note that a patch test is still mandatory before every application, as severe allergic reactions can still occur. This commitment to client well-being sets Wella Koleston Perfect ME+ apart, making it a preferred choice for salons seeking innovative and safer colour solutions.\u003c\/p\u003e\n\n\u003ch4\u003eUnleash Vibrant, True-to-Tone Colour with Lasting Shine\u003c\/h4\u003e\n\u003cp\u003eThe Wella Koleston Perfect ME Plus Special Mix is renowned for its ability to deliver stunning, vibrant hair colour that truly stands out. Experience brilliant, expressive colour results with incredible depth and shine, making every shade a masterpiece. From rich brunettes to fiery reds and luminous blondes, the colour spectrum offered by Koleston Perfect ME+ allows professional hair stylists to create personalised looks that are true-to-tone and long-lasting. Its superior formulation ensures up to 100% grey coverage, blending seamlessly for a natural, youthful appearance. Clients will adore the radiant finish and the enduring vibrancy of their new hair colour, extending the life of their salon service.\u003c\/p\u003e\n\n\u003ch4\u003eProfessional-Grade Performance \u0026amp; Hair Health\u003c\/h4\u003e\n\u003cp\u003eBeyond its innovative ME+ technology and vibrant colour delivery, Wella Koleston Perfect ME+ is celebrated for its commitment to hair integrity. This permanent hair dye offers a significant reduction in hair damage, colour after colour, thanks to its carefully balanced formulation. Hair feels healthier, looks shinier, and maintains its natural strength even after repeated colouring processes. This professional-grade performance means you can confidently offer your clients exceptional colour results without compromising on hair quality. The 60ml\/2.03 oz tube provides ample product for single applications or for mixing custom shades, giving professional hair stylists the flexibility they need in a busy salon environment.\u003c\/p\u003e\n\n\u003ch3\u003eHow to Achieve Salon-Perfect Colour with Wella Koleston Perfect ME+ Special Mix\u003c\/h3\u003e\n\u003cp\u003eFor optimal results and to ensure client safety, always perform a patch test 48 hours prior to application and follow the instructions carefully.\u003c\/p\u003e\n\u003col\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePreparation:\u003c\/strong\u003e Mix Wella Koleston Perfect ME+ Special Mix with the appropriate Koleston Perfect developer (Welloxon Perfect) in a non-metallic bowl, according to the recommended mixing ratio (e.g., 1:1 for most shades, 1:2 for Special Blonde). Ensure a consistent, smooth mixture.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eApplication:\u003c\/strong\u003e Apply the colour mixture evenly to dry, unwashed hair using a brush. For a first-time application, start from the mid-lengths and ends, then apply to the roots. For regrowth, apply to the root area first, then emulsify through the lengths during the last 5-10 minutes of development time.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eDevelopment:\u003c\/strong\u003e Allow the colour to develop for the recommended time (typically 30-40 minutes for full development, or 15-25 minutes with heat, depending on the shade and desired intensity). Do not exceed the maximum development time.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eRinse \u0026amp; Finish:\u003c\/strong\u003e Once development is complete, gently emulsify the colour with warm water and rinse thoroughly until the water runs clear. Shampoo with a colour-safe shampoo, such as Wella Professionals Invigo Colour Brilliance, and condition with a post-colour treatment.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch3\u003eWella Professional Koleston Perfect ME Plus Special Mix 60ml\/2.03 oz Ingredients\u003c\/h3\u003e\n\u003cul\u003e\n    \u003cli\u003eAqua\/Water\/Eau\u003c\/li\u003e\n    \u003cli\u003eCetearyl Alcohol\u003c\/li\u003e\n    \u003cli\u003ePropylene Glycol\u003c\/li\u003e\n    \u003cli\u003eAmmonia\u003c\/li\u003e\n    \u003cli\u003eDicetyl Phosphate\u003c\/li\u003e\n    \u003cli\u003eTrisodium Ethylenediamine Disuccinate\u003c\/li\u003e\n    \u003cli\u003eCeteth-10 Phosphate\u003c\/li\u003e\n    \u003cli\u003eSteareth-200\u003c\/li\u003e\n    \u003cli\u003eAmmonium Hydroxide\u003c\/li\u003e\n    \u003cli\u003eSodium Sulfate\u003c\/li\u003e\n    \u003cli\u003eResorcinol\u003c\/li\u003e\n    \u003cli\u003eSodium Hydroxide\u003c\/li\u003e\n    \u003cli\u003eM-Aminophenol\u003c\/li\u003e\n    \u003cli\u003e2-Methylresorcinol\u003c\/li\u003e\n    \u003cli\u003eP-Aminophenol\u003c\/li\u003e\n    \u003cli\u003eP-Phenylenediamine (Note: ME+ technology reduces the need for PPD\/PTD in many shades, but some special mix shades may still contain these or similar dyes. Always check the specific shade's ingredient list.)\u003c\/li\u003e\n    \u003cli\u003eAscorbic Acid\u003c\/li\u003e\n    \u003cli\u003eParfum\/Fragrance\u003c\/li\u003e\n    \u003cli\u003eXanthan Gum\u003c\/li\u003e\n    \u003cli\u003eSodium Sulfite\u003c\/li\u003e\n    \u003cli\u003e2-Amino-4-Hydroxyethylaminoanisole Sulfate\u003c\/li\u003e\n    \u003cli\u003eDisodium EDTA\u003c\/li\u003e\n    \u003cli\u003e(Please note: Specific ingredients may vary slightly by shade and are subject to change. Always refer to the product packaging for the most accurate and up-to-date information.)\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eAt TJ Beauty Products UK, we are committed to providing professional hair stylists with the very best in salon supplies. The Wella Professional Koleston Perfect ME Plus Special Mix 60ml\/2.03 oz is an essential addition to any professional’s toolkit, offering advanced technology, superior colour results, and enhanced client comfort. Elevate your colour services and inspire confidence with every application. Shop now and experience the Wella difference.\u003c\/p\u003e","brand":"Wella","offers":[{"title":"0\/00 - Clear","offer_id":40192653459594,"sku":"WKPSM000","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"0\/11- Ash Intensive","offer_id":40192653492362,"sku":"WKPSM011","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"0\/28 - Matt Blue","offer_id":40192653525130,"sku":"WKPSM028","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"0\/30 - Gold","offer_id":40192653557898,"sku":"WKPSM030","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"0\/33 - intense Gold","offer_id":40192653590666,"sku":"WKPSM033","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"0\/43 - Red Gold","offer_id":40192653623434,"sku":"WKPSM043","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"0\/44 - Red intensive","offer_id":40192653656202,"sku":"WKPSM044","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"0\/65 - Violet Mahogany","offer_id":40192653721738,"sku":"WKPSM065","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"0\/66 - Violet Intensive","offer_id":40192653754506,"sku":"WKPSM066","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"0\/88 - Blue Intensive","offer_id":40192653787274,"sku":"WKPSM088","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0551\/9084\/7626\/products\/kolestone-perfect-me-plus-special-mix.jpg?v=1638507252"},{"product_id":"loreal-majicontrast-permanent-hair-colour","title":"L'Oreal Professionnel Majicontrast Permanent Hair Colour for Intense, Vibrant Highlights on Dark Hair","description":"\u003ch3\u003eKey Benefits of L'Oreal Majicontrast Permanent Hair Colour\u003c\/h3\u003e\n\u003cp\u003eWelcome to the world of L'Oreal Professionnel Majicontrast Permanent Hair Colour, exclusively at TJ Beauty Products UK. Designed for professional stylists and colourists, this revolutionary high-lift permanent colour is your ultimate solution for creating stunning, vibrant highlights on even the darkest natural or coloured hair bases without the need for prior pre-lightening. Say goodbye to tedious bleaching steps and hello to brilliant, long-lasting colour that truly stands out. Majicontrast offers a spectrum of intense, rich shades from fiery reds to deep coppers and bold magentas, ensuring your clients achieve their desired luminous looks with exceptional depth and radiance. Elevate your salon services with this innovative product for dynamic, professional results.\u003c\/p\u003e\n\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eIntense, Long-Lasting Highlights:\u003c\/strong\u003e Experience unparalleled vibrancy and brilliance that remains true to tone for weeks. L'Oreal Professionnel Majicontrast's advanced formula locks in permanent hair colour for enduring, stunning results, ensuring your clients leave with luminous, high-impact highlights.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eNo Pre-Lightening Required on Dark Hair:\u003c\/strong\u003e A game-changer for colourists! Directly apply Majicontrast to natural or coloured dark hair bases (levels 1-5) to achieve striking, vivid highlights, significantly saving time and preserving hair integrity. This high-lift colour technology is perfect for efficient salon services.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eRich, Vibrant Colour Results:\u003c\/strong\u003e Formulated with high-impact pigments, this professional permanent hair dye delivers incredibly vivid, pure, and luminous shades that pop with intensity and shine, creating beautiful dimensional colour.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eProfessional Salon Quality \u0026amp; Finish:\u003c\/strong\u003e Trust in L'Oreal Professionnel's expertise. Majicontrast provides salon-grade performance, ensuring even application, optimal lift, and a beautifully conditioned feel, leading to a truly professional finish.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eUnlocking Vibrant Highlights on Dark Hair with Majicontrast Technology\u003c\/h3\u003e\n\u003cp\u003eL'Oreal Professionnel Majicontrast leverages cutting-edge high-lift technology to provide direct, intense colour lift. Its unique formulation allows for the creation of high-contrast colour on naturally dark or previously coloured dark hair (up to a base 5) without the need for a separate pre-lightening process. This not only streamlines the hair colouring process but also minimizes potential damage, leaving hair looking healthier and feeling softer. The carefully balanced blend of conditioning agents ensures the hair fibre is respected throughout the colouring service, resulting in a luminous, professional finish. Majicontrast is an ideal choice for creating bold streaks, chunky highlights, dramatic slices, or vibrant balayage effects that truly stand out on dark hair.\u003c\/p\u003e\n\n\u003ch3\u003eThe Majicontrast Shade Palette\u003c\/h3\u003e\n\u003cp\u003eExplore a captivating array of Majicontrast shades at TJ Beauty UK, designed to create dynamic contrasts and eye-catching effects. Whether your client desires fiery \u003cstrong\u003eMajicontrast Red\u003c\/strong\u003e, warm \u003cstrong\u003eMajicontrast Copper\u003c\/strong\u003e, dazzling \u003cstrong\u003eMajicontrast Magenta\u003c\/strong\u003e, or other exciting tones, each shade is formulated for maximum intensity and vibrancy on dark hair. These high-definition permanent hair colour pigments ensure every highlight is saturated with rich, pure colour that stands out beautifully against darker tones, offering a sophisticated and bold look.\u003c\/p\u003e\n\n\u003ch3\u003eProfessional Application: How to Use L'Oreal Majicontrast Permanent Hair Colour\u003c\/h3\u003e\n\u003cp\u003eL'Oreal Professionnel Majicontrast is intended for professional use only. Always follow the manufacturer's instructions carefully.\u003c\/p\u003e\n\u003col\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePreparation \u0026amp; Mixing:\u003c\/strong\u003e Always perform an allergy patch test 48 hours prior to application. Wear suitable disposable gloves. Mix Majicontrast colour cream with L'Oreal Professionnel Cream Developer (usually 20 or 30 volume, depending on desired lift and hair type) in a non-metallic bowl. The standard mixing ratio is 1 part Majicontrast (e.g., 50ml) to 1.5 parts Developer (e.g., 75ml).\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eApplication:\u003c\/strong\u003e Apply the mixture quickly and carefully to dry, unwashed hair using a brush. Focus on the desired sections for highlights or creative colour placement. Avoid contact with the scalp if possible to minimize irritation. Ensure even saturation for consistent results.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eDevelopment Time:\u003c\/strong\u003e Allow the permanent hair colour to develop for 15 to 35 minutes, depending on the desired intensity of the highlight and the hair type. For enhanced and accelerated results, heat can be used for up to 15 minutes, but always monitor the hair closely to prevent over-processing.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eRinsing \u0026amp; Aftercare:\u003c\/strong\u003e Once development is complete, emulsify the colour gently with a little warm water, then rinse thoroughly with warm water until the water runs clear. Shampoo hair with a L'Oreal Professionnel Post-Colour Shampoo to gently cleanse, seal the cuticle, and remove any residue. Condition as desired with a professional hair treatment.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch3\u003eKey Ingredients for Brilliant Results \u0026amp; Hair Health\u003c\/h3\u003e\n\u003cp\u003eL'Oreal Professionnel Majicontrast is expertly formulated with a blend of high-quality ingredients to deliver both vibrant colour and respectful hair care during the highlighting process.\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eAmmonia:\u003c\/strong\u003e Carefully included to facilitate the opening of the hair cuticle, allowing for optimal penetration of colour pigments into the hair shaft for intense, lasting results.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eHigh-Impact Pigments:\u003c\/strong\u003e Concentrated, micro-fine colour molecules ensure intense, vivid, and long-lasting shade results, providing true-to-tone colour.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eConditioning Agents (e.g., Polyquaternium-6, Hexadimethrine Chloride):\u003c\/strong\u003e Help to protect, smooth, and strengthen the hair fibre during the permanent colouring process, enhancing shine, softness, and overall hair health.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eOleth-30 \u0026amp; Lauric Acid:\u003c\/strong\u003e Work synergistically to create a creamy, luxurious texture that aids in the even distribution of the hair colour cream, ensuring consistent results.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eSpecific Colourants (e.g., Toluene-2,5-Diamine, p-Phenylenediamine, Resorcinol, m-Aminophenol):\u003c\/strong\u003e A precisely balanced blend of dyes selected to create the vibrant and intense Majicontrast shades.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhy Choose L'Oreal Professionnel Majicontrast from TJ Beauty UK?\u003c\/h3\u003e\n\u003cp\u003eAs a leading supplier of professional hair care products, TJ Beauty Products UK is proud to offer L'Oreal Professionnel Majicontrast. When you choose us for your salon supplies, you benefit from:\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eAuthentic Professional Products:\u003c\/strong\u003e We supply only genuine L'Oreal Professionnel items, ensuring consistent, high-quality results for your salon and client satisfaction.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eCompetitive Pricing:\u003c\/strong\u003e Get the best value on your professional hair colour supplies, helping you manage salon costs effectively.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eExpert Support:\u003c\/strong\u003e Our team is knowledgeable about our extensive product range and always here to assist you with any queries.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eFast, Reliable UK Delivery:\u003c\/strong\u003e Get your essential salon products quickly and efficiently, with dependable delivery across the UK.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eSafety \u0026amp; Professional Advice\u003c\/h3\u003e\n\u003cp\u003eL'Oreal Professionnel Majicontrast is intended for professional use only and should only be applied by qualified hair stylists. It is essential to conduct an allergy patch test 48 hours before each application, even if clients have previously used colouring products, to prevent allergic reactions. Always wear appropriate gloves during preparation and application. Read and follow all instructions on the product packaging carefully. Keep out of reach of children. Avoid contact with eyes.\u003c\/p\u003e\n\n\u003ch3\u003eUnleash Your Creativity with L'Oreal Majicontrast\u003c\/h3\u003e\n\u003cp\u003eElevate your hair colouring services with the unparalleled intensity and convenience of L'Oreal Professionnel Majicontrast Permanent Hair Colour. Achieve breathtaking, vibrant highlights on dark hair bases with ease and confidence, creating stunning, head-turning looks for your clients. Perfect your craft with the leading professional hair dye brand trusted by salons worldwide. Shop the full range of L'Oreal Majicontrast at TJ Beauty Products UK today and unleash a new realm of creative colouring possibilities for your clients. Your journey to stunning, professional results starts here!\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"MAGENTA RED","offer_id":40192658636938,"sku":"LOMCO002","price":9.99,"currency_code":"GBP","in_stock":false},{"title":"Red","offer_id":40192658669706,"sku":"LOMCO003","price":9.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0551\/9084\/7626\/products\/loreal-majicontrast.jpg?v=1643023397"},{"product_id":"loreal-majirel-high-lift-permanent-hair-colour","title":"L'Oreal Professionnel Majirel High Lift Permanent Ultra-Lifting Cool Blonde Hair Colour 50ml","description":"\u003ch3\u003eKey Benefits of L'Oreal Majirel High Lift Permanent Hair Colour\u003c\/h3\u003e\n\u003cul\u003e\n    \u003cli\u003eAchieves up to 4.5 levels of ultra-lifting power for superior blonde transformations.\u003c\/li\u003e\n    \u003cli\u003eDelivers incredibly cool, neutralised blonde tones with powerful anti-yellow technology.\u003c\/li\u003e\n    \u003cli\u003eEnriched with advanced Ionène G™ and Incell™ technology for exceptional hair protection and conditioning.\u003c\/li\u003e\n    \u003cli\u003eProvides long-lasting, luminous, and perfectly even blonde results from root to tip.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eDiscover L'Oreal Professionnel Majirel High Lift: The Ultimate Ultra-Lifting Blonde Solution\u003c\/h2\u003e\n\u003cp\u003eWelcome to the world of exquisite blonde transformations with \u003cstrong\u003eL'Oreal Professionnel Majirel High Lift Permanent Hair Colour\u003c\/strong\u003e, available at T J Beauty Products UK. Designed for professional stylists, this innovative hair dye offers unparalleled ultra-lifting capabilities, allowing you to achieve the purest, coolest, and most luminous blonde shades. Say goodbye to unwanted yellow undertones and embrace beautifully neutralised, vibrant blonde results. Whether you're aiming for platinum, shimmering ash, or sophisticated iridescent blonde, Majirel High Lift is your go-to solution for high-performance permanent hair colour.\u003c\/p\u003e\n\n\u003ch3\u003eWhy Choose Majirel High Lift for Your Blonde Transformations?\u003c\/h3\u003e\n\u003cp\u003eAchieving the perfect blonde is an art form. \u003cstrong\u003eL'Oreal Majirel High Lift\u003c\/strong\u003e offers up to 4.5 levels of lift, allowing significant lightening even on darker bases, while maintaining hair integrity. Its unique formulation delivers brilliant, long-lasting cool blonde tones without brassiness. This isn't just a hair dye; it's a commitment to superior blonde results.\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eUnmatched Lifting Power:\u003c\/strong\u003e Go lighter with confidence. Majirel High Lift provides exceptional lift.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eAnti-Yellow Technology:\u003c\/strong\u003e The secret to pristine cool blondes. Advanced pigments neutralise warm undertones for a clean, cool finish.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eVersatile Cool Tones:\u003c\/strong\u003e Explore a palette of stunning cool blonde shades (e.g., \u003cstrong\u003eHL Ash, HL Violet, HL Beige, HL Clear\u003c\/strong\u003e) to perfectly match client desires.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eProfessional Salon Standard:\u003c\/strong\u003e Trusted by stylists globally, Majirel High Lift delivers consistent, reliable, and breath-taking results every time.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eAdvanced Hair Care Technology: Ionène G™ and Incell™\u003c\/h3\u003e\n\u003cp\u003eWhat truly sets \u003cstrong\u003eL'Oreal Professionnel Majirel High Lift Permanent Hair Colour\u003c\/strong\u003e apart is its commitment to hair health. The formula is enriched with cutting-edge conditioning agents that work synergistically during lightening:\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eIonène G™:\u003c\/strong\u003e This patented polymer penetrates deep into the hair fibre, providing long-lasting care and protection. It reinforces the hair's structure from within, ensuring strength and resilience.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eIncell™:\u003c\/strong\u003e A ceramide analogue, Incell™ strengthens the hair's natural intercellular cement. It works on the hair's cuticle, smoothing and protecting the outer layer for enhanced shine, softness, and improved hair condition.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThese powerful technologies ensure stunning ultra-lifting blonde results while hair remains incredibly soft, shiny, and remarkably healthy. Less damage, more vibrant, luminous blonde.\u003c\/p\u003e\n\n\u003ch3\u003eAchieve the Perfect Cool Blonde Shade with Majirel High Lift\u003c\/h3\u003e\n\u003cp\u003eThe beauty of \u003cstrong\u003eMajirel High Lift\u003c\/strong\u003e lies in its ability to customise cool blonde results. Whether a subtle lift or dramatic transformation, the range offers solutions. The \u003cstrong\u003eHL Ash\u003c\/strong\u003e series is perfect for cool, smoky undertones, neutralising orange and yellow. The \u003cstrong\u003eHL Violet\u003c\/strong\u003e (Irisé) range imparts pearlescent cool reflections, while \u003cstrong\u003eHL Beige\u003c\/strong\u003e offers a balanced, sophisticated cool-neutral blonde. For maximum lift and a pure blonde canvas, \u003cstrong\u003eHL Clear\u003c\/strong\u003e can be used, often mixed with other High Lift shades to enhance their lifting power and coolness.\u003c\/p\u003e\n\u003cp\u003eWorking with \u003cstrong\u003eL'Oreal Majirel High Lift permanent hair dye\u003c\/strong\u003e empowers you to expertly counteract warmth and deliver truly bespoke cool blonde finishes. It’s an essential part of any professional hairdresser's arsenal for mastering blonde services.\u003c\/p\u003e\n\n\u003ch3\u003eProfessional Application \u0026amp; Mixing Guide for Optimal Blonde Results\u003c\/h3\u003e\n\u003cp\u003eTo unlock the full potential of \u003cstrong\u003eL'Oreal Professionnel Majirel High Lift\u003c\/strong\u003e, precise mixing and application are key. Always perform a strand test and sensitivity patch test 48 hours prior to application.\u003c\/p\u003e\n\n\u003ch4\u003eMixing Ratios \u0026amp; Oxidant Selection for Ultra-Lifting\u003c\/h4\u003e\n\u003cp\u003eMix one 50ml tube of \u003cstrong\u003eMajirel High Lift\u003c\/strong\u003e with 100ml of L'Oreal Professionnel Cream Oxydant (1:2 ratio). For most applications, 9% (30 vol) Oxydant provides significant lift; 12% (40 vol) is for maximum lift on darker bases or lightest cool shades. Always use L'Oreal Professionnel oxidants for compatibility.\u003c\/p\u003e\n\n\u003ch4\u003eApplication Techniques for Flawless Blonde Coverage\u003c\/h4\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eVirgin Hair (Full Head Application):\u003c\/strong\u003e Apply mixture to lengths and ends of dry, unwashed hair. Leave for 15-20 minutes. Then, apply to roots and develop for the remaining time.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eRoot Re-growth Application:\u003c\/strong\u003e Apply mixture to re-growth area only. Develop for 50 minutes. If needed, emulsify through lengths and ends for last 5-10 minutes to refresh tone.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eDevelopment Time for Brilliant Luminous Blonde\u003c\/h4\u003e\n\u003cp\u003eTotal development time for \u003cstrong\u003eL'Oreal Majirel High Lift Permanent Hair Colour\u003c\/strong\u003e is 50 minutes at room temperature. Do not exceed this. Visually check hair throughout development to monitor lightening and toning.\u003c\/p\u003e\n\u003cp\u003eAfter development, emulsify with warm water, then rinse thoroughly until clear. Finish by shampooing with a L'Oreal Professionnel Post-Colour shampoo, such as \u003cstrong\u003eL'Oreal Professionnel Blondifier Cool Shampoo\u003c\/strong\u003e, to cleanse and seal the cuticle.\u003c\/p\u003e\n\n\u003ch3\u003eHow to Use L'Oreal Majirel High Lift Permanent Hair Colour\u003c\/h3\u003e\n\u003cp\u003eFor professional salon use, follow these essential steps to achieve pristine cool blonde results:\u003c\/p\u003e\n\u003col\u003e\n    \u003cli\u003e**Preparation \u0026amp; Mixing:** In a non-metallic bowl, combine one 50ml tube of Majirel High Lift with 100ml of L'Oreal Professionnel Cream Oxydant (9% or 12%) at a 1:2 ratio. Ensure a homogeneous mixture.\u003c\/li\u003e\n    \u003cli\u003e**Application:** Apply the mixture evenly to dry, unwashed hair using a brush. For first-time applications, start at mid-lengths and ends, then apply to roots after 15-20 minutes. For root touch-ups, apply directly to the regrowth.\u003c\/li\u003e\n    \u003cli\u003e**Development:** Allow the colour to develop for a full 50 minutes at room temperature. Closely monitor the process for optimal neutralisation and desired lift.\u003c\/li\u003e\n    \u003cli\u003e**Rinsing \u0026amp; Aftercare:** Emulsify the colour, then rinse thoroughly with warm water until the water is clear. Follow with a post-colour shampoo and conditioner for coloured hair, ideally from the L'Oreal Professionnel range (e.g., Blondifier).\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch3\u003eEssential Ingredients for Superior Blonde Results\u003c\/h3\u003e\n\u003cp\u003eThe advanced formulation of \u003cstrong\u003eL'Oreal Professionnel Majirel High Lift\u003c\/strong\u003e ensures powerful lift and exceptional care. Key ingredients work in harmony:\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eAmmonium Hydroxide:\u003c\/strong\u003e Primary lifting agent, opens hair cuticle.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eCetearyl Alcohol \u0026amp; Glycol Distearate:\u003c\/strong\u003e Conditioning agents that protect and smooth hair.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eIonène G™ (Polyquaternium-24):\u003c\/strong\u003e Patented polymer treats hair's cortex, reinforcing structure for long-lasting care.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eIncell™ (Hexadimethrine Chloride):\u003c\/strong\u003e Mimics natural ceramides, strengthening cuticle for protection.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eSpecific Pigment Blend:\u003c\/strong\u003e Calibrated mix of colouring agents delivers precise cool tones and neutralises warmth.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eSodium Metabisulfite \u0026amp; EDTA:\u003c\/strong\u003e Stabilisers and chelating agents maintain product integrity.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThis sophisticated blend ensures effective lightening, leaving hair soft, vibrant, and beautifully conditioned.\u003c\/p\u003e\n\n\u003ch3\u003eMaintaining Your L'Oreal Majirel High Lift Blonde\u003c\/h3\u003e\n\u003cp\u003eTo ensure longevity and vibrancy of cool blonde, recommend a professional aftercare routine. The \u003cstrong\u003eL'Oreal Professionnel Blondifier range\u003c\/strong\u003e is ideal, offering shampoos, conditioners, and masks that neutralise yellow tones, add shine, and nourish sensitised hair. Regular use of purple shampoo, like L'Oreal Professionnel Silver Shampoo, maintains cool tones between salon visits.\u003c\/p\u003e\n\n\u003ch3\u003eWhy Purchase L'Oreal Majirel High Lift from T J Beauty Products UK?\u003c\/h3\u003e\n\u003cp\u003eAs a leading supplier of professional beauty products in the UK, \u003cstrong\u003eT J Beauty Products UK\u003c\/strong\u003e is your trusted source for authentic \u003cstrong\u003eL'Oreal Professionnel Majirel High Lift Permanent Hair Colour\u003c\/strong\u003e. We offer competitive pricing, fast, reliable delivery, and exceptional customer service. When you buy from us, you're investing in quality, authenticity, and confidence. Elevate your blonde services with Majirel High Lift, available now at T J Beauty Products UK. Shop today and redefine blonde excellence!\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"ASH","offer_id":40192658964618,"sku":"LOMHL001","price":9.99,"currency_code":"GBP","in_stock":false},{"title":"ASH +","offer_id":40192658997386,"sku":"LOMHL002","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"ASH VIOLET","offer_id":40192659030154,"sku":"LOMHL003","price":9.99,"currency_code":"GBP","in_stock":false},{"title":"BEIGE","offer_id":40192659062922,"sku":"LOMHL004","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"GOLD IRIDESCENT","offer_id":40192659095690,"sku":"LOMHL005","price":9.99,"currency_code":"GBP","in_stock":false},{"title":"NEUTRAL","offer_id":40192659128458,"sku":"LOMHL006","price":9.99,"currency_code":"GBP","in_stock":false},{"title":"VIOLET","offer_id":40192659161226,"sku":"LOMHL007","price":9.99,"currency_code":"GBP","in_stock":false},{"title":"VIOLET +","offer_id":40192659193994,"sku":"LOMHL008","price":9.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0551\/9084\/7626\/products\/loreal-majirel-high-lift.jpg?v=1638507522"},{"product_id":"vatika-henna-hair-colour-60g","title":"Vatika Henna Hair Colour for Natural-Looking Colour \u0026 Conditioning for All Hair Types 60g\/2.12 oz","description":"\u003ch3\u003eKey Benefits of Vatika Henna Hair Colour 60g\/2.12 oz\u003c\/h3\u003e\n\u003cp\u003eDiscover the secret to vibrant, healthy-looking hair with \u003cstrong\u003eVatika Henna Hair Colour 60g\/2.12 oz\u003c\/strong\u003e, exclusively from TJ Beauty Products UK. This exceptional \u003cstrong\u003eammonia-free hair colour\u003c\/strong\u003e offers more than just a shade transformation; it's a conditioning treatment that imparts a natural radiance and incredible shine. Embrace the age-old tradition of henna, reimagined for modern beauty needs, delivering \u003cstrong\u003enatural-looking colour\u003c\/strong\u003e and superior \u003cstrong\u003egrey coverage\u003c\/strong\u003e without harsh chemicals. Vatika brings you an easy-to-use solution for lustrous, deeply nourished hair that speaks volumes about your care. Elevate your hair colour experience with a product designed for beauty and health.\u003c\/p\u003e\n\n\u003cp\u003eTJ Beauty Products UK is proud to offer Vatika Henna Hair Colour, a product that stands out in the market for its commitment to both beauty and well-being. This gentle yet effective formula is a favourite for those seeking a harmonious blend of nature and science in their hair care routine. Experience the deep nourishment and vibrant results that only Vatika can provide, making every application a step towards healthier, more beautiful hair.\u003c\/p\u003e\n\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eAchieves Rich, Natural-Looking Hair Colour:\u003c\/strong\u003e Get a beautiful, authentic shade that complements your natural tones, avoiding artificial appearances. Our **natural hair colour** blends seamlessly for a polished finish.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eGentle, Ammonia-Free Formula Minimises Hair Damage:\u003c\/strong\u003e Protect your hair and scalp from harsh chemicals. This **ammonia-free hair colour** significantly reduces the risk of damage, making it suitable for regular use and sensitive scalps.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eDeeply Conditions and Adds Brilliant Shine:\u003c\/strong\u003e Infused with natural extracts, Vatika Henna Hair Colour deeply nourishes each strand. It leaves your hair incredibly soft, smooth, and full of **radiant shine**, enhancing its natural beauty.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eProvides 100% Effective Grey Hair Coverage:\u003c\/strong\u003e Bid farewell to unwanted greys with confidence. Vatika Henna Hair Colour ensures complete **grey coverage**, restoring youthful vitality and a uniform colour to your hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhy Choose Vatika Henna Hair Colour from TJ Beauty Products UK?\u003c\/h3\u003e\n\u003cp\u003eAt TJ Beauty Products UK, we understand the desire for both beauty and well-being. That's why \u003cstrong\u003eVatika Henna Hair Colour\u003c\/strong\u003e stands out as a premier choice for those seeking a superior \u003cstrong\u003enatural hair colour\u003c\/strong\u003e solution. Unlike many conventional dyes, our advanced formula harnesses the power of henna, known for its incredible \u003cstrong\u003econditioning properties\u003c\/strong\u003e. This means while you're achieving a stunning new look, your hair is simultaneously being pampered, strengthened, and protected. It's not just about colouring; it's about a complete **hair transformation** that enhances natural beauty and promotes **healthy hair** from root to tip. Our **gentle formula** ensures that even sensitive scalps can enjoy the benefits, making it a truly inclusive product. Experience the difference of a colourant that cares, delivering **long-lasting colour** and unparalleled shine.\u003c\/p\u003e\n\n\u003ch4\u003eAchieve Radiant Grey Coverage with Confidence\u003c\/h4\u003e\n\u003cp\u003eConcealing grey hairs can be a persistent concern, but with \u003cstrong\u003eVatika Henna Hair Colour 60g\/2.12 oz\u003c\/strong\u003e, you can achieve flawless \u003cstrong\u003egrey coverage\u003c\/strong\u003e with complete confidence. Our carefully balanced formula ensures that even stubborn grey strands are effectively coloured, blending perfectly with your chosen shade for a uniform, natural finish. Say goodbye to visible roots and hello to a youthful, vibrant appearance that lasts. This isn't just a temporary fix; it's a **long-lasting colour** solution designed to keep your hair looking consistently beautiful and revitalised. Restore your hair's youthful vibrancy with this trusted **henna hair colour**.\u003c\/p\u003e\n\n\u003ch4\u003eThe Ancient Wisdom of Henna, Modernised for Your Hair\u003c\/h4\u003e\n\u003cp\u003eFor centuries, henna has been revered in various cultures for its remarkable benefits beyond just colouring. \u003cstrong\u003eVatika Henna Hair Colour\u003c\/strong\u003e expertly combines this ancient wisdom with modern technology. Henna is known to help improve hair texture, making it feel thicker and stronger. It adds a protective layer, which can help seal the hair cuticle, resulting in enhanced **radiant shine** and reduced breakage. This traditional ingredient also provides natural antimicrobial properties, contributing to a healthier scalp environment. When you choose Vatika, you're not just choosing a **hair colour**; you're choosing a legacy of natural **hair care** that promotes strength, vitality, and dazzling lustre for a true **hair transformation**.\u003c\/p\u003e\n\n\u003ch3\u003eEasy \u0026amp; Convenient Application at Home\u003c\/h3\u003e\n\u003cp\u003eAchieving professional-looking results in the comfort of your home has never been easier. \u003cstrong\u003eVatika Henna Hair Colour\u003c\/strong\u003e is designed for a straightforward, hassle-free application process. Follow these simple steps for a beautiful **hair transformation**:\u003c\/p\u003e\n\u003col\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePreparation:\u003c\/strong\u003e Empty the contents of the Vatika Henna Hair Colour 60g sachet into a non-metallic bowl. Gradually add approximately 40ml of water, mixing thoroughly to form a smooth, consistent paste without lumps. Ensure the consistency is easy to apply but not too runny.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eApplication:\u003c\/strong\u003e Using an applicator brush, apply the paste evenly to your hair, starting from the roots and working your way down to the tips. Pay particular attention to grey areas to ensure maximum coverage. For best results and protection, always wear gloves during application.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eDevelopment \u0026amp; Rinse:\u003c\/strong\u003e Allow the colour to develop for 30-45 minutes, or as indicated by a strand test (highly recommended for first-time users or if you have sensitive skin). Once the desired shade is achieved, rinse your hair thoroughly with lukewarm water until the water runs clear. 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Choose \u003cstrong\u003eVatika Henna Hair Colour 60g\/2.12 oz\u003c\/strong\u003e from TJ Beauty Products UK for a vibrant, **natural hair colour** that nourishes from within. Our **ammonia-free hair colour** not only guarantees excellent **grey coverage** but also leaves your hair feeling incredibly soft, strong, and bursting with **radiant shine**. It’s the ideal solution for anyone seeking a **gentle formula** that delivers **long-lasting colour** and promotes **healthy hair**. Order now and embark on your journey to a beautiful, confident you with **Vatika Henna Hair Colour** – your trusted partner for a dazzling **hair transformation** and superior **hair care**.\u003c\/p\u003e","brand":"Vatika","offers":[{"title":"Burgundy","offer_id":40192751992970,"sku":"VTKHCO001","price":6.99,"currency_code":"GBP","in_stock":true},{"title":"DARK BROWN","offer_id":40192752025738,"sku":"VTKHCO002","price":6.99,"currency_code":"GBP","in_stock":true},{"title":"Jet Black","offer_id":40192752058506,"sku":"VTKHCO003","price":5.99,"currency_code":"GBP","in_stock":true},{"title":"Natural Brown","offer_id":40192752091274,"sku":"VTKHCO004","price":5.99,"currency_code":"GBP","in_stock":true},{"title":"Rich Black","offer_id":40192752124042,"sku":"VTKHCO005","price":5.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0551\/9084\/7626\/products\/dabur-vatika-hair-colour-burgundy-60g_5bd7d535-5cfc-4efe-8eb7-b62912772ef9.jpg?v=1638511633"},{"product_id":"bigen-speedy-ladies-conditioning-colour-all-colours-40g","title":"Bigen Speedy Conditioning Colour for Quick, Long-Lasting Grey Coverage \u0026 Vibrant Shine at Home","description":"\u003ch3\u003eKey Benefits of Bigen Speedy Conditioning Colour\u003c\/h3\u003e\n\u003cp\u003eWelcome to the ultimate solution for quick, effective, and conditioning permanent hair colouring at home – the Bigen Speedy Conditioning Colour, available at TJ Beauty Products UK. Designed for those with busy lifestyles who refuse to compromise on quality, this exceptional hair dye promises not only flawless grey hair coverage but also leaves your hair feeling soft, vibrant, and incredibly healthy. Say goodbye to dull, lacklustre hair and embrace a revitalised look with stunning, long-lasting colour.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eRapid Grey Hair Coverage:\u003c\/strong\u003e Transform your look in just 10 minutes! Bigen Speedy Conditioning Colour is engineered for efficiency, providing full and uniform coverage even for stubborn grey hairs, making it the perfect choice for quick touch-ups or a complete colour change.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIntensive Conditioning Formula:\u003c\/strong\u003e Unlike harsh hair dyes, our ammonia-free formula is enriched with nourishing ingredients like Lanolin Alcohol and Polyquaternium-6. 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Clear, step-by-step instructions make the process simple and enjoyable for everyone.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eThe Power of Speed: Transform Your Hair in 10 Minutes\u003c\/h4\u003e\n\u003cp\u003eIn today's fast-paced world, time is a luxury. Bigen Speedy Conditioning Colour understands this, offering a unique fast-acting formula that delivers deep, permanent grey hair coverage in an astonishing 10 minutes. This swift development time doesn't compromise on quality; instead, it ensures that your hair is exposed to the colourants for the minimum necessary duration, making it a gentler alternative for quick grey hair solutions. Perfect for busy professionals, parents, or anyone seeking an efficient home hair colouring experience without sacrificing effectiveness or results. Get ready to unveil a refreshed look with minimal effort.\u003c\/p\u003e\n\n\u003ch4\u003eUnrivalled Conditioning for Healthy, Damage-Free Hair\u003c\/h4\u003e\n\u003cp\u003eAt the heart of Bigen Speedy Conditioning Colour is its commitment to hair health. Our advanced ammonia-free permanent dye formulation is a game-changer for those concerned about hair damage often associated with traditional hair colouring products. Infused with superior conditioning agents such as Lanolin Alcohol and Polyquaternium-6, this dye actively works to moisturise and protect your hair throughout the colouring process. It helps to maintain your hair's natural moisture balance, enhances elasticity, and leaves your strands feeling incredibly soft, shiny, and noticeably healthier. Embrace a hair colour that truly cares for your hair, reducing the risk of dryness and brittleness often caused by harsher chemicals.\u003c\/p\u003e\n\n\u003ch4\u003eFlawless Grey Hair Coverage \u0026amp; Natural-Looking Radiance\u003c\/h4\u003e\n\u003cp\u003eBigen is renowned worldwide for its exceptional grey hair coverage, and the Speedy Conditioning Colour lives up to this legacy. This expertly crafted formula ensures complete and uniform coverage of persistent grey hairs, blending seamlessly with your natural hair colour to provide a truly natural-looking result. Whether you're covering a few stray greys or undergoing a complete transformation, expect a vibrant, even tone from root to tip. The rich, deep pigments penetrate thoroughly, ensuring that your new colour is not only beautiful but also maintains its intensity and radiance for a long time, defying fade and ensuring your hair looks salon-fresh every day.\u003c\/p\u003e\n\n\u003ch4\u003eBrilliant Shine and Lasting Vibrancy for Weeks\u003c\/h4\u003e\n\u003cp\u003eBeyond its conditioning and grey-covering capabilities, Bigen Speedy Conditioning Colour excels in delivering unparalleled shine and long-lasting vibrancy. The sophisticated formula is designed to seal in colour, providing a glossy, lustrous finish that catches the light beautifully. Your hair won't just be coloured; it will be revitalised with a healthy, radiant glow. The fade-resistant technology ensures that the intensity and brilliance of your chosen shade remain vivid for an extended period, allowing you to enjoy your stunning new look with confidence. This is more than just a hair dye; it's a beauty treatment for your hair, ensuring it looks its best day after day.\u003c\/p\u003e\n\n\u003ch3\u003eHow to Achieve Salon-Quality Results at Home with Bigen Speedy Conditioning Colour\u003c\/h3\u003e\n\u003cp\u003eGetting a professional finish with Bigen Speedy Conditioning Colour is incredibly straightforward. For optimal results and to ensure an even, beautiful colour, always follow these simple steps:\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003ePreparation is Key:\u003c\/strong\u003e Begin with clean, dry hair. Before starting, always perform a skin allergy patch test 48 hours prior to application. Wear the provided gloves. Squeeze equal amounts of the Cream Colourant (Tube 1) and Cream Developer (Tube 2) into the mixing tray and mix thoroughly until a uniform consistency is achieved.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEffortless Application:\u003c\/strong\u003e Using the applicator brush, apply the mixed cream evenly to your hair. For grey coverage, ensure all grey areas are generously coated. Allow the colour to develop for the recommended 10 minutes. For first-time users or those with particularly resistant greys, you may extend the time slightly, but always adhere to packaging instructions.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRinse \u0026amp; Finish:\u003c\/strong\u003e Once the development time is complete, rinse your hair thoroughly with warm water until the water runs completely clear. Follow with your favourite shampoo and conditioner to cleanse and seal the hair cuticle, locking in your vibrant new colour and enhancing its shine and softness.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch3\u003eWhy Bigen Speedy Conditioning Colour is Your Go-To for UK Hair Colouring\u003c\/h3\u003e\n\u003cp\u003eChoosing Bigen Speedy Conditioning Colour from TJ Beauty Products UK means choosing a brand trusted for decades for its commitment to quality and effective hair colouring solutions. Our ammonia-free formula makes it an ideal choice for those with sensitive scalps or anyone looking to reduce exposure to harsh chemicals without compromising on professional results. It's a cost-effective alternative to salon visits, allowing you to maintain stunning, healthy-looking hair on your own terms. As a leading brand in hair care, Bigen provides reliable, long-lasting hair colour that truly stands out. Discover why thousands across the UK rely on Bigen for their home hair colouring needs.\u003c\/p\u003e\n\n\u003ch3\u003eKey Ingredients for Nourished \u0026amp; Beautiful Hair\u003c\/h3\u003e\n\u003cp\u003eBigen Speedy Conditioning Colour is formulated with a carefully selected blend of ingredients designed to deliver vibrant colour while caring for your hair:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eConditioning Agents (e.g., Lanolin Alcohol, Polyquaternium-6):\u003c\/strong\u003e These ingredients work synergistically to provide intense hydration, ensuring your hair remains soft, smooth, and manageable throughout and after the colouring process. They help to prevent dryness and add a healthy bounce.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAntioxidants (e.g., Ascorbic Acid):\u003c\/strong\u003e Included to help protect the hair from environmental damage, antioxidants contribute to the overall health and longevity of your hair colour, keeping it looking fresh and vibrant.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAmmonia-Free Base:\u003c\/strong\u003e Our gentle formulation means less harsh fumes and a more pleasant colouring experience, making it suitable even for those with sensitivities.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOptimised Colour Pigments (e.g., p-Phenylenediamine, Resorcinol):\u003c\/strong\u003e These high-quality pigments ensure deep, even penetration for superior grey coverage and long-lasting, true-to-tone colour that resists fading.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003ePlease Note:\u003c\/strong\u003e Always refer to the product packaging for the most accurate and up-to-date ingredient list to ensure suitability for your individual needs.\u003c\/p\u003e\n\n\u003cp\u003eReady to experience the ease, speed, and exceptional results of Bigen Speedy Conditioning Colour? Transform your hair with long-lasting, vibrant colour and brilliant shine in just minutes. Order your Bigen Speedy Conditioning Colour today from TJ Beauty Products UK and discover the secret to beautiful, healthy, and perfectly coloured hair at home!\u003c\/p\u003e","brand":"Bigen","offers":[{"title":"5 Deep Chestnut","offer_id":40192777388170,"sku":"BIGSCL1-1","price":6.99,"currency_code":"GBP","in_stock":true},{"title":"6 Medium Brown","offer_id":40192777420938,"sku":"BIGSCL1-2","price":6.99,"currency_code":"GBP","in_stock":false},{"title":"7 Brownish Black","offer_id":40192777453706,"sku":"BIGSCL1-3","price":6.99,"currency_code":"GBP","in_stock":false},{"title":"8 Natural Black","offer_id":40192777486474,"sku":"BIGSCL1-4","price":6.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0551\/9084\/7626\/products\/bigen-5.jpg?v=1707828803"},{"product_id":"irene-gari-cover-your-grey-root-touch-up-black-7g","title":"Cover Your Gray Root Touch Up Instant Grey Hair Coverage Black 7g\/0.25 oz","description":"\u003ch3\u003eKey Benefits of Cover Your Gray Root Touch Up - Black 7g\/0.25 oz\u003c\/h3\u003e\n\u003cp\u003eAre unwanted grey roots making an untimely appearance between your salon visits? Discover the ultimate solution for instant grey hair coverage with the \u003cstrong\u003eCover Your Gray Root Touch Up stick in Black\u003c\/strong\u003e, exclusively available at TJ Beauty Products UK. This ingenious, temporary hair colour stick is your secret weapon for maintaining a flawless, youthful look without the commitment or mess of permanent dyes. Designed for both men and women, it's the perfect immediate fix for grey regrowth on any hair type.\u003c\/p\u003e\n\n\u003ch4\u003eExperience unparalleled convenience and natural-looking results:\u003c\/h4\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eInstant, Natural-Looking Grey Coverage:\u003c\/strong\u003e Effortlessly camouflages grey hairs, blending seamlessly with your existing black hair colour for a natural, undetectable finish.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eQuick \u0026amp; Easy Application:\u003c\/strong\u003e The user-friendly stick format allows for precise application directly to your roots, making it an ideal choice for busy individuals needing a speedy touch-up.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eSmudge-Proof \u0026amp; Water-Resistant Formula:\u003c\/strong\u003e Engineered to stay put once dry, resisting smudges and light moisture, so you can go about your day with confidence.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePerfect for On-the-Go Touch-Ups:\u003c\/strong\u003e Its compact, portable design makes it an essential travel companion, fitting discreetly into your handbag or pocket for emergency touch-ups anytime, anywhere.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eSay goodbye to the stress of visible grey roots and hello to effortlessly beautiful hair. This black root touch-up crayon provides salon-quality results from the comfort of your home or even on your commute. It’s more than just a temporary hair dye; it's an instant grey hair concealer that empowers you to look your best, every single day.\u003c\/p\u003e\n\n\u003ch3\u003eAchieve Flawless Coverage with Ease\u003c\/h3\u003e\n\u003cp\u003eThe Cover Your Gray Root Touch Up stick is incredibly simple to use, delivering effective grey hair cover in just minutes. Its precise applicator ensures that you target only the areas that need it, avoiding unnecessary mess. Whether you're covering a few stray grey hairs around your temples or tackling a full hairline, this product provides reliable, consistent coverage. The rich black pigment ensures a deep, vibrant colour match for most black hair shades, making it a versatile addition to your beauty arsenal. It’s the ideal temporary hair colour for roots that need a fast, non-permanent solution.\u003c\/p\u003e\n\n\u003ch3\u003eWhy Choose Cover Your Gray Root Touch Up?\u003c\/h3\u003e\n\u003cp\u003eTJ Beauty Products UK proudly offers this high-performance root touch up stick because we understand the need for reliable, efficient beauty solutions. The Cover Your Gray brand is renowned for its dedication to instant, effective grey solutions, and this product is a testament to that commitment. Unlike sprays or powders, the stick format offers superior control and less fallout, ensuring your clothes and surroundings remain clean. It’s a fantastic alternative to permanent hair colour for those in-between salon appointments, offering a commitment-free way to maintain your desired look. This smudge-proof root touch up is also formulated to be gentle on your scalp and hair.\u003c\/p\u003e\n\n\u003ch3\u003eHow to Apply for Best Results\u003c\/h3\u003e\n\u003cp\u003eAchieving a seamless, natural finish with your Cover Your Gray Root Touch Up is straightforward. Follow these simple steps:\u003c\/p\u003e\n\u003col\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePrepare Your Hair:\u003c\/strong\u003e Ensure your hair is completely dry and styled as desired before application. This provides a clean canvas for the colour.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eApply to Grey Roots:\u003c\/strong\u003e Gently press the stick directly onto the grey areas you wish to cover, starting from the scalp and lightly stroking outwards along the hair strand. Apply in short, light strokes for an even distribution.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eBlend Seamlessly:\u003c\/strong\u003e Using a small comb or a stiff brush (you can even use an old toothbrush), gently blend the applied colour into your natural hair. This helps to soften any harsh lines and create a natural transition.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eAllow to Dry:\u003c\/strong\u003e Give the product a few minutes to dry completely. For optimal results and to prevent transfer, avoid touching the treated areas until fully dry. You can lightly comb through your hair again once dry to further integrate the colour.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003eTo remove, simply shampoo your hair as usual. This temporary hair colour washes out easily, leaving no residue.\u003c\/p\u003e\n\n\u003ch3\u003ePremium Ingredients for Gentle Care\u003c\/h3\u003e\n\u003cp\u003eThe Cover Your Gray Root Touch Up is formulated with high-quality ingredients designed to provide effective colour without harshness. While it delivers powerful temporary black hair dye effects, it's designed with your hair's well-being in mind.\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003eOzokerite\u003c\/li\u003e\n    \u003cli\u003eGlyceryl Stearate\u003c\/li\u003e\n    \u003cli\u003eStearic Acid\u003c\/li\u003e\n    \u003cli\u003ePetrolatum\u003c\/li\u003e\n    \u003cli\u003eMineral Oil\u003c\/li\u003e\n    \u003cli\u003eParaffin\u003c\/li\u003e\n    \u003cli\u003eLanolin\u003c\/li\u003e\n    \u003cli\u003eIsopropyl Myristate\u003c\/li\u003e\n    \u003cli\u003eCastor Oil\u003c\/li\u003e\n    \u003cli\u003ePropylparaben\u003c\/li\u003e\n    \u003cli\u003eBHT\u003c\/li\u003e\n    \u003cli\u003eMica\u003c\/li\u003e\n    \u003cli\u003eIron Oxides (CI 77491, CI 77492, CI 77499)\u003c\/li\u003e\n    \u003cli\u003eTitanium Dioxide (CI 77891)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThese ingredients work together to create a smooth, pigment-rich formula that glides on easily and adheres well to hair strands, offering excellent grey hair concealer properties.\u003c\/p\u003e\n\n\u003ch3\u003eFrequently Asked Questions (FAQ)\u003c\/h3\u003e\n\u003cdl\u003e\n    \u003cdt\u003eIs Cover Your Gray Root Touch Up permanent?\u003c\/dt\u003e\n    \u003cdd\u003eNo, this product is a temporary hair colour solution. It is designed to wash out with your next shampoo, making it perfect for quick fixes between permanent colour applications.\u003c\/dd\u003e\n\n    \u003cdt\u003eHow long does the coverage last?\u003c\/dt\u003e\n    \u003cdd\u003eThe instant grey coverage lasts until you shampoo your hair. It’s formulated to be smudge-proof and water-resistant once dry, providing reliable coverage throughout your day.\u003c\/dd\u003e\n\n    \u003cdt\u003eIs it suitable for all hair types?\u003c\/dt\u003e\n    \u003cdd\u003eYes, the Cover Your Gray Root Touch Up in Black is suitable for all hair types and textures, offering effective grey root coverage for everyone.\u003c\/dd\u003e\n\n    \u003cdt\u003eWill it transfer onto clothes or skin?\u003c\/dt\u003e\n    \u003cdd\u003eOnce dry, the smudge-proof formula is designed to resist transfer. For best results, ensure the product is completely dry before touching your hair or wearing hats\/scarves.\u003c\/dd\u003e\n\u003c\/dl\u003e\n\n\u003cp\u003eDon't let grey roots dictate your confidence. With Cover Your Gray Root Touch Up in Black 7g\/0.25 oz, you have the power of instant, natural-looking grey hair cover at your fingertips. Shop now at TJ Beauty Products UK and experience the difference of a flawless, perfectly maintained hair colour. Your ultimate at-home hair colour solution for grey roots is just a click away!\u003c\/p\u003e","brand":"Cover Your Gray","offers":[{"title":"Default Title","offer_id":40193192722570,"sku":"IRENBA01","price":2.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0551\/9084\/7626\/products\/irene_gari_root_touch_up_7g.jpg?v=1641993289"},{"product_id":"daggett-ramsdell-color-stick-instant-hair-color-touch-up-10g","title":"Daggett \u0026 Ramsdell Color Stick Instant Gray Hair Root Touch Up for Men \u0026 Women 10g\/0.35 oz","description":"\u003ch3\u003eKey Benefits of Daggett \u0026amp; Ramsdell Color Stick Instant Hair Color Touch Up 10g\/0.35 oz\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eInstant Gray Root Coverage: Quickly conceals visible gray hairs and root regrowth.\u003c\/li\u003e\n\u003cli\u003eOn-the-Go Convenience: Portable stick format for quick and easy application anywhere, anytime.\u003c\/li\u003e\n\u003cli\u003eNatural-Looking Finish: Blends seamlessly with existing hair color for a natural, undetectable look.\u003c\/li\u003e\n\u003cli\u003eTemporary \u0026amp; Washable: Stays put until you shampoo, providing a flexible solution without commitment.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eAre you tired of seeing tell-tale gray roots peeking through just weeks after your last salon visit? Do sudden engagements or important meetings catch you off guard, with no time for a full hair dye session? Daggett \u0026amp; Ramsdell understands the modern individual's need for swift, effective, and reliable beauty solutions. Introducing the Daggett \u0026amp; Ramsdell Color Stick Instant Hair Color Touch Up – your ultimate secret weapon for banishing gray roots and refreshing your look in seconds. This innovative 10g\/0.35 oz stick is engineered to provide immediate, natural-looking coverage, ensuring you maintain a polished, confident appearance without the hassle or commitment of permanent dyes. It’s more than just a root concealer; it’s an on-the-go confidence booster for both men and women across the UK, offering a temporary, blendable solution to keep your hair color vibrant and consistent between appointments. Say goodbye to visible regrowth and hello to effortlessly flawless hair, anytime, anywhere, with this essential addition to your beauty arsenal, exclusively available at TJ Beauty UK.\u003c\/p\u003e\n\n\u003ch4\u003eThe Power of Instant Gray Coverage: Banish Roots in Seconds\u003c\/h4\u003e\n\u003cp\u003eNothing can diminish your confidence faster than unexpected gray roots or stray silver strands. The Daggett \u0026amp; Ramsdell Color Stick is specifically formulated to tackle this common concern head-on. Its rich, concentrated pigment delivers robust instant gray hair coverage that adheres seamlessly to your hair shaft, effectively camouflaging visible regrowth. Whether you're dealing with a few premature grays or extensive root lines, this powerful root concealer provides salon-quality results without the need for mixing or waiting. Achieve a uniform, youthful hair color that looks professionally maintained, extending the life of your salon colour and keeping you looking your best, always. It's the ultimate quick fix for maintaining impeccable hair.\u003c\/p\u003e\n\n\u003ch4\u003eUnmatched Convenience for Your Busy Lifestyle: The On-the-Go Hair Solution\u003c\/h4\u003e\n\u003cp\u003eLife moves fast, and your beauty routine needs to keep up. The Daggett \u0026amp; Ramsdell Color Stick truly shines in its portability and ease of use. Designed as a sleek, compact stick, it fits effortlessly into any handbag, briefcase, or travel kit, making it the perfect travel essential for unexpected touch-ups. Forget messy powders, sprays that stain your clothes, or sticky liquids. This no-mess hair color stick allows for precise application directly to the target areas. Ideal for last-minute meetings, spontaneous social gatherings, or simply for refreshing your look throughout a long day, it’s an indispensable on-the-go hair solution for anyone seeking convenience without compromise. Enjoy the freedom of instant hair color whenever and wherever you need it most.\u003c\/p\u003e\n\n\u003ch4\u003eAchieving a Naturally Flawless Finish: Undetectable Blending\u003c\/h4\u003e\n\u003cp\u003eThe key to a successful hair color touch-up is a natural-looking finish that doesn't scream 'temporary fix.' The Daggett \u0026amp; Ramsdell Color Stick excels in this regard. Its creamy, blendable formula glides smoothly onto the hair, allowing you to seamlessly merge the applied color with your existing hair shade. This ensures there are no harsh lines or obvious transitions, just a smooth, even color that looks entirely natural. The result is an undetectable root touch-up that enhances your overall look, providing a professional finish that gives you renewed confidence. Suitable for various hair textures and colours, it provides that perfect, polished appearance every time.\u003c\/p\u003e\n\n\u003ch4\u003eTemporary \u0026amp; Gentle Formula: Flexibility Without Commitment\u003c\/h4\u003e\n\u003cp\u003eUnlike permanent hair dyes, the Daggett \u0026amp; Ramsdell Color Stick offers a commitment-free solution. Its temporary hair color formula means it stays vibrant and in place until your next shampoo, providing flexibility for your hair care routine. This is perfect for those who want to cover grays for specific events or simply extend the time between full colorings without damaging their hair. Formulated without harsh chemicals like ammonia and peroxide, it's a gentle hair solution that won't strip or dry out your hair. Enjoy the peace of mind that comes with a washable hair color that delivers immediate results without any long-term consequences, keeping your hair healthy and vibrant.\u003c\/p\u003e\n\n\u003ch4\u003eWho Can Benefit from the Daggett \u0026amp; Ramsdell Color Stick?\u003c\/h4\u003e\n\u003cp\u003eThis versatile hair color touch-up stick is an essential for a wide array of individuals:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFor Men \u0026amp; Women:\u003c\/strong\u003e Anyone noticing their first gray hairs or managing existing gray regrowth will find this product indispensable. It’s formulated to work effectively on all hair types and colors, offering a truly universal solution.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBetween Salon Visits:\u003c\/strong\u003e Extend the life of your professional color treatment and maintain a consistently polished look without frequent appointments.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEmergency Hair Solutions:\u003c\/strong\u003e Perfect for those unexpected moments when you need a quick fix before an important event or photo opportunity.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTravel Enthusiasts:\u003c\/strong\u003e Its compact size and ease of use make it an ideal companion for travel, ensuring your hair looks great no matter where you are.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAnyone Seeking Confidence:\u003c\/strong\u003e A simple swipe can boost your self-assurance, providing immediate visual improvements to your hair's appearance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eHow to Achieve Flawless Results with Your Daggett \u0026amp; Ramsdell Color Stick\u003c\/h4\u003e\n\u003cp\u003eUsing your Daggett \u0026amp; Ramsdell Color Stick for instant hair color touch-up is incredibly simple. Follow these easy steps for a perfectly blended, natural-looking finish:\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrepare Your Hair:\u003c\/strong\u003e Ensure your hair is dry and styled as desired. This allows for the most accurate and effective application.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply Directly to Gray Areas:\u003c\/strong\u003e Gently stroke the Color Stick directly onto your visible gray roots, temples, or any other areas you wish to conceal. Use light, short strokes for a more controlled application, building up coverage as needed. The precise application of the stick ensures you only color where necessary, avoiding unnecessary product waste or mess.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBlend Seamlessly:\u003c\/strong\u003e Immediately after applying, use your fingertips or a small, clean blending brush to lightly feather and blend the applied color into your existing hair. This step is crucial for achieving an undetectable and natural transition, ensuring no harsh lines are visible. Gently distribute the product to create a harmonious look.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSet and Style:\u003c\/strong\u003e Allow the color to set for approximately one minute. Once dry, you can proceed with any final styling, knowing your roots are perfectly covered. The color will remain until you wash it out with shampoo, offering a flexible and temporary gray hair dye solution.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch4\u003eKey Ingredients for Performance and Hair Health\u003c\/h4\u003e\n\u003cp\u003eThe Daggett \u0026amp; Ramsdell Color Stick is crafted with a thoughtful blend of ingredients designed to deliver effective gray coverage while being gentle on your hair. Its rich formula combines:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eOzokerite \u0026amp; Synthetic Waxes (Microcrystalline Wax, Carnauba Wax):\u003c\/strong\u003e These waxes form the solid base of the stick, providing structure, ease of application, and helping the color adhere to the hair shaft without flaking. 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The Color Stick Instant Hair Color Touch Up embodies this commitment, offering a reliable and convenient product that stands out in the market. At TJ Beauty UK, we pride ourselves on bringing you premium hair care products that address your real-world needs. This gray hair concealer stick is not just a cosmetic; it's a vital tool for maintaining your polished appearance and boosting your confidence between salon visits. Experience the difference of a professional, fast-acting, and blendable hair color solution that is always at your fingertips. Join countless satisfied customers who rely on Daggett \u0026amp; Ramsdell for their temporary gray hair dye needs. Shop with confidence at TJ Beauty UK and discover your secret to consistently flawless hair.\u003c\/p\u003e\n\n\u003cp\u003eDon't let visible roots dictate your schedule or dampen your spirits. Grab your Daggett \u0026amp; Ramsdell Color Stick today and embrace instant confidence with every application. 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This permanent black hair dye delivers an unmatched depth of colour.\u003c\/li\u003e\n    \u003cli\u003e**Superior 100% Grey Coverage:** Say goodbye to unwanted greys! Our advanced formula ensures complete and long-lasting grey hair coverage, blending seamlessly for a youthful appearance.\u003c\/li\u003e\n    \u003cli\u003e**Radiant, Healthy-Looking Shine:** Infused with conditioning agents like Argan Oil and Hydrolyzed Wheat Protein, this hair colour leaves your locks incredibly soft, smooth, and full of brilliant, glossy shine.\u003c\/li\u003e\n    \u003cli\u003e**Long-Lasting, Fade-Resistant Results:** Enjoy your beautiful, shiny black hair colour for longer. The Sta-Sof-Fro permanent formula resists fading, maintaining its vibrancy wash after wash.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eAre you searching for the ultimate solution to transform your hair with a rich, lustrous black finish? Look no further than **Sta-Sof-Fro Shiny Black Permanent Hair Colour 50ml\/1.69 oz** – your secret weapon for vibrant, head-turning hair at home. Specially formulated for the UK market, this high-quality hair dye not only delivers an intense, enduring shiny black hue but also ensures comprehensive grey coverage, making it a staple for anyone seeking a fresh, confident look.\u003c\/p\u003e\n\n\u003cp\u003eTJ Beauty Products UK brings you this exceptional \u003cstrong\u003epermanent hair colour\u003c\/strong\u003e from Sta-Sof-Fro, a trusted name in hair care. This 50ml kit is perfectly sized for a single application, whether you're touching up roots, trying a new look, or covering stubborn greys. Experience salon-quality results without the salon price tag, right from the comfort of your home.\u003c\/p\u003e\n\n\u003ch3\u003eUnleash Deep, Dazzling Black with Sta-Sof-Fro\u003c\/h3\u003e\n\u003cp\u003eImagine hair so dark, so rich, and so shiny it catches every eye. Our Sta-Sof-Fro Shiny Black Permanent Hair Colour delivers precisely that. This isn't just any black; it's a deep, true black with an incredible light-reflecting shine. The advanced pigment technology penetrates deep into the hair shaft, ensuring uniform colour from root to tip, giving you a consistent, vibrant black hair colour that truly lasts. Perfect for all hair types, including ethnic hair, it provides a dramatic transformation that enhances your natural beauty.\u003c\/p\u003e\n\n\u003ch3\u003eExperience Unrivalled Grey Hair Coverage\u003c\/h3\u003e\n\u003cp\u003eTired of visible grey hairs undermining your confidence? Sta-Sof-Fro's specialized formula is engineered for \u003cstrong\u003e100% grey coverage\u003c\/strong\u003e. It works effectively to mask even the most resistant grey strands, blending them into a seamless, natural-looking shiny black. Enjoy peace of mind knowing your hair colour will be uniform, flawless, and completely revitalized. This makes it an ideal choice for regular grey hair dye users looking for reliability and perfection.\u003c\/p\u003e\n\n\u003ch3\u003eInfused with Nourishing Ingredients for Healthy, Shiny Hair\u003c\/h3\u003e\n\u003cp\u003eUnlike some harsh hair dyes that can leave hair feeling dry and brittle, Sta-Sof-Fro understands the importance of hair health. Our Shiny Black Permanent Hair Colour is enriched with beneficial ingredients such as **Argan Oil** and **Hydrolyzed Wheat Protein**. These conditioning agents work during the colouring process to help moisturize, strengthen, and protect your hair, resulting in a smooth, soft texture and an enviable, radiant shine. Your hair won't just look amazing; it will feel healthier too. This commitment to nourishing formulations sets Sta-Sof-Fro apart in the DIY hair colouring market.\u003c\/p\u003e\n\n\u003ch3\u003eSimple \u0026amp; Effective Home Hair Colouring Kit\u003c\/h3\u003e\n\u003cp\u003eAchieving a professional-looking hair colour at home has never been easier. The Sta-Sof-Fro Shiny Black Permanent Hair Colour kit includes everything you need for a straightforward application process. Follow our clear instructions for a hassle-free experience and stunning results. This 50ml hair dye kit is designed for convenience, making vibrant black hair accessible to everyone.\u003c\/p\u003e\n\n\u003ch3\u003eHow to Achieve Your Perfect Black Shade with Sta-Sof-Fro\u003c\/h3\u003e\n\u003cp\u003eFor best results and to ensure your hair not only looks fantastic but also stays healthy, please follow these essential steps:\u003c\/p\u003e\n\u003col\u003e\n    \u003cli\u003e**Safety First: Perform a Skin Allergy Patch Test:** Always conduct a small patch test 48 hours before full application. Apply a small amount of the mixed product to a clean area of skin, such as behind the ear or on the inner elbow. Leave it for 48 hours and check for any redness, irritation, or swelling. This crucial step helps prevent allergic reactions.\u003c\/li\u003e\n    \u003cli\u003e**Prepare Your Hair Colour Mixture:** Put on the protective gloves provided. Carefully open the colour cream tube and developer bottle. Squeeze the entire contents of the colour cream into a non-metallic mixing bowl with the developer. Stir thoroughly with a non-metallic utensil until a smooth, uniform mixture is achieved.\u003c\/li\u003e\n    \u003cli\u003e**Precise Application:** Ensure your hair is dry and unwashed before application. Begin by applying the mixture to the roots, where grey hairs are often most prominent. Work through sections of your hair, ensuring even saturation from root to tip. Use a brush or applicator bottle to distribute the product evenly for a consistent shiny black hair colour.\u003c\/li\u003e\n    \u003cli\u003e**Process and Rinse:** Allow the permanent hair colour to develop for the time specified in the instruction leaflet (typically 20-30 minutes, depending on your hair type and desired intensity). Once the development time is complete, rinse your hair thoroughly with warm water until the water runs completely clear.\u003c\/li\u003e\n    \u003cli\u003e**Condition for Lasting Shine:** Apply the provided After Colour Conditioner to your hair. Massage gently and leave on for 2-3 minutes before rinsing. This conditioner helps to seal the cuticle, lock in colour, and leave your hair feeling incredibly soft and lustrous.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch3\u003eWhat's Inside Your Sta-Sof-Fro Kit? Ingredients Spotlight\u003c\/h3\u003e\n\u003cp\u003eOur commitment to quality means using carefully selected ingredients to deliver both stunning colour and hair care benefits. The Sta-Sof-Fro Shiny Black Permanent Hair Colour kit includes:\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e**Colour Cream:** Contains the pigments for that intense black hue, along with nourishing elements. Key ingredients like p-Phenylenediamine and Resorcinol are responsible for the permanent colour, while emollients ensure smooth application.\u003c\/li\u003e\n    \u003cli\u003e**Developer:** Formulated with Hydrogen Peroxide, this activates the colour, allowing it to penetrate and transform your hair.\u003c\/li\u003e\n    \u003cli\u003e**After Colour Conditioner:** A vital step, enriched with **Argania Spinosa Kernel Oil (Argan Oil)** and **Hydrolyzed Keratin**. Argan Oil is renowned for its moisturizing and shine-enhancing properties, while Hydrolyzed Keratin helps to strengthen hair, reducing breakage and promoting a healthy appearance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eFor a complete list, please refer to the detailed **ingredients_list** above and the product packaging.\u003c\/p\u003e\n\n\u003ch3\u003eWhy Sta-Sof-Fro is the UK's Choice for Permanent Black Hair Dye\u003c\/h3\u003e\n\u003cp\u003eSta-Sof-Fro has built a reputation for delivering reliable, high-quality hair care products. Our Shiny Black Permanent Hair Colour is no exception, offering a premium experience for those in the UK seeking a deep, vibrant, and long-lasting black. It’s perfect for achieving professional black hair dye results from a trusted brand. Choose Sta-Sof-Fro for:\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e**Trusted Brand Quality:** Years of expertise in hair care.\u003c\/li\u003e\n    \u003cli\u003e**Exceptional Colour Payoff:** Rich, true shiny black that stands out.\u003c\/li\u003e\n    \u003cli\u003e**Comprehensive Grey Coverage:** No more hiding those greys.\u003c\/li\u003e\n    \u003cli\u003e**Hair Health Focus:** Formulas that care for your hair as they colour.\u003c\/li\u003e\n    \u003cli\u003e**Ease of Use:** A convenient at-home hair colouring solution.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eTips for Maintaining Your Vibrant Black\u003c\/h3\u003e\n\u003cp\u003eTo keep your Sta-Sof-Fro Shiny Black Permanent Hair Colour looking its best for longer, consider these tips:\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003eUse colour-safe shampoos and conditioners that are specifically designed for coloured hair to prevent premature fading.\u003c\/li\u003e\n    \u003cli\u003eLimit exposure to harsh sunlight, which can lighten and dull hair colour.\u003c\/li\u003e\n    \u003cli\u003eAvoid excessive heat styling or use a heat protectant spray when necessary.\u003c\/li\u003e\n    \u003cli\u003eConsider periodic touch-ups with your Sta-Sof-Fro 50ml kit to maintain consistent root-to-tip colour and manage new growth.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eReinvent your look and boost your confidence with the stunning depth and shine of **Sta-Sof-Fro Shiny Black Permanent Hair Colour 50ml\/1.69 oz**. Available now at TJ Beauty Products UK, it's the perfect choice for anyone desiring vibrant, long-lasting black hair with unbeatable grey coverage and a healthy, glossy finish. Add this essential \u003cstrong\u003eblack hair colour\u003c\/strong\u003e to your beauty routine today and experience the Sta-Sof-Fro difference!\u003c\/p\u003e","brand":"Sta Sof Fro","offers":[{"title":"Default Title","offer_id":40193387561098,"sku":"STAFC01","price":1.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0551\/9084\/7626\/products\/sta_sof_fro_shiny_black_hair_colour.jpg?v=1641994027"},{"product_id":"delia-cameleo-permanent-hair-color-cream","title":"Delia Cameleo Hair Color Permanent Vibrant Colour \u0026 100% Gray Coverage for All Hair Types","description":"\u003ch3\u003eKey Benefits of Cameleo Hair Color (Permanent)\u003c\/h3\u003e\n\u003cp\u003eWelcome to TJ Beauty Products UK, your destination for premium hair care. Discover the transformative power of Delia Cameleo Permanent Hair Color, expertly crafted to deliver stunning, long-lasting colour and exceptional grey coverage. If you're searching for a reliable at-home hair dye that provides professional salon-quality results, look no further. Delia Cameleo is renowned for its innovative formulations that not only colour your hair but also care for it, leaving it vibrant, soft, and beautifully shiny. Our extensive range of Cameleo hair colour shades allows you to find your perfect match, whether you desire a subtle change or a dramatic new look.\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eLong-lasting, vibrant hair colour:\u003c\/strong\u003e Enjoy rich, intense shades that resist fading, maintaining their brilliance for weeks. Achieve that coveted vibrant hair colour with ease.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003e100% effective grey hair coverage:\u003c\/strong\u003e Say goodbye to unwanted greys with a formula designed to provide complete and even coverage, leaving no strand untouched. It's the ideal permanent hair dye for grey hair.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eNourishing formula with natural oils:\u003c\/strong\u003e Enriched with conditioning ingredients like Argan Oil and Macadamia Oil, our hair dye helps to protect and strengthen your hair during the colouring process.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eProfessional salon-quality results at home:\u003c\/strong\u003e Achieve a flawless, even colour application and a professional finish without the need for a salon visit. Get the best permanent hair dye UK has to offer, delivered right to your door.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eEnhanced shine and softness:\u003c\/strong\u003e Experience hair that is not only beautifully coloured but also incredibly soft, smooth, and radiant.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eEasy and convenient application:\u003c\/strong\u003e Designed for at-home use, our kit provides everything you need for a straightforward and mess-free colouring experience.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eDiscover the Power of Delia Cameleo Permanent Hair Colour\u003c\/h3\u003e\n\u003cp\u003eDelia Cameleo Permanent Hair Colour is more than just a dye; it's a complete hair transformation system. Our advanced colour technology deeply penetrates each hair strand, ensuring a rich, uniform colour from root to tip. This commitment to quality means you can trust Delia Cameleo for consistent, stunning results every time. For those seeking the best permanent hair dye for grey hair, our formula is specifically engineered to tackle even the most stubborn greys, delivering full coverage and a natural-looking finish. The pigments are designed to bond effectively, providing a lasting solution for your hair colour needs. Experience the confidence of long-lasting hair colour and a healthy, vibrant mane.\u003c\/p\u003e\n\u003ch4\u003eThe Power of Nature: Enriched with Conditioning Oils\u003c\/h4\u003e\n\u003cp\u003eAt the heart of Delia Cameleo's nourishing formula lies a blend of exquisite natural oils, including precious \u003cstrong\u003eArgan Oil\u003c\/strong\u003e and enriching \u003cstrong\u003eMacadamia Oil\u003c\/strong\u003e. These potent ingredients work in harmony to moisturize and protect your hair during the colouring process, minimizing damage and dryness often associated with permanent dyes. Argan oil, known for its restorative properties, helps to strengthen hair and improve elasticity, while macadamia oil provides deep hydration, leaving your hair feeling incredibly soft and smooth. This unique combination ensures your hair maintains its health and vitality, appearing glossy and feeling luxuriously conditioned after every application. Experience a permanent hair dye that truly cares for your hair, promoting vibrant colour and optimal hair health.\u003c\/p\u003e\n\u003ch4\u003eComprehensive Ingredient List:\u003c\/h4\u003e\n\u003cul\u003e\n    \u003cli\u003eAqua (Water)\u003c\/li\u003e\n    \u003cli\u003eCetearyl Alcohol\u003c\/li\u003e\n    \u003cli\u003eAmmonium Hydroxide (pH adjuster)\u003c\/li\u003e\n    \u003cli\u003eGlyceryl Stearate SE\u003c\/li\u003e\n    \u003cli\u003eCeteareth-20\u003c\/li\u003e\n    \u003cli\u003eOleic Acid\u003c\/li\u003e\n    \u003cli\u003eResorcinol\u003c\/li\u003e\n    \u003cli\u003eToluene-2,5-Diamine Sulfate\u003c\/li\u003e\n    \u003cli\u003eParaffinum Liquidum (Mineral Oil)\u003c\/li\u003e\n    \u003cli\u003ep-Phenylenediamine\u003c\/li\u003e\n    \u003cli\u003eArgania Spinosa Kernel Oil (Argan Oil)\u003c\/li\u003e\n    \u003cli\u003eMacadamia Integrifolia Seed Oil (Macadamia Oil)\u003c\/li\u003e\n    \u003cli\u003eParfum (Fragrance)\u003c\/li\u003e\n    \u003cli\u003eSodium Metabisulfite\u003c\/li\u003e\n    \u003cli\u003eTetrasodium EDTA\u003c\/li\u003e\n    \u003cli\u003e(May contain other colourants depending on shade)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eAchieve Salon-Quality Results at Home: How to Use Cameleo Hair Colour\u003c\/h3\u003e\n\u003cp\u003eTransforming your hair with Delia Cameleo Permanent Hair Colour is simple and straightforward. For the best results and to ensure your safety, please follow these essential steps. Our at-home permanent colour kit is designed for ease of use, ensuring you get professional results every time.\u003c\/p\u003e\n\u003col\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePerform a Patch Test (Mandatory):\u003c\/strong\u003e 48 hours before colouring, apply a small amount of the mixed colour cream to a discreet area of skin (e.g., behind the ear or inner elbow). Check for any allergic reactions. Do not proceed if irritation occurs. This crucial step helps prevent potential severe allergic reactions, ensuring your safety with our Delia Cameleo products.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePreparation is Key:\u003c\/strong\u003e Put on the provided gloves. Cover your shoulders with an old towel to protect clothing. Ensure your hair is dry and unwashed for at least 24-48 hours prior to application, as natural oils offer some protection to your scalp and can help the colour adhere better.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eMix the Colour:\u003c\/strong\u003e Pierce the tube of colour cream and squeeze its entire contents into the applicator bottle containing the developer. Close the bottle and shake vigorously until the mixture is thoroughly combined and uniform.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eApply the Colour:\u003c\/strong\u003e For full head application or significant root regrowth, apply the mixture evenly to your dry, unwashed hair, starting at the roots and working your way through to the ends. For touch-ups, apply only to the regrowth area first.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eProcessing Time:\u003c\/strong\u003e Allow the colour to develop for 20 to 45 minutes, depending on your desired intensity and the shade chosen. Always refer to the specific instructions in your product leaflet, as processing times can vary. For grey hair, sometimes a longer processing time within the recommended range is beneficial for optimal grey coverage.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eRinse and Condition:\u003c\/strong\u003e Once the processing time is complete, add a small amount of warm water to your hair and gently massage to emulsify the colour. Rinse your hair thoroughly with warm water until the water runs completely clear. Then, apply the included Cameleo conditioner, leave it on for 2-3 minutes, and rinse again. This step helps seal the cuticle and adds shine, contributing to your overall hair health.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch4\u003eImportant Tips for Best Results:\u003c\/h4\u003e\n\u003cul\u003e\n    \u003cli\u003eAlways read the instruction leaflet inside the box carefully before starting.\u003c\/li\u003e\n    \u003cli\u003ePerform a strand test to determine your ideal processing time and desired colour result.\u003c\/li\u003e\n    \u003cli\u003eProtect your skin around the hairline with a barrier cream to prevent staining.\u003c\/li\u003e\n    \u003cli\u003eUse a wide-tooth comb for even distribution, if necessary, after initial application.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhy Choose Delia Cameleo Permanent Hair Color from TJ Beauty Products UK?\u003c\/h3\u003e\n\u003cp\u003eWhen you choose Delia Cameleo, you're not just buying a hair dye; you're investing in a commitment to quality, innovation, and hair health. Our permanent hair colour range offers unmatched vibrancy and reliability, making it the top choice for discerning individuals across the UK looking for effective grey hair solutions and stunning colour transformations. We understand the importance of healthy, beautiful hair, which is why our formulas are carefully developed to be nourishing and protective. Whether you're refreshing your current shade, covering persistent greys, or completely changing your look, Delia Cameleo provides the tools for professional results right in your own bathroom. Enjoy the confidence that comes with a flawless, radiant hair colour that reflects your unique style and stands out with its vibrant hair colour.\u003c\/p\u003e\n\u003cp\u003eExplore our extensive collection of \u003cstrong\u003eDelia Cameleo hair dye shades\u003c\/strong\u003e today and find the perfect hue to express yourself. Experience the difference of a premium permanent hair colour that delivers on its promises of vibrant colour, 100% grey coverage, and lasting shine. Shop now at TJ Beauty Products UK and embark on your journey to beautifully coloured hair!\u003c\/p\u003e","brand":"Delia Cameleo","offers":[{"title":"3.0 Dark Brown","offer_id":40193394278538,"sku":"DELICAM30","price":2.99,"currency_code":"GBP","in_stock":true},{"title":"3.3 Dark Chocolate Brown","offer_id":40193394311306,"sku":"DELICAM33","price":2.99,"currency_code":"GBP","in_stock":true},{"title":"4.4 Copper Brown","offer_id":40193394344074,"sku":"DELICAM44","price":2.99,"currency_code":"GBP","in_stock":true},{"title":"7.0 Medium Blond","offer_id":40193394409610,"sku":"DELICAM70","price":2.99,"currency_code":"GBP","in_stock":true},{"title":"7.3 Hazelnut","offer_id":40193394442378,"sku":"DELICAM73","price":2.99,"currency_code":"GBP","in_stock":true},{"title":"9.1 Ultimate Ash Blond","offer_id":40193394475146,"sku":"DELICAM91","price":2.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0551\/9084\/7626\/products\/delia_cameleo_permanent_blue_balck_2.0-2.jpg?v=1642986221"},{"product_id":"loreal-preference-10-21","title":"L'Oréal Préférence 10.21 Very Very Light Pearl Blonde | Fade-Defying Luminous Permanent Hair Colour for At-Home Use","description":"\u003ch3\u003eKey Benefits of L'Oréal Préférence | 10.21 Very Very Light Pearl Blonde\u003c\/h3\u003e\n\u003cp\u003eUnleash the ultimate luminous blonde with L'Oréal Préférence 10.21 Very Very Light Pearl Blonde, exclusively at TJ Beauty Products UK. This iconic permanent hair colour from L'Oréal Paris is engineered for fade-defying radiance, providing up to 8 weeks of breathtaking, salon-quality shine and an elegant, cool pearl blonde finish. Say goodbye to dullness and hello to a vibrant, sophisticated shade that truly makes a statement.\u003c\/p\u003e\n\n\u003ch4\u003eWhy Choose L'Oréal Préférence 10.21 Very Very Light Pearl Blonde?\u003c\/h4\u003e\n\u003cp\u003eL'Oréal Préférence is renowned for its premium quality and exceptional colour results. The 10.21 shade, a 'Very Very Light Pearl Blonde', is specifically formulated to deliver a pristine, cool blonde with beautiful pearlescent reflects. It’s the perfect choice for anyone seeking a high-impact light blonde that neutralises unwanted yellow or brassy undertones, leaving you with a clean, dazzling hue. Experience the confidence of long-lasting, brilliant colour with every application.\u003c\/p\u003e\n\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eUp to 8 Weeks of Fade-Defying Colour:\u003c\/strong\u003e Our advanced formula with high-resistance dyes locks in vibrant colour, ensuring your light pearl blonde stays luminous and fresh for longer, actively fighting against fading.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eLuminous High-Shine Finish:\u003c\/strong\u003e Achieve an unparalleled glossy sheen that reflects light beautifully, thanks to Préférence's unique Elixir technology and shine-enhancing conditioner, designed to leave your hair looking incredibly healthy and radiant.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eAchieve a Radiant, Cool Pearl Blonde:\u003c\/strong\u003e The 10.21 Very Very Light Pearl Blonde delivers sophisticated cool undertones, perfectly neutralising any brassiness for a pure, elegant blonde shade that truly stands out.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eGel Formula for Easy \u0026amp; Precise Application:\u003c\/strong\u003e The transparent gel formula ensures effortless and even distribution from root to tip, making at-home hair colouring a simple, professional-standard experience.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eIncludes Powerful High-Shine Conditioner:\u003c\/strong\u003e Enriched with Vitamin E and UV filters, this post-colour conditioner seals in shine and softness, leaving your hair feeling silky, nourished, and protected after colouring.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eThe L'Oréal Préférence Difference: Expert Colour Technology\u003c\/h4\u003e\n\u003cp\u003eL'Oréal Préférence is more than just a hair dye; it's a complete colouring system designed for superior results. The innovative translucent gel formula allows for easy, precise application and maximum absorption of the colour pigments, contributing to the rich, luminous outcome. This permanent hair colour expertly covers grey hair, ensuring a seamless, natural-looking finish that blends beautifully with your existing tones, or completely transforms your look.\u003c\/p\u003e\n\u003cp\u003eThe secret to its enduring vibrancy lies in the combination of L'Oréal's high-resistance colourants and the included High-Shine Elixir and Conditioner. Together, they create a protective barrier that safeguards against environmental aggressors and frequent washing, ensuring your 10.21 Very Very Light Pearl Blonde remains stunningly vibrant week after week. If you’re searching for a long-lasting blonde hair dye that offers salon-quality results from the comfort of your home, L'Oréal Préférence 10.21 is your ultimate choice.\u003c\/p\u003e\n\n\u003ch4\u003eHow to Achieve Your Perfect Pearl Blonde at Home:\u003c\/h4\u003e\n\u003cp\u003eFor optimal results and to ensure your safety, please read the instructions leaflet thoroughly before use.\u003c\/p\u003e\n\u003col\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePreparation \u0026amp; Safety First:\u003c\/strong\u003e Always perform a skin allergy patch test 48 hours before colouring. Wear the gloves provided and protect your clothing. Apply colour to dry, unwashed hair for best absorption and an even finish.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eMixing \u0026amp; Application:\u003c\/strong\u003e Carefully pour the colourant gel into the developer crème bottle. Replace the applicator cap and shake vigorously until the mixture is fully blended. Immediately apply the mixture, starting at the roots and working evenly through the lengths of your hair. Ensure all strands are thoroughly saturated for a uniform very very light pearl blonde result. Leave on for 30 minutes as directed in the leaflet.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eRinse \u0026amp; Condition for High Shine:\u003c\/strong\u003e Once the development time is complete, add a small amount of warm water to your hair and gently massage to emulsify the colour. Rinse your hair thoroughly under warm running water until the water runs completely clear. Apply a generous amount of the L'Oréal High-Shine Conditioner, massaging it through your hair. Leave for 2 minutes to lock in shine and softness, then rinse thoroughly.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eStyling \u0026amp; Maintenance:\u003c\/strong\u003e Style your newly coloured hair as desired. To maintain your fade-defying luminous colour, use colour-protective shampoos and conditioners, and consider incorporating a purple toning shampoo once a week to prevent brassiness and keep your pearl blonde cool and vibrant.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch4\u003eKey Ingredients for Luminous Hair Colour:\u003c\/h4\u003e\n\u003cp\u003eL'Oréal Préférence 10.21 Very Very Light Pearl Blonde is formulated with a powerful blend of ingredients to deliver its renowned results:\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eColourant Gel:\u003c\/strong\u003e Contains a sophisticated blend of dyes including Toluene-2,5-Diamine, Resorcinol, and 2,4-Diaminophenoxyethanol HCl, combined with conditioning agents for even colour penetration and vibrancy.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eDeveloper Crème:\u003c\/strong\u003e Features Hydrogen Peroxide, essential for activating the colour pigments and lifting your natural hair shade to achieve the very very light base for the pearl blonde tone.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eHigh-Shine Conditioner:\u003c\/strong\u003e Enriched with nourishing ingredients like Cetearyl Alcohol, Behentrimonium Chloride, and potentially Vitamin E and UV filters (as mentioned for general Préférence conditioners), to provide intense hydration, seal the cuticle, and enhance gloss after colouring.\u003c\/li\u003e\n    \u003cli\u003e\u003cem\u003e*Please refer to the product packaging for the complete and most up-to-date ingredients list, as formulations may vary.*\u003c\/em\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eTransform Your Look with TJ Beauty Products UK\u003c\/h4\u003e\n\u003cp\u003eAt TJ Beauty Products UK, we are committed to bringing you the best in beauty. The L'Oréal Préférence 10.21 Very Very Light Pearl Blonde offers an unparalleled opportunity to achieve a stunning, professional-grade permanent blonde hair colour at home. Whether you're looking to refresh your current blonde, cover greys with luminous colour, or embark on a new hair transformation, this fade-defying permanent dye delivers on its promise of radiant, long-lasting beauty. Shop now and discover your perfect shade with confidence!\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":43011448733834,"sku":"Loreal-10-21","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0551\/9084\/7626\/files\/L_Oreal-Preference-10-21_6b2bcf6f-bda4-43c5-9de1-df00c6240bbf.jpg?v=1734455442"},{"product_id":"schwarzkopf-live-colour-lift","title":"Schwarzkopf Live Colour + Lift Permanent Hair Dye for Vibrant At-Home Colour \u0026 Lightening","description":"\u003ch3\u003eKey Benefits of Schwarzkopf Live Colour + Lift\u003c\/h3\u003e\n\u003cp\u003eTransform your hair with Schwarzkopf Live Colour + Lift, the advanced permanent hair dye that delivers vibrant, professional-grade colour and stunning lightening, all from the convenience of your home. Perfect for achieving intense, luminous results, this formula from a trusted brand empowers you to express your unique style with confidence. 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Say goodbye to dullness and hello to brilliant blondes, fiery reds, or rich, lustrous browns that truly pop.\u003c\/p\u003e\n\n\u003ch4\u003eWhy Choose Schwarzkopf Live Colour + Lift for Your Hair Transformation?\u003c\/h4\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eIntense, Vibrant \u0026amp; Long-Lasting Colour:\u003c\/strong\u003e Enjoy breathtaking, fade-resistant shades that maintain their brilliance and depth wash after wash, ensuring lasting colour vibrancy.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eSimultaneous Colour \u0026amp; Lift Technology:\u003c\/strong\u003e Achieve integrated lightening and rich colour in one step, perfect for elevating your natural base and producing more vivid results than standard dyes.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eProfessional-Quality Results at Home:\u003c\/strong\u003e Benefit from Schwarzkopf's renowned expertise in hair care, delivering salon-calibre transformation and a flawless finish without the salon visit.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eNourishing \u0026amp; Conditioning Formula:\u003c\/strong\u003e Enriched with protective ingredients, this hair dye cares for your strands during the colouring process, leaving your hair feeling soft, looking healthy, and shining with incredible luminosity.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eExcellent Grey Coverage:\u003c\/strong\u003e Provides reliable and uniform coverage for grey hairs, blending seamlessly with your chosen vibrant shade for a natural-looking finish.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eUnlock Your Colour Potential with TJ Beauty Products UK\u003c\/h4\u003e\n\u003cp\u003eSchwarzkopf Live Colour + Lift offers a fantastic range of shades, each formulated for maximum intensity and shine. This comprehensive DIY hair colour kit includes everything you need: colour cream, developer lotion, and a nourishing after-colour conditioner. It's the perfect choice whether you're aiming for a dramatic new look, a refreshed appearance, or dependable grey coverage with a vibrant twist. Experience the ease of application and consistent, streak-free results that empower you to take control of your hair's destiny. From root touch-ups to a full head colour, expect professional outcomes every time.\u003c\/p\u003e\n\n\u003ch4\u003eHow to Achieve Salon-Quality Results at Home with Schwarzkopf Live Colour + Lift\u003c\/h4\u003e\n\u003cp\u003eAchieving beautiful, professional-looking hair colour with Schwarzkopf Live Colour + Lift is simple. Always refer to the detailed instructions inside your product box for precise guidance, but here’s a general overview of your at-home hair colour journey:\u003c\/p\u003e\n\u003col\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePreparation \u0026amp; Safety:\u003c\/strong\u003e Conduct a patch test 48 hours beforehand. Wear gloves, protect your clothing, and ensure your hair is dry and unwashed. Mix the colour cream and developer lotion thoroughly in the applicator bottle until smooth.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePrecise Application:\u003c\/strong\u003e Apply the mixture evenly to dry hair. For full head application, start at the roots and work through to the ends. For root touch-ups, apply to new growth first, then extend to the rest of the hair for the final few minutes of development time.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eDevelopment \u0026amp; Rinse:\u003c\/strong\u003e Allow the permanent hair dye to develop for the time specified in the leaflet (typically 30-45 minutes). Rinse your hair thoroughly with lukewarm water until the water runs completely clear.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eConditioning Treatment:\u003c\/strong\u003e Apply the Schwarzkopf After Colour Conditioner. Massage gently, leave for 2-3 minutes to nourish, then rinse well. This step seals colour, adds shine, and leaves hair soft and revitalised.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch4\u003eIngredients for Vibrant \u0026amp; Healthy Hair\u003c\/h4\u003e\n\u003cp\u003eSchwarzkopf Live Colour + Lift permanent hair dye is crafted with a blend of quality ingredients to ensure brilliant colour and support hair health. While specific ingredients can vary by shade, common components include:\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eAdvanced Colour Pigments:\u003c\/strong\u003e Deliver intense, long-lasting, and fade-resistant colour for stunning vibrancy.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eDeveloper Lotion:\u003c\/strong\u003e Contains hydrogen peroxide, the activating agent crucial for colour penetration and the lifting process.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eNourishing Agents:\u003c\/strong\u003e Ingredients like Cetearyl Alcohol and Coconut Alcohol, alongside a rich after-colour conditioner, work to protect and condition hair, promoting softness, health, and shine during and after colouring.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eLifting Agents:\u003c\/strong\u003e Essential for the \"Lift\" aspect, enabling lightening and more vivid colour results.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cem\u003e(For the most accurate list, always check your product packaging.)\u003c\/em\u003e\u003c\/p\u003e\n\n\u003ch4\u003eWhy Shop at TJ Beauty Products UK?\u003c\/h4\u003e\n\u003cp\u003eAt TJ Beauty, we are dedicated to providing authentic Schwarzkopf products at competitive prices, with fast and reliable UK delivery. Our commitment to customer satisfaction ensures a seamless shopping experience for your hair care needs. Elevate your hair game today with Schwarzkopf Live Colour + Lift and discover the secret to beautiful, luminous hair!\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eReady for your hair transformation? Shop Schwarzkopf Live Colour + Lift now and unlock your vibrant potential!\u003c\/strong\u003e\u003c\/p\u003e","brand":"Schwarzkopf","offers":[{"title":"L74 Tangerine Twist","offer_id":45243288092810,"sku":"SLCOLIFTL74","price":6.99,"currency_code":"GBP","in_stock":true},{"title":"L76 Ultra Violet","offer_id":44602698924170,"sku":"SLCOLIFT","price":6.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0551\/9084\/7626\/files\/Schwarzkopf-Live-Colour-Lift-Tangerine-Twist-L74.jpg?v=1720615387"},{"product_id":"loreal-preference-ultra-platinum-bleach","title":"L'Oréal Préférence Ultra Platinum Bleach for Up to 9 Levels of Lift \u0026 Hair Protection","description":"\u003ch3\u003eKey Benefits of L'Oréal Préférence | Ultra Platinum Bleach\u003c\/h3\u003e\u003cp\u003eTransform your hair with L'Oréal Préférence Ultra Platinum Bleach, a revolutionary formula designed for extreme lightening with superior hair protection. This advanced kit allows you to achieve stunning, vibrant platinum blonde results at home, lifting your hair by an impressive up to 9 levels. Gone are the days of compromising hair health for dramatic colour changes; our innovative bonding complex ensures your strands are safeguarded throughout the bleaching process, leading to noticeably healthier-looking hair.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eAchieve up to 9 levels of ultra-platinum lift for dramatic, salon-quality results.\u003c\/li\u003e\n\u003cli\u003eAdvanced protective bonding complex actively shields and strengthens hair during the lightening process.\u003c\/li\u003e\n\u003cli\u003eExperience significantly less hair damage with 80% less breakage for healthier-looking blonde.\u003c\/li\u003e\n\u003cli\u003eIncludes anti-brass care to neutralize yellow tones, ensuring a pure, cool platinum finish.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eUnlock the Power of Platinum with Enhanced Protection\u003c\/h3\u003e\u003cp\u003eL'Oréal Préférence Ultra Platinum Bleach isn't just about achieving an incredible blonde; it's about doing so with unprecedented care. Our unique formulation now includes a powerful protective bonding complex that works to fortify your hair’s internal structure while it lightens. This groundbreaking technology is your secret weapon against the typical stresses of bleaching, leading to an astonishing 80% less breakage compared to standard bleaches. This means you can confidently go bolder with your blonde, knowing your hair's integrity is maintained.\u003c\/p\u003e\u003cp\u003eBeyond its impressive lifting capabilities, this bleach kit comes equipped with specialized anti-brass care. This crucial final step helps to neutralize unwanted yellow and orange undertones, ensuring your freshly lightened hair boasts a clean, cool, and radiant platinum finish. Say goodbye to dull, brassy blondes and hello to a luminous, ultra-platinum shade that truly shines. Whether you're aiming for a full head of platinum or dynamic highlights, L'Oréal Préférence provides a professional-grade experience with visible, long-lasting results.\u003c\/p\u003e\u003ch3\u003eHow to Achieve Your Platinum Look\u003c\/h3\u003e\u003cp\u003eFor optimal results and to ensure the health of your hair, please follow these instructions carefully. Always conduct an allergy patch test and a strand test before full application.\u003c\/p\u003e\u003col\u003e\n\u003cli\u003e\n\u003cb\u003ePreparation \u0026amp; Testing:\u003c\/b\u003e Always perform an allergy patch test 48 hours before each use, even if you have previously used colouring products. This is crucial for your safety. Additionally, carry out a strand test on a small, inconspicuous section of hair to determine the ideal development time for your desired lightening level. This prevents over-processing and helps achieve the perfect platinum.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eMixing the Formula:\u003c\/b\u003e In a non-metallic bowl, thoroughly combine the lightening powder, lightening cream, and developer cream. Stir until you achieve a smooth, consistent mixture. Ensure you follow the exact proportions outlined in the instruction leaflet provided within your L'Oréal Préférence kit.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003ePrecise Application:\u003c\/b\u003e Apply the mixture evenly to dry, unwashed hair using gloves. Begin application on the mid-lengths and ends of your hair, working the product through to ensure uniform coverage. After 15-20 minutes, apply the remaining mixture to the roots. Ensure all hair strands are fully saturated for even lightening.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eDevelopment \u0026amp; Care:\u003c\/b\u003e Allow the product to develop for the time indicated by your strand test, but do not exceed 45 minutes. Regularly check your hair's lightening progress. Once the desired shade is achieved, rinse your hair thoroughly with lukewarm water until the water runs completely clear. Finish by applying the included anti-brass conditioner, leaving it on for 2-5 minutes, then rinse again for a cool, protected platinum finish.\u003c\/li\u003e\n\u003c\/ol\u003e\u003ch3\u003eIngredients for Extreme Lightening \u0026amp; Protection\u003c\/h3\u003e\u003cp\u003eOur powerful formula is carefully crafted to deliver intense lightening while minimizing damage, thanks to a blend of effective lightening agents and protective components.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eLightening Agents:\u003c\/b\u003e Potassium Persulfate, Sodium Metasilicate, Ammonium Persulfate, Sodium Persulfate – provide powerful lifting action.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eDeveloper:\u003c\/b\u003e Hydrogen Peroxide, Cetearyl Alcohol, Glycerin – activates the lightening process.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eProtective \u0026amp; Conditioning Ingredients:\u003c\/b\u003e Paraffinum Liquidum (Mineral Oil), Silica, EDTA, Carbomer, Sodium Lauryl Sulfate, Bonding Complex – work to protect and nourish hair during lightening.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eAnti-Brass Toning:\u003c\/b\u003e Violet Pigments – neutralize yellow tones for a cool blonde.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eOther Components:\u003c\/b\u003e Aqua (Water), Phosphoric Acid, Sodium Stannate, Tetrasodium Pyrophosphate, Conditioning Agents (e.g., Behentrimonium Chloride, Amodimethicone), Fragrance.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eWhy Choose TJ Beauty Products UK for Your Hair Transformation?\u003c\/h3\u003e\u003cp\u003eAt TJ Beauty Products UK, we are committed to being your trusted partner in achieving your beauty aspirations. When you choose us for your L'Oréal Préférence Ultra Platinum Bleach, you're not just buying a product; you're investing in a seamless, secure, and satisfying shopping experience. We pride ourselves on offering 100% genuine products, sourced directly from reputable brands like L'Oréal, ensuring you receive the highest quality and most effective solutions for your hair. Our competitive pricing means you can achieve salon-worthy results without the salon price tag.\u003c\/p\u003e\u003cp\u003eWe understand that embarking on a hair transformation journey can raise questions, which is why our dedicated customer service team is always on hand to provide expert advice and support, guiding you through your purchase and application. With fast and reliable shipping across the UK, your L'Oréal Préférence Ultra Platinum Bleach will arrive swiftly, ready for your next big change. Trust TJ Beauty Products UK to deliver excellence, convenience, and unparalleled service, making your path to brilliant, protected platinum hair as smooth and enjoyable as possible.\u003c\/p\u003e\u003ch3\u003eSafety Information\u003c\/h3\u003e\u003cp\u003eHair colourants can cause severe allergic reactions. Read and follow instructions. This product is not intended for use on persons under the age of 16. Temporary 'black henna' tattoos may increase your risk of allergy. Do not colour your hair if: you have a rash on your face or sensitive, irritated and damaged scalp; you have ever experienced any reaction after colouring your hair; you have experienced a reaction to a temporary 'black henna' tattoo in the past. Keep out of reach of children. Wear suitable gloves. Avoid contact with eyes. Rinse eyes immediately if product comes into contact with them. Do not use to dye eyelashes or eyebrows. Rinse hair well after application. Do not use if your hair has been coloured with henna or with a progressive colourant. It is essential to perform a skin allergy test 48 hours before each use of this product. Remember to buy your product 48 hours in advance. Contains hydrogen peroxide, phenylenediamines (toluenediamines), resorcinol and ammonia. Follow the instruction leaflet for full details.\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":54854913327480,"sku":"LPUPB","price":10.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0551\/9084\/7626\/files\/preference-le-blonding-ultra-platinum-bleach.webp?v=1734454493"},{"product_id":"loreal-preference-9-13","title":"Loreal L'Oréal Préférence 9.13 Very Light Ashy Golden Blonde Fade-Defying Permanent Hair Colour for At-Home Colourists 1 Application Kit","description":"\u003ch3\u003eKey Benefits of L'Oréal Préférence | 9.13 Very Light Ashy Golden Blonde\u003c\/h3\u003e\n\u003cul\u003e\n    \u003cli\u003eUp to 8 weeks of fade-defying, vibrant colour for a lasting luminous look\u003c\/li\u003e\n    \u003cli\u003eLuminous, multi-faceted high-shine finish that captures and reflects light beautifully\u003c\/li\u003e\n    \u003cli\u003ePerfectly covers 100% of grey hair from root to tip, ensuring a flawless result\u003c\/li\u003e\n    \u003cli\u003eEnriched with a high-shine elixir for radiant, healthy-looking hair and enhanced condition\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWelcome to the world of exquisite, long-lasting hair colour with Loreal L'Oréal Préférence 9.13 Very Light Ashy Golden Blonde. As an elite SEO copywriter for TJ Beauty Products UK, I understand you're searching for more than just a hair dye; you're seeking a transformation. This premium permanent hair colour kit is meticulously crafted to deliver a sophisticated, very light blonde shade, infused with subtle ashy undertones and a touch of golden warmth. It’s the ultimate choice for individuals desiring a multi-dimensional, radiant blonde that stands the test of time, right from the comfort of their home.\u003c\/p\u003e\n\n\u003cp\u003eL'Oréal Préférence is renowned for its iconic fade-defying technology, and shade 9.13 is no exception. This particular hue, often sought after by those wanting a chic yet natural-looking blonde, perfectly balances the cool sophistication of ash with the warm glow of gold. Imagine hair that shimmers with luminosity, reflecting light beautifully to reveal a rich, vibrant colour that lasts for up to 8 weeks. Forget dull, brassy tones; Préférence 9.13 is engineered to maintain its pristine clarity and brilliance, making it a leading choice for \u003cb\u003elong-lasting blonde hair dye UK\u003c\/b\u003e and \u003cb\u003efade-resistant hair colour solutions\u003c\/b\u003e.\u003c\/p\u003e\n\n\u003ch4\u003eUnlock the Perfect Very Light Ashy Golden Blonde Shade\u003c\/h4\u003e\n\u003cp\u003eThe beauty of the 9.13 Very Light Ashy Golden Blonde lies in its unique ability to combine two highly desirable blonde characteristics. The \"Ashy\" component helps to neutralise unwanted yellow or orange tones, ensuring a clean, elegant blonde foundation. Simultaneously, the \"Golden\" element introduces a beautiful, warm radiance that prevents the colour from appearing flat or dull, instead infusing it with life and depth. This harmonious blend creates a truly bespoke \u003cb\u003ecool-warm blonde\u003c\/b\u003e that complements a wide range of skin tones, delivering a truly personalised salon-quality finish without the salon price tag. If you're looking for \u003cb\u003edimensional blonde hair colour\u003c\/b\u003e or a sophisticated \u003cb\u003emulti-tonal blonde dye\u003c\/b\u003e, this shade is your perfect match.\u003c\/p\u003e\n\n\u003ch4\u003eSuperior Grey Coverage and Lasting Vibrancy\u003c\/h4\u003e\n\u003cp\u003eOne of the primary concerns for many at-home colourists is effective grey coverage. With L'Oréal Préférence 9.13, you can confidently achieve \u003cb\u003e100% grey coverage\u003c\/b\u003e from root to tip. Its advanced formula penetrates deeply into the hair fibre, ensuring that even the most stubborn grey hairs are transformed into a uniform, luminous Very Light Ashy Golden Blonde. This commitment to superior grey coverage, combined with its fade-defying properties, makes it an indispensable tool for maintaining a youthful, vibrant appearance. Experience the peace of mind that comes with knowing your \u003cb\u003epermanent hair dye\u003c\/b\u003e will not only cover greys but also keep your blonde looking fresh and vibrant for weeks.\u003c\/p\u003e\n\n\u003ch4\u003eThe Secret to Préférence's Luminous Shine: High-Shine Elixir\u003c\/h4\u003e\n\u003cp\u003eWhat sets L'Oréal Préférence apart is its commitment to not just colour, but also condition and shine. Each Préférence kit comes with a luxurious High-Shine Elixir, enriched with precious oils. This elixir is added directly into the colour mixture, working synergistically to infuse your hair with incredible luminosity from the moment of application. Post-colouring, the included High-Shine Conditioner further seals in the colour and smooths the hair cuticle, leaving your locks feeling soft, looking healthy, and radiating with a mirror-like shine. This unique formulation ensures your \u003cb\u003eL'Oréal blonde hair\u003c\/b\u003e isn't just beautifully coloured, but also beautifully conditioned, vibrant, and full of life. It’s the ultimate \u003cb\u003ehair colour with added shine\u003c\/b\u003e for truly brilliant results.\u003c\/p\u003e\n\n\u003ch4\u003eEasy At-Home Application for Salon-Quality Results\u003c\/h4\u003e\n\u003cp\u003eAchieving your desired \u003cb\u003eL'Oréal Very Light Ashy Golden Blonde\u003c\/b\u003e has never been easier. Designed for confident \u003cb\u003eat-home hair colouring\u003c\/b\u003e, the Préférence kit provides everything you need for a professional-looking result. Follow these simple steps for a flawless application:\u003c\/p\u003e\n\u003col\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePreparation is Key:\u003c\/strong\u003e Always start by performing an allergy patch test 48 hours before each application to ensure compatibility. This crucial step helps prevent potential allergic reactions. Gather your supplies, including old towels to protect surfaces and clothing, and gloves provided in the kit.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eMix and Apply:\u003c\/strong\u003e Put on the provided gloves. Pour the colourant gel into the developer cream applicator bottle. Close the bottle and shake thoroughly until the mixture is uniform. Apply the mixture immediately to dry, unwashed hair, starting at the roots and working your way through to the lengths and ends, ensuring even saturation.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eDevelop and Rinse:\u003c\/strong\u003e Leave the colour on for the recommended development time, typically 30 minutes (always refer to the instruction leaflet inside your kit for precise timing). Once the time is up, gently massage your hair before rinsing thoroughly with warm water until the water runs completely clear.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eCondition for Brilliance:\u003c\/strong\u003e Apply the High-Shine Conditioner, massaging it into your hair. Leave on for a few minutes to deeply nourish and seal the colour. Rinse thoroughly. Style as desired and admire your stunning new fade-defying, luminous 9.13 Very Light Ashy Golden Blonde!\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch4\u003eIngredients for Beautiful, Long-Lasting Colour\u003c\/h4\u003e\n\u003cp\u003eL'Oréal Préférence is formulated with high-quality ingredients to deliver both vibrant colour and optimal hair health. The precise blend works together to open the hair cuticle, deposit colour pigments, and then seal the cuticle to lock in the shade and shine. Key ingredients include:\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eColourant Gel \u0026amp; Developer Cream:\u003c\/strong\u003e The core components that work together to create the permanent colour.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eAmmonium Hydroxide:\u003c\/strong\u003e An alkaline agent used to open the hair cuticle, allowing colour pigments to penetrate.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eResorcinol \u0026amp; Toluene-2,5-Diamine:\u003c\/strong\u003e Key colour precursors that react to form the desired shade.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eHigh-Shine Elixir (containing nourishing oils):\u003c\/strong\u003e Infused with ingredients like Olive Oil, Argan Oil, and Camellia Seed Oil, this elixir enhances shine and condition.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eHigh-Shine Conditioner:\u003c\/strong\u003e Formulated with caring ingredients to lock in colour, smooth hair, and boost radiance post-colouring.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cem\u003ePlease note: For the most accurate and up-to-date ingredients list, always refer to the product packaging.\u003c\/em\u003e\u003c\/p\u003e\n\n\u003cp\u003eElevate your look with Loreal L'Oréal Préférence 9.13 Very Light Ashy Golden Blonde. 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Add this essential \u003cb\u003eTJ Beauty Products UK L'Oréal Préférence\u003c\/b\u003e item to your basket today and prepare to turn heads with your luminous, salon-quality blonde.\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":54854967263608,"sku":"Loreal-9-13","price":12.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0551\/9084\/7626\/files\/L_Oreal-Preference-9-13.jpg?v=1734456015"},{"product_id":"loreal-preference-10-1-very-very-light-ash-blonde","title":"L'Oréal Préférence 10.1 Very Very Light Ash Blonde Permanent Hair Colour Kit for Fade-Defying Luminous Shine","description":"\u003ch3\u003eKey Benefits of L'Oréal Préférence | 10.1 Very Very Light Ash Blonde\u003c\/h3\u003e\n\u003cp\u003eTransform your hair with the exquisite \u003cb\u003eL'Oréal Préférence 10.1 Very Very Light Ash Blonde Permanent Hair Colour\u003c\/b\u003e from TJ Beauty Products UK. This premium \u003cb\u003eat-home hair dye\u003c\/b\u003e is meticulously formulated to deliver a sophisticated, cool ash blonde shade, effectively neutralising unwanted yellow and orange brassy tones for a pure, luminous finish. Embrace a professional-grade hair colour experience in the comfort of your own home.\u003c\/p\u003e\n\n\u003cp\u003eL'Oréal Préférence is renowned for its \u003cb\u003efade-defying technology\u003c\/b\u003e, ensuring your vibrant \u003cb\u003every light ash blonde\u003c\/b\u003e lasts for up to 8 weeks. Each comprehensive \u003cb\u003ehair colouring kit\u003c\/b\u003e includes a unique Hi-Shine Elixir, designed to amplify your hair's natural radiance and leave it looking exceptionally glossy and healthy. Achieve stunning, \u003cb\u003esalon-quality results\u003c\/b\u003e with every application, complete with up to 100% \u003cb\u003egrey coverage\u003c\/b\u003e.\u003c\/p\u003e\n\n\u003ch4\u003eWhy Choose L'Oréal Préférence 10.1 Ash Blonde?\u003c\/h4\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cb\u003eAchieve Fade-Defying, Long-Lasting 10.1 Very Very Light Ash Blonde Colour:\u003c\/b\u003e Experience an enduring, intensely radiant \u003cb\u003ecool blonde\u003c\/b\u003e that resists fading, ensuring your hair colour remains fresh and vibrant for up to 8 weeks. Our advanced formula locks in the pigment, maintaining its stunning depth and tone.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cb\u003eInfused with Hi-Shine Elixir for Luminous, Salon-Quality Shine and Anti-Brass Protection:\u003c\/b\u003e Elevate your blonde with unparalleled luminosity. The included Hi-Shine Elixir, a blend of precious oils, boosts brilliance and creates a multi-dimensional sheen. Coupled with advanced \u003cb\u003eanti-brass technology\u003c\/b\u003e, it actively neutralises yellow and orange undertones, preserving your desired \u003cb\u003eash blonde tone\u003c\/b\u003e.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cb\u003eProvides Up to 100% Grey Hair Coverage for a Flawless, Uniform Finish:\u003c\/b\u003e Say goodbye to visible greys. This powerful \u003cb\u003epermanent hair dye\u003c\/b\u003e ensures complete and even coverage of all grey hairs, blending them seamlessly for a uniform, natural-looking \u003cb\u003elight ash blonde\u003c\/b\u003e result from root to tip.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cb\u003eExperience Superior Conditioning and Vibrant Colour That Lasts:\u003c\/b\u003e The High-Shine Conditioner, enriched with Vitamin E and a UV filter, is your secret weapon for post-colour care. It deeply nourishes, smooths the hair cuticle, and protects your colour, ensuring your \u003cb\u003eblonde hair\u003c\/b\u003e feels incredibly soft, looks vibrantly healthy, and maintains its dazzling shine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eEmbrace the elegance of a perfectly cool \u003cb\u003every light ash blonde\u003c\/b\u003e. L'Oréal Préférence 10.1 offers a sophisticated choice for those seeking to make a statement with their hair colour. This shade is ideal for creating a crisp, clean blonde look that stands out without being overpowering. Whether you’re transforming your entire look, or simply refreshing your roots, this kit provides a straightforward solution for \u003cb\u003eDIY hair dye\u003c\/b\u003e enthusiasts.\u003c\/p\u003e\n\n\u003ch4\u003eHow to Achieve Your Perfect Ash Blonde with L'Oréal Préférence:\u003c\/h4\u003e\n\u003cp\u003eFor optimal results and to ensure a flawless application of your \u003cb\u003eL'Oréal Préférence 10.1 Very Very Light Ash Blonde permanent hair dye\u003c\/b\u003e, please follow these instructions carefully. Always refer to the detailed leaflet inside your product box for complete guidance.\u003c\/p\u003e\n\u003col\u003e\n  \u003cli\u003e\n\u003cb\u003ePreparation \u0026amp; Patch Test:\u003c\/b\u003e Begin with an essential allergy patch test 48 hours before colouring. Don your protective gloves provided. Ensure your hair is dry and unwashed for at least 24-48 hours. Prepare your workspace to prevent staining and have all components of the \u003cb\u003eL'Oréal hair colour kit\u003c\/b\u003e readily accessible.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cb\u003eMixing \u0026amp; Application:\u003c\/b\u003e Carefully pour the Colourant Gel into the Developer Crème bottle, followed by the Hi-Shine Elixir. Securely replace the applicator cap and shake vigorously for 30 seconds until the mixture is thoroughly blended. Immediately apply the mixture. For full head application, distribute evenly from roots to ends. For root touch-ups, apply to the root area first, then emulsify through the lengths towards the end of the development time.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cb\u003eDevelopment \u0026amp; Rinse:\u003c\/b\u003e Allow the colour to develop for the duration specified in your instruction leaflet, typically 30-35 minutes. It’s crucial to adhere to this timing for the desired \u003cb\u003eash blonde tone\u003c\/b\u003e. Once the time is up, rinse your hair extensively with warm water until the water runs completely clear, indicating all excess colour has been removed.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cb\u003eConditioning for Luminous Shine:\u003c\/b\u003e Conclude your colouring process by applying the luxurious High-Shine Conditioner. Massage this rich balm through your hair, paying special attention to the lengths and ends. Leave it to work its magic for 2 minutes, then rinse thoroughly. Your hair will be left feeling incredibly soft, manageable, and radiating a brilliant, long-lasting \u003cb\u003eash blonde shine\u003c\/b\u003e.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch4\u003eIngredients for Radiant Colour \u0026amp; Care:\u003c\/h4\u003e\n\u003cp\u003eL'Oréal Préférence is crafted with a blend of high-quality components designed for both stunning colour and superior hair health. While a full INCI list is available on the product packaging, key elements include:\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cb\u003eColourant Gel:\u003c\/b\u003e The core of your permanent colour, formulated with expertly balanced dyes to achieve the precise \u003cb\u003e10.1 Very Very Light Ash Blonde\u003c\/b\u003e shade. Contains colouring agents (e.g., Ammonia, Resorcinol, Phenylenediamine) for effective and vibrant results.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cb\u003eDeveloper Crème:\u003c\/b\u003e A creamy hydrogen peroxide solution that activates the colour, facilitating deep penetration for an even, lasting shade.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cb\u003eHi-Shine Elixir:\u003c\/b\u003e A unique addition, this oil-based serum infuses the colour with exceptional luminosity and brilliance, contributing to the signature L'Oréal Préférence glow.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cb\u003eHigh-Shine Conditioner:\u003c\/b\u003e An intensive post-colour treatment enriched with Vitamin E and UV filters. This powerful balm helps to seal the hair cuticle, lock in moisture, protect against colour fade from environmental factors, and leave hair incredibly soft, smooth, and full of reflective shine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eMaximise Your Ash Blonde Brilliance: Tips from TJ Beauty Products UK\u003c\/h4\u003e\n\u003cp\u003eTo keep your \u003cb\u003eL'Oréal Préférence 10.1 Very Very Light Ash Blonde\u003c\/b\u003e looking its absolute best, consider these professional tips:\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cb\u003eColour-Safe Haircare:\u003c\/b\u003e Always use shampoos and conditioners specifically formulated for coloured hair to maintain vibrancy and extend the life of your \u003cb\u003efade-defying blonde\u003c\/b\u003e.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cb\u003eProtect from Heat \u0026amp; Sun:\u003c\/b\u003e Minimise heat styling and use a heat protectant. The UV filter in the conditioner helps, but further sun protection can prevent premature fading.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cb\u003eCombat Brassiness:\u003c\/b\u003e For continuous \u003cb\u003ebrassiness control\u003c\/b\u003e, integrate a purple toning shampoo or mask into your weekly routine to keep those cool ash tones pristine.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cb\u003eRegular Touch-Ups:\u003c\/b\u003e Maintain a seamless look with regular root touch-ups every 4-6 weeks using your favourite \u003cb\u003eL'Oréal Préférence 10.1 kit\u003c\/b\u003e.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eExperience the confidence that comes with perfectly coloured hair. With \u003cb\u003eL'Oréal Préférence 10.1 Very Very Light Ash Blonde Permanent Hair Colour\u003c\/b\u003e from TJ Beauty Products UK, achieving a professional, fade-defying, and luminous \u003cb\u003ecool ash blonde\u003c\/b\u003e has never been easier. Shop now and unleash your hair's true potential!\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":54854971163000,"sku":"Loreal-9-13","price":10.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0551\/9084\/7626\/files\/L_Oreal-Preference-10-1.jpg?v=1734456668"},{"product_id":"loreal-preference-7-1","title":"Loreal L'Oréal Préférence 7.1 Ash Blonde Luminous Permanent Hair Colour for At-Home Use","description":"\u003ch3\u003eKey Benefits of L'Oréal Préférence | 7.1 Ash Blonde\u003c\/h3\u003e\n\u003cp\u003eTransform your look with the sophisticated and timeless L'Oréal Préférence 7.1 Ash Blonde permanent hair colour, exclusively available at TJ Beauty Products UK. This advanced formula is meticulously designed to deliver an exquisite, luminous ash blonde shade that neutralizes unwanted brassy tones, leaving your hair with a cool, radiant finish. Experience salon-quality results from the comfort of your home with a colour that defies fading for up to 8 weeks, ensuring your ash blonde remains vibrant and true.\u003c\/p\u003e\n\n\u003ch4\u003eDiscover Unrivalled Luminous Colour \u0026amp; Shine\u003c\/h4\u003e\n\u003cp\u003eL'Oréal Préférence is renowned for its iconic fade-defying technology, and the 7.1 Ash Blonde shade is no exception. Formulated to provide long-lasting, brilliant colour, this at-home permanent hair dye ensures your cool blonde tones stay fresh and vibrant. Say goodbye to dull, brassy hair and hello to a sophisticated, multi-dimensional ash blonde. Our unique High Shine Conditioner, enriched with precious oils and Vitamin E, locks in shine and smoothness, leaving your hair feeling soft, healthy, and exceptionally luminous.\u003c\/p\u003e\n\n\u003cp\u003eHere are the core advantages you'll enjoy with L'Oréal Préférence 7.1 Ash Blonde:\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003eUp to 8 weeks of luminous, fade-defying colour for lasting vibrancy.\u003c\/li\u003e\n    \u003cli\u003eAdvanced shine-intensifying conditioner enriched with Vitamin E for ultimate brilliance.\u003c\/li\u003e\n    \u003cli\u003eProfessional-quality ash blonde tone that expertly neutralizes brassiness for natural-looking, cool results.\u003c\/li\u003e\n    \u003cli\u003eCovers up to 100% of grey hair, providing a seamless, flawless finish.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eThe Science Behind Fade-Defying Ash Blonde\u003c\/h4\u003e\n\u003cp\u003eWhat makes L'Oréal Préférence 7.1 Ash Blonde a standout choice for permanent hair colour? It’s the unique combination of high-performing colourant gel and a powerful developer cream, designed to penetrate deep into the hair fibre for rich, intense colour that lasts. The 7.1 shade specifically targets those seeking a cool blonde, making it an ideal choice for toning down yellow or orange undertones in your hair. This anti-brassiness action ensures your ash blonde remains pure and elegant.\u003c\/p\u003e\n\u003cp\u003eThe secret to its enduring luminosity lies in the High Shine Conditioner. Unlike standard conditioners, this specialized formula is infused with Vitamin E, known for its antioxidant properties, and a UV filter to protect your hair from environmental damage that can cause colour fade. Regular use of the conditioner included in your Préférence kit helps to maintain your hair’s softness, manageability, and dazzling shine, extending the life of your beautiful ash blonde colour.\u003c\/p\u003e\n\n\u003ch4\u003eAchieve Your Dream Ash Blonde at Home\u003c\/h4\u003e\n\u003cp\u003eGetting a professional-looking ash blonde doesn't require a trip to the salon. L'Oréal Préférence 7.1 is designed for easy, stress-free application, making it the perfect DIY hair dye for stunning results. Whether you're looking for a complete colour change, refreshing your existing ash blonde, or covering stubborn greys, this permanent hair colour kit provides everything you need for a radiant transformation. The precise applicator bottle ensures even distribution, from root to tip, for a uniform and natural-looking finish.\u003c\/p\u003e\n\u003cp\u003eFor those struggling with grey hair, L'Oréal Préférence 7.1 Ash Blonde offers superior grey coverage, blending seamlessly with your natural hair colour for a youthful and vibrant appearance. No more visible grey roots; just consistent, beautiful ash blonde hair.\u003c\/p\u003e\n\n\u003ch4\u003eSimple Steps for a Radiant Transformation\u003c\/h4\u003e\n\u003cp\u003eAchieving your perfect ash blonde shade with L'Oréal Préférence is straightforward. Always remember to perform a patch test 48 hours beforehand to ensure no allergic reaction. Follow these simple steps for optimal results:\u003c\/p\u003e\n\u003col\u003e\n    \u003cli\u003e\n\u003cb\u003ePreparation:\u003c\/b\u003e Perform an allergy patch test 48 hours before use. Put on the provided expert gloves, then mix the developer cream and colourant gel in the applicator bottle. Shake the bottle vigorously until the mixture is uniform.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cb\u003eApplication:\u003c\/b\u003e Apply the mixture immediately to dry, unwashed hair. For a full head application, start at the roots and work the colour through to the ends, ensuring full saturation. For root touch-ups, apply to the root area first and then extend to the lengths for the last few minutes. Leave on for 30 minutes (or as specified in the instruction leaflet for particular grey coverage needs).\u003c\/li\u003e\n    \u003cli\u003e\n\u003cb\u003eRinse \u0026amp; Condition:\u003c\/b\u003e Once the development time is complete, add a small amount of warm water to your hair and gently massage to emulsify the colour. Rinse hair thoroughly with warm water until the water runs completely clear. Apply a generous amount of the included High Shine Conditioner, leave it in for 2 minutes to deeply nourish and seal in shine, then rinse again thoroughly for brilliant, soft, and vibrant ash blonde hair.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch4\u003eHigh-Quality Ingredients for Superior Hair Colour\u003c\/h4\u003e\n\u003cp\u003eL'Oréal Préférence is formulated with carefully selected ingredients to deliver both vibrant colour and optimal hair health. The colourant gel contains key dyes and agents that create the desired ash blonde tone, while the developer cream provides the necessary activation for permanent colour. The enriching High Shine Conditioner ensures your hair stays nourished and protected.\u003c\/p\u003e\n\u003cp\u003eKey ingredients often found in L'Oréal Préférence 7.1 Ash Blonde include:\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cb\u003eColourant Gel:\u003c\/b\u003e Aqua, Trideceth-2 Carboxamide MEA, Propylene Glycol, Hexylene Glycol, PEG-2 Oleamine, Polyglyceryl-4 Oleyl Ether, Alcohol Denat., Ammonium Hydroxide (for opening the hair cuticle), Polyglyceryl-2 Oleyl Ether, Oleic Acid, Sodium Diethylaminopropyl Cocoaspartamide, Toluene-2,5-Diamine (dye intermediate), Resorcinol (dye intermediate), Sodium Metabisulfite, EDTA, Erythorbic Acid, N,N-Bis(2-Hydroxyethyl)-p-Phenylenediamine Sulfate, 2,4-Diaminophenoxyethanol HCl, Parfum.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cb\u003eDeveloper Cream:\u003c\/b\u003e Aqua, Hydrogen Peroxide (oxidizing agent), Cetearyl Alcohol, Sodium Salicylate, Trideceth-2 Carboxamide MEA, Phosphoric Acid, Ceteareth-25, Tetrasodium Etidronate, Tetrasodium Pyrophosphate, Glycerin.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cb\u003eHigh Shine Conditioner:\u003c\/b\u003e Aqua, Cetearyl Alcohol, Glycerin, Behentrimonium Chloride, Candelilla Cera, Amodimethicone (for smoothing), Cetyl Esters, Isopropyl Alcohol, Tocopheryl Acetate (Vitamin E), Sodium PCA, Trideceth-6, Chlorhexidine Digluconate, Caramel, Cetrimonium Chloride, Parfum.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThese ingredients work synergistically to provide a vibrant, long-lasting ash blonde, while minimizing damage and maximizing shine. Always check the packaging for the most up-to-date and complete ingredient list.\u003c\/p\u003e\n\n\u003ch4\u003eWhy Choose L'Oréal Préférence 7.1 Ash Blonde from TJ Beauty UK?\u003c\/h4\u003e\n\u003cp\u003eAt TJ Beauty Products UK, we are committed to bringing you the best in beauty, and L'Oréal Préférence 7.1 Ash Blonde is a prime example of quality and performance. As a leading UK beauty retailer, we understand the desire for professional results and vibrant, healthy-looking hair. This permanent hair colour kit is a favourite among those seeking a sophisticated, cool-toned blonde that truly lasts.\u003c\/p\u003e\n\u003cp\u003eElevate your hair colour game with L'Oréal Préférence. Its advanced formula and conditioning properties make it an excellent choice for maintaining beautiful, salon-quality ash blonde hair at home. Shop with confidence at TJ Beauty UK and experience the difference of fade-defying colour and intense shine. Your perfect ash blonde is just a click away!\u003c\/p\u003e\n\u003cp\u003eEmbrace the elegance of L'Oréal Préférence 7.1 Ash Blonde – your ultimate solution for luminous, fade-resistant, and beautifully cool permanent hair colour. Order yours today and unlock your hair's full potential.\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":54854984499576,"sku":"Loreal-7-1","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0551\/9084\/7626\/files\/7-1-ash-blonde.webp?v=1734457992"},{"product_id":"loreal-preference-4-013-refined-brown","title":"L'Oréal Préférence 4.013 Refined Brown Permanent Hair Colour Kit for Up to 8 Weeks of Luminous Shine","description":"\u003ch3\u003eKey Benefits of L'Oréal Préférence | 4.013 Refined Brown\u003c\/h3\u003e\n\u003cp\u003eUnlock the secret to vibrant, long-lasting hair colour with \u003cstrong\u003eL'Oréal Préférence 4.013 Refined Brown Permanent Hair Colour\u003c\/strong\u003e. Exclusively designed for an unparalleled at-home colouring experience, this shade offers a sophisticated, multi-tonal brown that radiates with luminous shine. Say goodbye to dull hair and hello to up to 8 weeks of intense, fading-resistant colour that truly lasts.\u003c\/p\u003e\n\n\u003ch4\u003eExperience Unrivalled Shine and Colour Vibrancy\u003c\/h4\u003e\n\u003cp\u003eL'Oréal Préférence is renowned for its iconic fading-resistant formula, and the \u003cstrong\u003e4.013 Refined Brown\u003c\/strong\u003e shade is no exception. Infused with a unique blend of translucent dyes, this \u003cstrong\u003epermanent hair dye\u003c\/strong\u003e penetrates deep into the hair fibre, delivering a rich, brilliant brown hue with exceptional depth and dimension. The result? Hair that looks professionally coloured, full of life, and incredibly luminous. Our advanced formula incorporates a \u003cstrong\u003eShine-Enhancing Conditioner\u003c\/strong\u003e, enriched with a UV filter and Vitamin E derivative, designed to keep your colour vibrant and protected from external aggressors, ensuring a glossy finish that captures the light beautifully.\u003c\/p\u003e\n\n\u003cp\u003eWhether you're looking to refresh your existing brown, cover unwanted greys, or completely transform your look with a luxurious new shade, L'Oréal Préférence 4.013 Refined Brown provides \u003cstrong\u003e100% grey hair coverage\u003c\/strong\u003e. Its expert formula ensures a seamless, even application from root to tip, giving you confidence and a flawless, uniform colour without compromise. This is more than just a hair dye; it's a statement of style and a commitment to brilliant, healthy-looking hair.\u003c\/p\u003e\n\n\u003ch4\u003eWhy Choose L'Oréal Préférence 4.013 Refined Brown?\u003c\/h4\u003e\n\u003cp\u003eAt TJ Beauty Products UK, we understand the desire for salon-quality results in the comfort of your own home. L'Oréal Préférence empowers you to achieve just that. This \u003cstrong\u003ehome hair colour kit\u003c\/strong\u003e is meticulously crafted to deliver not just colour, but a complete hair transformation. The included High Shine Elixir works wonders, sealing in colour and boosting radiance, leaving your hair feeling soft, smooth, and looking intensely glossy. The delicate floral scent also makes the colouring process a more pleasant and indulgent experience.\u003c\/p\u003e\n\n\u003cp\u003eOur customers consistently rave about the longevity and vibrancy of L'Oréal Préférence shades. The \u003cstrong\u003e4.013 Refined Brown\u003c\/strong\u003e is a popular choice for those seeking a sophisticated, yet warm and inviting brown that suits a wide range of skin tones. It's the perfect shade for adding depth and richness to your hair, ensuring your look is always polished and chic. With L'Oréal Préférence, you're not just colouring your hair; you're investing in enduring beauty and captivating shine that lasts.\u003c\/p\u003e\n\n\u003ch3\u003eKey Features and Benefits:\u003c\/h3\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eUp to 8 Weeks of Fading-Resistant, Luminous Brown Colour:\u003c\/strong\u003e Enjoy enduring, vibrant colour that stands the test of time, resisting fading for weeks.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eEnriched with a Shine-Enhancing Conditioner for Luxurious Gloss:\u003c\/strong\u003e Our unique conditioner, with a UV filter and Vitamin E derivative, locks in shine and protects colour intensity.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003e100% Grey Hair Coverage from Root to Tip for a Seamless Finish:\u003c\/strong\u003e Achieve complete coverage for a flawless, natural-looking result, banishing greys effectively.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eExpertly Formulated for a Salon-Quality Permanent Hair Dye Experience at Home:\u003c\/strong\u003e Professional-grade ingredients and technology for exceptional results without leaving your home.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eHigh Shine Elixir:\u003c\/strong\u003e Boosts radiance and seals in colour for an ultra-glossy, reflective finish.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eEasy At-Home Application:\u003c\/strong\u003e Designed for convenience, the kit provides everything you need for a straightforward and effective colouring process.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eMulti-Tonal Refined Brown Shade:\u003c\/strong\u003e A sophisticated, dimensional brown that adds depth and character to your hair, creating a truly unique look.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow to Achieve Your Perfect 4.013 Refined Brown Shade:\u003c\/h3\u003e\n\u003cp\u003eAchieving stunning results with your \u003cstrong\u003eL'Oréal Préférence 4.013 Refined Brown hair colour kit\u003c\/strong\u003e is simple with our easy-to-follow guide. Always perform an allergy patch test 48 hours before colouring.\u003c\/p\u003e\n\u003col\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePreparation \u0026amp; Mixing:\u003c\/strong\u003e Put on the provided expert gloves. Pour the entire contents of the Colourant Gel into the Developer Cream bottle. Replace the applicator cap and shake vigorously for 30 seconds until the mixture is thoroughly combined. Immediately break off the applicator tip to prevent bursting.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eApplication:\u003c\/strong\u003e For first-time users or those colouring their entire hair, apply the mixture to dry, unwashed hair, starting at the roots and working evenly through to the ends. For root touch-ups, apply to the root area first, leaving for 15-20 minutes, then spread through the rest of the hair for the remaining time. Ensure all hair is saturated for an even result.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eDevelopment Time:\u003c\/strong\u003e Leave the hair colour to develop for the time indicated in your instruction leaflet (typically 30 minutes, but check for specific guidance). Do not exceed the recommended time to ensure optimal colour and hair health.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eRinse \u0026amp; Condition:\u003c\/strong\u003e Once the development time is complete, add a small amount of warm water to your hair and gently massage to emulsify the colour. Rinse thoroughly until the water runs clear. Apply a generous amount of the \u003cstrong\u003eHigh Shine Conditioner\u003c\/strong\u003e (included in your kit) to your hair. Leave on for 2 minutes to nourish and protect your newly coloured locks, then rinse thoroughly. Style as desired and admire your luminous, \u003cstrong\u003eRefined Brown hair\u003c\/strong\u003e!\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch3\u003eIngredients for L'Oréal Préférence 4.013 Refined Brown Permanent Hair Colour:\u003c\/h3\u003e\n\u003cp\u003eL'Oréal Préférence is formulated with high-quality ingredients to ensure vibrant, long-lasting colour and exceptional shine. Our expert blend includes:\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eCOLOURANT GEL:\u003c\/strong\u003e Aqua \/ Water, Alcohol Denat., PEG-4 Rapeseedamide, Glyceryl Lauryl Ether, Deceth-3, Propylene Glycol, Laureth-5 Carboxylic Acid, Ethanolamine, Dipropylene Glycol, Hexylene Glycol, Ammonium Hydroxide, Poloxamer 338, Oleyl Alcohol, Resorcinol, 2,4-Diaminophenoxyethanol HCl, m-Aminophenol, p-Phenylenediamine, Parfum \/ Fragrance, EDTA, Ascorbic Acid, Thiolactic Acid, 2-Methylresorcinol, Carbomer, N,N-Bis(2-Hydroxyethyl)-p-Phenylenediamine Sulfate.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eDEVELOPER CREME:\u003c\/strong\u003e Aqua \/ Water, Hydrogen Peroxide, Cetearyl Alcohol, Sodium Salicylate, Trideceth-2 Carboxamide MEA, Phosphoric Acid, Ceteareth-25, Tetrasodium Etidronate, Tetrasodium Pyrophosphate, Glycerin.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eHIGH SHINE CONDITIONER:\u003c\/strong\u003e Aqua \/ Water, Cetearyl Alcohol, Glycerin, Behentrimonium Chloride, Candelilla Cera \/ Candelilla Wax, Amodimethicone, Cetyl Esters, Isopropyl Alcohol, Tocopheryl Acetate (Vitamin E Derivative), Sodium PCA, Trideceth-6, Chlorhexidine Digluconate, Limonene, Linalool, Benzyl Salicylate, Benzyl Alcohol, Cetrimonium Chloride, Citronellol, Hexyl Cinnamal, Parfum \/ Fragrance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThese carefully selected ingredients work in harmony to deliver outstanding colour results, supreme shine, and a conditioning touch. The included conditioner helps to lock in colour pigments, providing a lasting protective layer that enhances softness and manageability.\u003c\/p\u003e\n\n\u003ch4\u003eEnhance Your Hair Colour Journey with TJ Beauty Products UK\u003c\/h4\u003e\n\u003cp\u003eAt TJ Beauty Products UK, we are dedicated to bringing you the best in beauty, and the L'Oréal Préférence range is a testament to our commitment to quality and performance. The \u003cstrong\u003eL'Oréal Préférence 4.013 Refined Brown permanent hair colour\u003c\/strong\u003e is more than just a product; it's your partner in achieving stunning, professional-looking hair at home. Explore our extensive range of \u003cstrong\u003eL'Oréal hair colour products\u003c\/strong\u003e and discover why Préférence remains a top choice for radiant, enduring colour. Shop with confidence for authentic products and fast delivery across the UK.\u003c\/p\u003e\n\u003cp\u003eAchieve the beautiful, multi-dimensional \u003cstrong\u003eRefined Brown\u003c\/strong\u003e shade you've always desired. With L'Oréal Préférence, brilliant colour and exceptional shine are always within reach. Trust TJ Beauty Products UK for your next hair transformation. Your journey to luminous, healthy-looking hair starts here!\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":54855769227640,"sku":"Loreal-4-013","price":10.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0551\/9084\/7626\/files\/loreal-paris-preference-coloration-4-013-refined-brown.jpg?v=1734522821"},{"product_id":"loreal-preference-7-23-dark-rose-gold","title":"L'Oréal Préférence 7.23 Dark Rose Gold Luminous, Fade-Defying Permanent Hair Colour for At-Home Use","description":"\u003ch3\u003eKey Benefits of L'Oréal Préférence | 7.23 Dark Rose Gold\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eLong-Lasting, Fade-Defying Rose Gold Colour\u003c\/li\u003e\n  \u003cli\u003eIntense Luminous Shine \u0026amp; Silky Feel\u003c\/li\u003e\n  \u003cli\u003eExpert Grey Hair Coverage\u003c\/li\u003e\n  \u003cli\u003eSalon-Quality Result from Home\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eStep into the world of sophisticated hair colour with \u003cstrong\u003eL'Oréal Préférence 7.23 Dark Rose Gold\u003c\/strong\u003e. This exquisite \u003cstrong\u003epermanent hair dye\u003c\/strong\u003e offers a uniquely radiant, multi-faceted rose gold hue that captures light beautifully, delivering an elegant and contemporary look right in your own home. Say goodbye to dull, flat colour and embrace up to 8 weeks of intense, \u003cstrong\u003efade-defying rose gold hair colour\u003c\/strong\u003e, brimming with salon-quality luminosity.\u003c\/p\u003e\n\n\u003ch2\u003eUnveiling the Sophistication of 7.23 Dark Rose Gold\u003c\/h2\u003e\n\u003cp\u003eThe \u003cstrong\u003eL'Oréal Préférence 7.23 Dark Rose Gold\u003c\/strong\u003e shade is a true masterpiece, blending warm golden undertones with subtle rosy reflections to create a truly captivating and \u003cstrong\u003etrendy hair colour\u003c\/strong\u003e. This particular shade is designed to provide a rich, deep rose gold that complements various skin tones, making it an ideal choice for anyone seeking a modern yet timeless transformation. Whether you're looking to refresh your current look or embark on a new style journey, this \u003cstrong\u003edark rose gold hair dye\u003c\/strong\u003e ensures a vibrant and distinctive result.\u003c\/p\u003e\n\u003cp\u003eL'Oréal's expertise in hair colouration means you're not just getting a beautiful shade; you're investing in a premium product that cares for your hair. Préférence is renowned for its long-lasting performance and exceptional shine, offering a professional finish that stands the test of time. This particular shade is a testament to L'Oréal's commitment to delivering cutting-edge beauty solutions for the modern consumer, empowering you to achieve remarkable hair beauty from the comfort of your own home.\u003c\/p\u003e\n\n\u003ch3\u003eWhy Choose L'Oréal Préférence for Your Permanent Hair Colour?\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eL'Oréal Préférence\u003c\/strong\u003e stands out for its unique blend of fade-defying technology and a high-shine elixir. This advanced formula ensures your \u003cstrong\u003erose gold hair colour\u003c\/strong\u003e remains vivid and radiant for up to 8 weeks, resisting the dulling effects of washing and environmental exposure. The included High Shine Elixir, a secret weapon for ultimate glamour, is enriched to seal in colour and boost shine, leaving your hair feeling incredibly soft and looking brilliantly luminous. It's the ultimate solution for those who demand vibrant, \u003cstrong\u003elong-lasting hair colour\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003eBeyond its stunning shade and lasting power, \u003cstrong\u003eL'Oréal Préférence 7.23 Dark Rose Gold\u003c\/strong\u003e provides \u003cstrong\u003eexpert grey hair coverage\u003c\/strong\u003e. Its rich, permanent formula deeply penetrates each strand, ensuring that even the most stubborn grey hairs are flawlessly covered, resulting in a uniform and natural-looking finish. This makes it an excellent choice for individuals seeking reliable and effective \u003cstrong\u003eat-home hair dye\u003c\/strong\u003e for complete grey blending or coverage. Experience the confidence that comes with consistently beautiful, evenly coloured hair.\u003c\/p\u003e\n\n\u003ch3\u003eAchieve Salon-Quality Results at Home with Ease\u003c\/h3\u003e\n\u003cp\u003eGetting a professional-looking hair colour doesn't have to mean a trip to the salon. \u003cstrong\u003eL'Oréal Préférence 7.23 Dark Rose Gold\u003c\/strong\u003e is meticulously designed for straightforward \u003cstrong\u003eeasy application hair dye\u003c\/strong\u003e, enabling you to achieve stunning, salon-quality results right from your bathroom. Each kit contains everything you need, from the colourant gel and developer to the luxurious high-shine elixir and comprehensive instructions, ensuring a smooth and successful colouring experience.\u003c\/p\u003e\n\u003cp\u003eWith L'Oréal Préférence, you can confidently transform your hair, knowing you're using a product developed by global hair care leaders. The intuitive process ensures that even those new to \u003cstrong\u003eat-home hair colouring\u003c\/strong\u003e can achieve a beautiful, \u003cstrong\u003evibrant hair colour\u003c\/strong\u003e with impressive shine and lasting depth. Simply follow the clear steps outlined below to unlock your perfect dark rose gold shade.\u003c\/p\u003e\n\n\u003ch4\u003eHow to Achieve Your Luminous Dark Rose Gold Shade\u003c\/h4\u003e\n\u003col\u003e\n  \u003cli\u003ePerform a patch test 48 hours prior to application to check for allergies. Prepare by wearing gloves and protecting clothing\/surfaces.\u003c\/li\u003e\n  \u003cli\u003eMix the developer and colourant gel thoroughly as per instructions. Apply the mixture evenly to dry, unwashed hair, starting at the roots and working through to the ends.\u003c\/li\u003e\n  \u003cli\u003eAllow the colour to develop for 25-30 minutes, or longer for resistant grey hair as specified in the leaflet. Rinse thoroughly with warm water until the water runs clear.\u003c\/li\u003e\n  \u003cli\u003eApply the post-colour conditioner, leave it on for 2 minutes to nourish, then rinse thoroughly for ultimate shine and softness.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003eRemember to always read and follow the instruction leaflet inside the pack carefully for optimal results and safety. 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Order your \u003cstrong\u003ebest rose gold hair dye\u003c\/strong\u003e today and experience the TJ Beauty difference!\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":54855858094456,"sku":"Loreal-7-23","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0551\/9084\/7626\/files\/loreal-preference-7-23-bali-dark-rose-gold-brown-permanent-hair-dye.jpg?v=1734526570"},{"product_id":"loreal-preference-7-0-blonde","title":"L'Oréal Préférence 7.0 Blonde Permanent Hair Colour | Fade-Defying Luminous Shine for At-Home Colouring","description":"\u003ch3\u003eKey Benefits of L'Oréal Préférence | 7.0 Blonde\u003c\/h3\u003e\n\u003cp\u003eElevate your hair colour experience with \u003cstrong\u003eL'Oréal Préférence 7.0 Blonde Permanent Hair Colour\u003c\/strong\u003e, a premium choice for achieving stunning, long-lasting blonde shades at home. Designed by experts at L'Oréal, this fade-defying formula delivers salon-quality results, ensuring your blonde remains vibrant and luminous for up to 8 weeks. Discover why Préférence is a beloved choice for millions across the UK seeking flawless hair colour.\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eFade-Defying Colour Technology:\u003c\/strong\u003e Experience up to 8 weeks of intense, radiant 7.0 Blonde colour thanks to L'Oréal's advanced fade-defying system. Your shade stays true, vibrant, and beautiful, resisting dullness and brassiness.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eDazzling High-Shine Elixir:\u003c\/strong\u003e Each kit includes a unique High-Shine Elixir, enriched with precious oils, to be mixed directly into your colour. 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Look no further than \u003cstrong\u003eL'Oréal Préférence 7.0 Blonde\u003c\/strong\u003e, available at TJ Beauty Products UK. This iconic hair colour kit is celebrated for its ability to deliver an ultra-luminous, natural-looking blonde with incredible longevity. Infused with a unique High-Shine Elixir, it ensures your hair not only looks fantastic but also feels nourished and cared for.\u003c\/p\u003e\n\n\u003ch3\u003eThe Secret to Préférence's Fade-Defying Formula\u003c\/h3\u003e\n\u003cp\u003eL'Oréal's Préférence range is renowned for its commitment to long-lasting colour. The 7.0 Blonde shade is no exception, featuring a sophisticated dye system designed to lock in colour pigments, resisting fading for an impressive eight weeks. This means fewer touch-ups and more time enjoying your beautiful, radiant blonde. The formula works deep within the hair fibre to provide intense colour saturation, ensuring that every strand is enveloped in vibrant, natural blonde tones.\u003c\/p\u003e\n\n\u003ch3\u003eExperience Unmatched Shine with the High-Shine Elixir\u003c\/h3\u003e\n\u003cp\u003eWhat sets L'Oréal Préférence apart is its signature \u003cstrong\u003eHigh-Shine Elixir\u003c\/strong\u003e. This precious oil blend is a game-changer for at-home hair colouring, transforming dull hair into a masterpiece of radiance. When added to your colour mixture, it helps create a dazzling, multi-faceted shine that catches the light beautifully. Post-colouring, the included \u003cstrong\u003eHigh-Shine Conditioner\u003c\/strong\u003e, enriched with Vitamin E, seals in the shine and provides essential nourishment, leaving your hair feeling soft, silky, and incredibly vibrant. This combination ensures your \u003cstrong\u003eluminous blonde hair\u003c\/strong\u003e shines like never before.\u003c\/p\u003e\n\n\u003ch3\u003eAchieving Your Perfect Natural Blonde with 7.0\u003c\/h3\u003e\n\u003cp\u003eThe \u003cstrong\u003e7.0 Blonde\u003c\/strong\u003e shade in the Préférence range is a beautifully balanced natural blonde, free from overly warm or cool undertones. It’s ideal for those seeking a sophisticated, authentic blonde look that enhances their natural beauty. Whether you're refreshing your current blonde or transitioning to a lighter shade, this permanent hair colour provides a rich, even tone that looks professionally applied. It's the ultimate solution for achieving \u003cstrong\u003esalon-quality blonde at home\u003c\/strong\u003e.\u003c\/p\u003e\n\n\u003ch3\u003eOptimal Grey Coverage, Every Time\u003c\/h3\u003e\n\u003cp\u003eDon't let grey hairs diminish your confidence. L'Oréal Préférence 7.0 Blonde provides \u003cstrong\u003e100% grey coverage\u003c\/strong\u003e, effortlessly blending away stubborn greys for a seamless and youthful finish. The rich colour fully penetrates each strand, ensuring thorough coverage and a consistent, vibrant blonde hue from root to tip. Enjoy a flawless, uniform colour that lasts.\u003c\/p\u003e\n\n\u003ch3\u003eThe At-Home Colouring Experience: Simple and Effective\u003c\/h3\u003e\n\u003cp\u003eL'Oréal Préférence is designed for ease of use, making it the perfect choice for \u003cstrong\u003eat-home hair colouring\u003c\/strong\u003e. Each kit contains everything you need for a complete transformation, from the colourant gel and developer to the luxurious high-shine conditioner. The clear instructions guide you through every step, ensuring a smooth and successful application process. Achieve stunning results without the salon price tag or fuss.\u003c\/p\u003e\n\n\u003ch3\u003eInside Your L'Oréal Préférence 7.0 Blonde Kit:\u003c\/h3\u003e\n\u003cp\u003eYour complete kit is designed to provide a professional-quality experience and dazzling results:\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eColourant Gel:\u003c\/strong\u003e The heart of your transformation, formulated for intense, fade-defying colour.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eDeveloper Cream:\u003c\/strong\u003e Activates the colourant gel for optimal pigment penetration.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eHigh-Shine Elixir:\u003c\/strong\u003e A unique blend of precious oils to boost luminosity and shine.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eHigh-Shine Conditioner:\u003c\/strong\u003e Enriched with Vitamin E, this conditioner locks in colour, nourishes hair, and enhances shine for up to 8 weeks.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eInstructions Leaflet:\u003c\/strong\u003e Clear, easy-to-follow guidance for a perfect application.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eProfessional Quality Gloves:\u003c\/strong\u003e For a clean and mess-free application.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow to Achieve Your Luminous 7.0 Blonde:\u003c\/h3\u003e\n\u003cp\u003eFor the best results with your \u003cstrong\u003eL'Oréal Préférence 7.0 Blonde Permanent Hair Colour Kit\u003c\/strong\u003e, follow these simple steps:\u003c\/p\u003e\n\u003col\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePreparation \u0026amp; Allergy Test:\u003c\/strong\u003e Always start by performing an allergy alert test 48 hours before colouring. Read the enclosed instructions carefully. Put on the gloves provided.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eMixing the Colour:\u003c\/strong\u003e Pour the Colourant Gel into the Developer Cream bottle. Add the High-Shine Elixir. Close the bottle and shake well until the mixture is uniform.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eApplication:\u003c\/strong\u003e Apply the mixture to dry, unwashed hair, starting at the roots and working your way through to the ends. Ensure even distribution for a consistent colour.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eDeveloping Time:\u003c\/strong\u003e Leave the colour on for the recommended time as specified in the instructions leaflet (usually 30 minutes, or longer for stubborn greys).\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eRinsing \u0026amp; Conditioning:\u003c\/strong\u003e Once the development time is complete, rinse your hair thoroughly with warm water until the water runs clear. Then, apply the High-Shine Conditioner, massaging it in gently. Leave for 2 minutes before rinsing again.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch3\u003eKey Ingredients for Brilliant Colour \u0026amp; Care:\u003c\/h3\u003e\n\u003cp\u003eL'Oréal Préférence is formulated with ingredients chosen for their effectiveness in delivering vibrant colour and caring for your hair. While the full INCI list is on the packaging, key components include:\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eColourant Gel Base (Aqua, Trideceth-2 Carboxamide MEA):\u003c\/strong\u003e Forms the base for the colour pigments.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eAmmonium Hydroxide:\u003c\/strong\u003e An alkalizing agent to open the hair cuticle, allowing colour to penetrate.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eOleic Acid:\u003c\/strong\u003e A conditioning agent that helps improve hair's texture and shine.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eToluene-2,5-Diamine \u0026amp; Resorcinol:\u003c\/strong\u003e Essential dye precursors for permanent colour formation.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eDeveloper Cream (Hydrogen Peroxide, Cetearyl Alcohol):\u003c\/strong\u003e The oxidizing agent that develops the colour and lifts natural pigment.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eHigh-Shine Elixir (Oils):\u003c\/strong\u003e Contributes to the extraordinary shine and smoothness.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eHigh-Shine Conditioner (Glycerin, Behentrimonium Chloride, Vitamin E):\u003c\/strong\u003e Deeply conditions, seals the cuticle, and helps protect against colour fade while nourishing hair.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eUV Filters:\u003c\/strong\u003e Helps protect colour from sun damage, contributing to fade resistance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhy Choose L'Oréal Préférence 7.0 Blonde?\u003c\/h3\u003e\n\u003cp\u003eFor decades, L'Oréal has been a leader in hair care innovation, and Préférence stands as a testament to their expertise. When you choose \u003cstrong\u003eL'Oréal Préférence 7.0 Blonde\u003c\/strong\u003e, you're not just choosing a hair dye; you're choosing a promise of long-lasting, luminous colour, exceptional grey coverage, and a truly enjoyable at-home colouring experience. Its unique fade-defying system and high-shine elixir work in harmony to give you a radiant, natural blonde that lasts.\u003c\/p\u003e\n\u003cp\u003eTransform your look with confidence and discover why L'Oréal Préférence is the ultimate choice for beautiful, vibrant, and incredibly shiny permanent blonde hair. Shop now at TJ Beauty Products UK and embark on your journey to radiant, fade-defying colour!\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":54855864254840,"sku":"Loreal-7-23","price":12.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0551\/9084\/7626\/files\/loreal-preference-7-0-vienna-blonde-permanent-hair-dye.jpg?v=1734527429"},{"product_id":"loreal-preference-5-0-light-brown","title":"L'Oréal Préférence 5.0 Light Brown Fade-Defying Luminous Permanent Hair Colour Kit","description":"\u003ch3\u003eKey Benefits of L'Oréal Préférence | 5.0 Light Brown Permanent Hair Colour\u003c\/h3\u003e\n\u003cp\u003eTransform your look with the iconic \u003cstrong\u003eL'Oréal Préférence 5.0 Light Brown permanent hair colour\u003c\/strong\u003e, a masterpiece from L'Oréal's laboratories, available exclusively at TJ Beauty Products UK. Designed for ultimate vibrancy and fade-defying results, this advanced hair dye kit empowers you to achieve salon-quality light brown hair from the comfort of your home. Say goodbye to dullness and hello to up to 8 weeks of intense, luminous colour and unparalleled shine. This isn't just a hair dye; it's a beauty ritual for long-lasting, radiant light brown hair.\u003c\/p\u003e\n\n\u003cp\u003eOur Préférence 5.0 Light Brown shade delivers a sophisticated, natural-looking light brown hair colour that perfectly balances warmth and depth. It’s an ideal choice for those seeking a rich, earthy tone that enhances their natural beauty and provides full grey hair coverage. Experience the confidence that comes with consistently brilliant, fade-resistant colour.\u003c\/p\u003e\n\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eUp to 8 Weeks of Fade-Defying Luminous Colour:\u003c\/strong\u003e Experience long-lasting vibrancy with Préférence's unique anti-fade system, ensuring your 5.0 Light Brown shade remains true and radiant for longer.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eRich, Natural-Looking 5.0 Light Brown Shade:\u003c\/strong\u003e Achieve a beautifully balanced, authentic light brown hair colour that enhances your complexion and provides stunning depth.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003e100% Grey Coverage from Root to Tip:\u003c\/strong\u003e Effectively covers even the most stubborn grey hairs, ensuring a uniform, flawless, and youthful appearance across all hair types.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eHigh-Shine Conditioner Infused with Precious Oils:\u003c\/strong\u003e Nourish your hair with our luxurious conditioner, enriched with Argan Oil, Camelina Oil, and Sunflower Oil, for a silky-smooth, glossy finish that magnifies shine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eDiscover Your Perfect Shade: L'Oréal Préférence 5.0 Light Brown\u003c\/h3\u003e\n\u003cp\u003eThe \u003cstrong\u003eL'Oréal Préférence 5.0 Light Brown\u003c\/strong\u003e is more than just a shade; it's an expression of understated elegance. This particular light brown hair dye is meticulously crafted to deliver a natural, multi-tonal result, avoiding any flat or artificial appearance. It's a versatile colour that suits a wide range of skin tones, adding a subtle warmth and a sophisticated finish. If you're searching for the best light brown hair dye that promises both vibrancy and authenticity, look no further. This permanent hair colour provides a harmonious blend of pigments that reflect light beautifully, making your hair shimmer with a natural brilliance under any light. Perfect for those who desire a radiant yet natural light brown hair colour that feels truly their own.\u003c\/p\u003e\n\n\u003ch3\u003eExperience Unrivalled Luminous Shine and Fade Protection\u003c\/h3\u003e\n\u003cp\u003eWhat sets \u003cstrong\u003eL'Oréal Préférence\u003c\/strong\u003e apart is its commitment to \u003cstrong\u003efade-defying hair colour\u003c\/strong\u003e. Our advanced formula incorporates a unique combination of high-resistance colourants and UV filters, specifically designed to protect your hair colour from environmental aggressors and frequent washing. This means your \u003cstrong\u003eluminous shine\u003c\/strong\u003e and rich 5.0 Light Brown shade stay vibrant for an impressive \u003cstrong\u003eup to 8 weeks\u003c\/strong\u003e. Each strand is enveloped in colour that resists fading, offering a professional, glossy finish that makes your hair look incredibly healthy and full of life. This innovative technology ensures that your permanent hair colour maintains its initial intensity, delivering consistent, beautiful results every time.\u003c\/p\u003e\n\n\u003ch3\u003eComprehensive Grey Hair Coverage\u003c\/h3\u003e\n\u003cp\u003eTired of visible greys? The \u003cstrong\u003eL'Oréal Préférence 5.0 Light Brown permanent hair dye\u003c\/strong\u003e offers impeccable \u003cstrong\u003e100% grey coverage\u003c\/strong\u003e. Its deep-penetrating formula ensures that every single grey hair, no matter how resistant, is completely saturated with rich, vibrant pigment from root to tip. The result is a seamless, uniform light brown hair colour that looks entirely natural and youthful. Reclaim your confidence with flawless grey coverage that lasts, ensuring your hair always looks polished and perfectly coloured. This complete grey coverage solution is a hallmark of L'Oréal Préférence, providing reliable and beautiful results every time.\u003c\/p\u003e\n\n\u003ch3\u003eThe Préférence High-Shine Ritual: Enriched with Precious Oils\u003c\/h3\u003e\n\u003cp\u003eIncluded in every L'Oréal Préférence kit is our iconic \u003cstrong\u003eHigh-Shine Conditioner\u003c\/strong\u003e, a vital part of the colouring process and your ongoing hair care routine. This luxurious conditioner is generously enriched with \u003cstrong\u003eprecious oils\u003c\/strong\u003e such as \u003cstrong\u003eArgan Oil, Camelina Oil, and Sunflower Oil\u003c\/strong\u003e. These nourishing ingredients work in harmony to intensely condition your hair, locking in moisture and sealing the cuticles to enhance and prolong the luminous shine of your 5.0 Light Brown shade. Used weekly, this post-colour treatment transforms your hair, leaving it feeling incredibly soft, silky, and with a dazzling, salon-quality glossy finish. It's the secret to maintaining that fresh-from-the-salon radiance and ensuring your light brown hair colour always looks its best.\u003c\/p\u003e\n\n\u003ch3\u003eHow to Achieve Salon-Quality Colour at Home with L'Oréal Préférence\u003c\/h3\u003e\n\u003cp\u003eAchieving a professional-looking \u003cstrong\u003epermanent hair colour\u003c\/strong\u003e with L'Oréal Préférence is straightforward. Follow these steps carefully for the best results:\u003c\/p\u003e\n\u003col\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePerform a Patch Test (48 Hours Prior):\u003c\/strong\u003e Safety first! Always conduct an allergy patch test 48 hours before colouring. Apply a small amount of the colourant mixture to a discreet area of skin (e.g., behind the ear or inner elbow) and leave it undisturbed. Do not proceed if you experience any itching, redness, or irritation.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePreparation \u0026amp; Mixing:\u003c\/strong\u003e Don your provided protective gloves. Unscrew the cap of the Developer Crème bottle (2) and carefully pour the entire contents of the Colourant Gel tube (1) into it. Replace the applicator cap securely and shake the bottle vigorously for at least 30 seconds until the mixture is uniform and thoroughly blended.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eApplication:\u003c\/strong\u003e\n        \u003cul\u003e\n            \u003cli\u003e\n\u003cstrong\u003eFull Head Application (First Time Colouring or Significant Regrowth):\u003c\/strong\u003e Apply the mixture to dry, unwashed hair, starting at the roots and working evenly through the lengths and ends. Ensure full saturation for an even colour. Leave on for 30 minutes (or as indicated in the instruction leaflet based on your hair type).\u003c\/li\u003e\n            \u003cli\u003e\n\u003cstrong\u003eRoot Touch-Up Application:\u003c\/strong\u003e Apply the mixture only to the root area where regrowth is visible. Leave for 20 minutes. Then, gently work the remaining product through the lengths and ends of your hair, leaving for an additional 10 minutes.\u003c\/li\u003e\n        \u003c\/ul\u003e\n    \u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eRinse \u0026amp; Condition:\u003c\/strong\u003e Once the development time is complete, rinse your hair thoroughly with warm water until the water runs clear. Then, apply a generous amount of the High-Shine Conditioner (3) included in your kit. Massage it gently into your hair, leave for 2 minutes, and then rinse thoroughly. This step is crucial for sealing the cuticles and enhancing shine.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch3\u003eEssential Ingredients for Brilliant Hair Colour\u003c\/h3\u003e\n\u003cp\u003eL'Oréal Préférence combines scientifically advanced ingredients to deliver its superior performance. 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Tocopheryl Acetate (Vitamin E) provides antioxidant benefits.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eFade-Resistant Technology:\u003c\/strong\u003e Incorporates ingredients that protect against colour degradation, ensuring your 5.0 Light Brown shade remains vibrant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eChoose \u003cstrong\u003eL'Oréal Préférence 5.0 Light Brown permanent hair colour\u003c\/strong\u003e for an unparalleled at-home colouring experience. With its \u003cstrong\u003efade-defying formula\u003c\/strong\u003e, spectacular \u003cstrong\u003eluminous shine\u003c\/strong\u003e, and complete \u003cstrong\u003e100% grey coverage\u003c\/strong\u003e, it's the ultimate choice for vibrant, \u003cstrong\u003elong-lasting light brown hair\u003c\/strong\u003e. Elevate your beauty routine with L'Oréal's expertise and achieve stunning, \u003cstrong\u003esalon-quality results\u003c\/strong\u003e with TJ Beauty Products UK. Shop now and embrace your most radiant self!\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":54855883391352,"sku":"Loreal-5-0","price":12.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0551\/9084\/7626\/files\/Preference-Bruges-Light-Brown-Hair-Dye_copy.jpg?v=1734527697"},{"product_id":"loreal-preference-5-3-light-golden-brown","title":"L'Oréal Préférence 5.3 Light Golden Brown Luminous, Fade-Defying Permanent Hair Colour for At-Home Use","description":"\u003ch3\u003eKey Benefits of L'Oréal Préférence | 5.3 Light Golden Brown\u003c\/h3\u003e\n\u003cp\u003eDiscover the secret to stunning, professional-looking hair at home with L'Oréal Préférence 5.3 Light Golden Brown Permanent Hair Colour. Exclusively available at TJ Beauty Products UK, this iconic hair dye is meticulously crafted to deliver a luxurious, luminous, and fade-defying colour that lasts for up to 8 weeks. If you’re searching for the perfect shade of light golden brown hair dye that promises exceptional shine and complete grey coverage, your search ends here. L'Oréal Préférence is renowned for its premium quality and ability to provide salon-quality results, making it the top choice for at-home hair colour enthusiasts across the UK.\u003c\/p\u003e\n\n\u003ch4\u003eWhy Choose L'Oréal Préférence 5.3 Light Golden Brown?\u003c\/h4\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eAchieve Luminous, Fade-Defying Hair Colour for up to 8 Weeks:\u003c\/strong\u003e Experience a vibrant, rich light golden brown shade that resists fading, maintaining its brilliance and depth wash after wash, thanks to our advanced fade-defying system.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eExperience Salon-Quality Shine and Rich, Natural-Looking Tones:\u003c\/strong\u003e Infuse your hair with an extraordinary, mirror-like shine and multi-dimensional golden brown hues that look professionally done, right from your home.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eEnjoy 100% Grey Hair Coverage with Flawless Results:\u003c\/strong\u003e Say goodbye to visible grey hairs. Our permanent hair colour ensures complete and even grey coverage, blending seamlessly for a youthful, revitalised appearance.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eEnriched with Hi-Shine Elixir for Ultimate Radiance and Softness:\u003c\/strong\u003e The included Hi-Shine Elixir and luxurious conditioning balm work together to enhance your hair's natural glow, leaving it feeling incredibly soft, silky, and deeply nourished.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eThe Allure of L'Oréal Préférence 5.3 Light Golden Brown\u003c\/h4\u003e\n\u003cp\u003eThe L'Oréal Préférence 5.3 Light Golden Brown shade is more than just a hair colour; it's a statement. This captivating golden brown hue beautifully blends warm, radiant tones with a sophisticated light brown base, creating a multi-dimensional effect that catches the light and complements a wide range of skin tones. Perfect for those desiring a natural-looking brown hair colour with an added touch of warmth and luminosity, 5.3 Light Golden Brown elevates your hair's natural beauty, providing depth and richness without being overly dark. It's the ideal permanent hair dye for a vibrant yet elegant hair transformation, offering a radiant glow that truly stands out.\u003c\/p\u003e\n\n\u003ch4\u003eAdvanced Fade-Defying Technology with Hi-Shine Elixir\u003c\/h4\u003e\n\u003cp\u003eL'Oréal Préférence is synonymous with long-lasting, brilliant colour, and the 5.3 Light Golden Brown is no exception. Formulated with our exclusive Fade-Defying System, this permanent hair colour ensures that your golden brown locks retain their vibrancy and shine for an extended period, resisting the dullness and brassiness often associated with other hair dyes. Enjoy up to 8 weeks of radiant, true-to-tone colour that looks fresh and salon-worthy, wash after wash. What truly sets Préférence apart is its unique Hi-Shine Elixir. Included in every L'Oréal Préférence hair colour kit, this luxurious elixir is designed to be added to your colour mixture, infusing your hair with an exceptional, mirror-like shine. Post-colour, the nourishing conditioning balm further enhances this radiance, locking in moisture and leaving your hair feeling incredibly soft, silky, and looking brilliantly healthy. This combination guarantees that your L'Oréal Préférence 5.3 Light Golden Brown hair not only boasts incredible depth of colour but also a luminous glow that lasts.\u003c\/p\u003e\n\n\u003ch4\u003eUnrivalled 100% Grey Coverage for a Flawless Finish\u003c\/h4\u003e\n\u003cp\u003eSay goodbye to stubborn grey hairs with confidence. L'Oréal Préférence 5.3 Light Golden Brown provides 100% grey coverage, ensuring a uniform and flawless finish across all your hair. Whether you have a few scattered greys or are looking for comprehensive coverage, this permanent hair dye effortlessly blends away grey hairs, integrating them seamlessly into your new, vibrant light golden brown shade. The result is a youthful, revitalised look with perfectly even colour from root to tip, giving you the assurance of a polished appearance. Achieve complete grey hair coverage and enjoy a consistent, beautiful colour from the comfort of your home.\u003c\/p\u003e\n\n\u003ch4\u003eWhy Choose L'Oréal Préférence Permanent Hair Colour from TJ Beauty Products UK?\u003c\/h4\u003e\n\u003cp\u003eFor decades, L'Oréal Paris has been at the forefront of hair beauty innovation, and the Préférence line embodies this legacy. Choosing L'Oréal Préférence means opting for expertly developed shades, advanced fade-defying technology, complete grey hair coverage, and the unparalleled luminous finish from the Hi-Shine Elixir. TJ Beauty Products UK brings you this premium L'Oréal permanent hair dye, ensuring you have access to the best in hair care with reliable service and competitive prices. Elevate your at-home hair colour experience with a brand trusted worldwide.\u003c\/p\u003e\n\n\u003ch4\u003eHow to Achieve Your Perfect Light Golden Brown Look\u003c\/h4\u003e\n\u003cp\u003eAchieving your desired L'Oréal Préférence 5.3 Light Golden Brown hair colour is straightforward with our easy-to-follow instructions. For best results, always refer to the detailed leaflet inside your Préférence hair colour kit and perform an allergy patch test 48 hours prior to colouring.\u003c\/p\u003e\n\u003col\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePreparation is Key:\u003c\/strong\u003e Gather your tools, put on the provided gloves, and protect your clothing. Mix the colourant gel with the developer creme and the Hi-Shine Elixir in the applicator bottle. Shake well until fully combined.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePrecise Application:\u003c\/strong\u003e Apply the mixture to dry, unwashed hair. For roots, apply to regrowth first and leave for 20 minutes, then apply to lengths for the remaining time. For full head colour, apply from roots to tips, ensuring even saturation. Refer to the leaflet for precise timing, typically around 30 minutes total.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eRinse and Condition:\u003c\/strong\u003e Once the development time is complete, rinse your hair thoroughly with warm water until the water runs clear and no colour residue remains. Apply the luxurious conditioning balm (often enriched with nourishing ingredients). Massage gently, leave for 2 minutes, then rinse again for soft, shiny, and beautifully coloured hair.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch4\u003eKey Ingredients for Luminous and Healthy Hair\u003c\/h4\u003e\n\u003cp\u003eThe exceptional performance of L'Oréal Préférence 5.3 Light Golden Brown Permanent Hair Colour is thanks to its carefully selected ingredients, each playing a vital role in delivering beautiful, long-lasting results and healthy-looking hair. 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Use shampoos and conditioners specifically designed for coloured hair, and consider a weekly hair mask for extra hydration and protection. Protecting your hair from excessive sun exposure and heat styling can also help maintain its brilliant shine and prevent premature fading. Embrace your beautiful golden brown hair and keep it looking its best with these simple hair care tips from TJ Beauty Products UK.\u003c\/p\u003e\n\u003cp\u003eShop L'Oréal Préférence 5.3 Light Golden Brown Permanent Hair Colour at TJ Beauty Products UK today and embark on your journey to luminous, fade-defying, and perfectly covered golden brown hair!\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":54855890993528,"sku":"Loreal-5-3","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0551\/9084\/7626\/files\/7eb987d8-1baf-4cec-913e-1dd6e5e61f74_1200x2184_8406d0e5-905e-4739-9c40-c0fdd249965d.webp?v=1734528176"},{"product_id":"loreal-preference-21-blue-black","title":"L'Oréal Préférence 21 Blue Black Luminous, Fade-Defying Permanent Hair Colour for At-Home Use","description":"Unleash the ultimate in bold, sophisticated hair colour with \u003cstrong\u003eL'Oréal Préférence 21 Blue Black Luminous, Fade-Defying Permanent Hair Colour\u003c\/strong\u003e. Exclusively at TJ Beauty Products UK, this iconic shade from L'Oréal Paris Préférence range offers an intensely vibrant, deep blue-black hue, transforming your hair with \u003cstrong\u003esalon-quality results at home\u003c\/strong\u003e. Enjoy \u003cstrong\u003eunrivalled luminous shine\u003c\/strong\u003e and up to \u003cstrong\u003e8 weeks of brilliant, fade-defying colour\u003c\/strong\u003e with superior \u003cstrong\u003egrey coverage\u003c\/strong\u003e. Express your unique style with confidence.\n\n\u003ch3\u003eKey Benefits of L'Oréal Préférence | 21 Blue Black\u003c\/h3\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eIntense, Luminous Blue Black Shade:\u003c\/strong\u003e Experience a dramatic, deep blue-black colour that reflects light beautifully, offering a sophisticated and vibrant finish. More than just black; it's a \u003cstrong\u003edark blue hair colour\u003c\/strong\u003e with an alluring, shimmering undertone.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eUp to 8 Weeks of Fade-Defying Colour \u0026amp; Shine:\u003c\/strong\u003e L'Oréal Préférence's advanced technology locks in colour, ensuring your \u003cstrong\u003epermanent hair colour\u003c\/strong\u003e remains vibrant and true for up to two months, resisting fading. Enjoy consistent, radiant shine day after day.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eSuperior Grey Coverage for Flawless Results:\u003c\/strong\u003e Achieve 100% \u003cstrong\u003egrey coverage hair dye\u003c\/strong\u003e that seamlessly blends with your natural hair, ensuring a uniform, youthful, and vibrant look without a trace of grey.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eEnriched Conditioner for Silky, Healthy-Looking Hair:\u003c\/strong\u003e The included High Shine Elixir and Shine Protect Conditioner, formulated with precious oils like Argan Oil and Camellia Oil, deeply nourish and protect your hair, leaving it feeling soft, smooth, and incredibly healthy with a luxurious gloss.\u003c\/li\u003e\n\u003c\/ul\u003e\n\nWhat sets L'Oréal Préférence apart is its commitment to creating \u003cstrong\u003eluxurious, long-lasting hair colour\u003c\/strong\u003e with exceptional shine. The unique Préférence formula, often inspired by professional salon techniques, delivers a \u003cstrong\u003ehigh-fidelity colour result\u003c\/strong\u003e that's both intense and luminous. The secret lies in its patented fade-defying system, which, when combined with the included High Shine Elixir, helps to create a long-lasting, vibrant hue that stands the test of time. This isn't just \u003cstrong\u003eat-home hair dye\u003c\/strong\u003e; it's a beauty ritual designed to elevate your hair colour experience. The \u003cstrong\u003ePro-Precise applicator\u003c\/strong\u003e ensures easy and even distribution, making your \u003cstrong\u003eat home hair dye UK\u003c\/strong\u003e application effortless and mess-free, leading to professional-looking results every time. Many users search for the \u003cstrong\u003ebest blue black hair dye\u003c\/strong\u003e and consistently find L'Oréal Préférence to be a top contender due to its reliability and stunning finish.\n\nThe \u003cstrong\u003e21 Blue Black shade\u003c\/strong\u003e is a masterpiece of colour. It’s a deep, rich black infused with captivating blue undertones that come alive in the light. Perfect for those who desire a bold statement without being overly dramatic, this \u003cstrong\u003eintense blue black hair colour\u003c\/strong\u003e adds depth, dimension, and an undeniable allure to any complexion. Whether you're looking to refresh your current dark shade, experiment with a dramatic new look, or effectively cover resistant greys, L'Oréal Préférence 21 Blue Black delivers a truly unique and \u003cstrong\u003evibrant black hair dye\u003c\/strong\u003e experience. This \u003cstrong\u003epermanent black hair colour\u003c\/strong\u003e offers a sophisticated alternative to plain black, giving your hair an enigmatic sheen.\n\nExperience the confidence that comes with a \u003cstrong\u003efade-defying hair colour\u003c\/strong\u003e. L'Oréal Préférence's innovative formula ensures that the initial richness and luminosity of your 21 Blue Black shade persist for weeks. The specially formulated Shine Protect Conditioner seals in colour and boosts shine, protecting your hair from external aggressors that can cause premature fading. Enjoy up to \u003cstrong\u003e8 weeks of beautiful, radiant blue black hair\u003c\/strong\u003e that looks freshly coloured, maintaining its glossy finish and vibrant tone.\n\n\u003ch4\u003eHow to Achieve Your Luminous Blue Black at Home\u003c\/h4\u003e\nFor the best \u003cstrong\u003eat-home hair dye\u003c\/strong\u003e experience and optimal results with your L'Oréal Préférence 21 Blue Black kit, please follow these steps carefully:\n\u003col\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePreparation \u0026amp; Safety First:\u003c\/strong\u003e Always perform an allergy patch test 48 hours before colouring, even if you’ve coloured your hair before, to prevent any adverse reactions. Read the instruction leaflet thoroughly. Don protective gloves and prepare your work area to avoid staining.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eMix \u0026amp; Apply Your Colour:\u003c\/strong\u003e Unscrew the cap of the developer crème bottle and pour the entire contents of the colourant gel into it. Replace the cap and shake vigorously for at least 30 seconds until the mixture is completely blended. Immediately unscrew the tip of the applicator bottle and apply the mixture to dry, unwashed hair. Start at the roots, ensuring full saturation, then work through to the ends.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eDevelop, Rinse \u0026amp; Condition:\u003c\/strong\u003e Allow the colour to develop for the time indicated in your instruction leaflet (typically 30 minutes, or longer for resistant greys – always check the leaflet). Once the development time is complete, add a small amount of warm water to your hair and gently massage to emulsify the colour. Rinse your hair thoroughly under warm running water until the water runs clear. Do not shampoo.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eApply High Shine Conditioner:\u003c\/strong\u003e Apply a generous amount of the included Shine Protect Conditioner (or High Shine Elixir, if provided in your specific kit) from roots to ends. Massage gently, leave on for 2 minutes, then rinse thoroughly. This step is vital for locking in shine and leaving your hair feeling incredibly soft and smooth.\u003c\/li\u003e\n\u003c\/ol\u003e\nRemember, for a truly professional finish with your \u003cstrong\u003eL'Oréal Préférence permanent hair colour\u003c\/strong\u003e, always adhere to the specific timings and instructions provided in your product box.\n\nYour L'Oréal Préférence 21 Blue Black \u003cstrong\u003eat-home hair dye kit\u003c\/strong\u003e comes complete with everything you need for a luxurious colouring experience:\n\u003cul\u003e\n    \u003cli\u003e1 x Luminous Colourant Gel\u003c\/li\u003e\n    \u003cli\u003e1 x Developer Crème\u003c\/li\u003e\n    \u003cli\u003e1 x Shine Protect Conditioner (or High Shine Elixir)\u003c\/li\u003e\n    \u003cli\u003e1 x Pair of High-Quality Gloves\u003c\/li\u003e\n    \u003cli\u003e1 x Instruction Leaflet\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eNourishing Ingredients for Beautiful Hair\u003c\/h4\u003e\nL'Oréal Préférence is renowned not just for its stunning colours but also for the care it provides. The post-colouring \u003cstrong\u003eShine Protect Conditioner\u003c\/strong\u003e is a standout, designed to enhance and prolong your colour's vibrancy while deeply nourishing your hair. Key ingredients often include:\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eArgan Oil (Argania Spinosa Kernel Oil):\u003c\/strong\u003e Known for its rich moisturizing properties, Argan Oil helps to hydrate, soften, and add brilliant shine to your hair, leaving it feeling luxurious and smooth.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eCamellia Oil (Camellia Oleifera Seed Oil):\u003c\/strong\u003e A treasured beauty secret, Camellia Oil helps to protect hair from environmental damage, provides intense nourishment, and contributes to a silky, glossy finish.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eVitamin E (Tocopheryl Acetate):\u003c\/strong\u003e An antioxidant that helps protect hair from damage, contributing to overall hair health and vitality.\u003c\/li\u003e\n\u003c\/ul\u003e\nThese ingredients work in harmony to ensure your hair not only looks fantastic but feels healthy and cared for, mitigating the potential dryness often associated with \u003cstrong\u003epermanent hair colour\u003c\/strong\u003e.\n\nWhen you choose to purchase your \u003cstrong\u003eL'Oréal Préférence 21 Blue Black permanent hair dye\u003c\/strong\u003e from TJ Beauty Products UK, you're not just buying a product; you're investing in quality, authenticity, and exceptional service. We are your trusted UK stockist for premium beauty products, committed to providing you with genuine L'Oréal items at competitive prices. Enjoy fast, reliable delivery across the UK, ensuring your \u003cstrong\u003eat-home hair colour kit\u003c\/strong\u003e arrives promptly so you can achieve your desired look without delay. Shop with confidence, knowing you're getting the best \u003cstrong\u003eL'Oréal hair dye\u003c\/strong\u003e experience backed by our dedication to customer satisfaction.\n\nElevate your hair colour game with the dramatic intensity and radiant shine of \u003cstrong\u003eL'Oréal Préférence 21 Blue Black\u003c\/strong\u003e. This \u003cstrong\u003eluminous, fade-defying permanent hair colour\u003c\/strong\u003e offers a sophisticated, long-lasting solution for anyone seeking a bold yet elegant transformation. Perfect for achieving \u003cstrong\u003eintense blue black hair colour\u003c\/strong\u003e with superior \u003cstrong\u003egrey coverage\u003c\/strong\u003e and a healthy, glossy finish. Add L'Oréal Préférence 21 Blue Black to your beauty routine today and unleash your most vibrant self. Shop now at TJ Beauty Products UK and experience the difference of premium \u003cstrong\u003eat-home hair colour\u003c\/strong\u003e.","brand":"Loreal","offers":[{"title":"Default Title","offer_id":54855899185528,"sku":"Loreal-21","price":12.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0551\/9084\/7626\/files\/3600523335695_t1.webp?v=1734528449"},{"product_id":"loreal-preference-4-26-pure-burgundy-cool-violet","title":"L'Oréal Préférence 4.26 Pure Burgundy Cool Violet Permanent Hair Colour - Fade-Defying Luminous Shine for All Hair Types","description":"\u003ch3\u003eKey Benefits of L'Oréal Préférence | 4.26 Pure Burgundy Cool Violet\u003c\/h3\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eUp to 8 Weeks of Fade-Defying Vibrancy:\u003c\/strong\u003e Experience intensely rich, long-lasting 4.26 Pure Burgundy Cool Violet hair colour that resists fading for an extended period, keeping your shade fresh and vibrant.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eLuminous High-Shine Elixir:\u003c\/strong\u003e Each L'Oréal Préférence kit comes with a unique high-shine elixir, ensuring a salon-quality, glossy finish that beautifully reflects light and adds dazzling radiance to your hair.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eRich Pure Burgundy Cool Violet Shade:\u003c\/strong\u003e Achieve a sophisticated, multi-tonal burgundy with stunning cool violet reflections, designed to complement various skin tones and make a bold, elegant statement.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eProfessional At-Home Colouring Kit:\u003c\/strong\u003e Enjoy the convenience of an easy-to-use, complete hair dye kit, formulated to deliver consistent, expert-level results and brilliant colour from the comfort of your home.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eDiscover L'Oréal Préférence 4.26 Pure Burgundy Cool Violet Permanent Hair Colour at TJ Beauty UK\u003c\/h2\u003e\n\u003cp\u003eTransform your look with the captivating intensity of L'Oréal Préférence 4.26 Pure Burgundy Cool Violet Permanent Hair Colour, available now at TJ Beauty Products UK. This iconic shade offers a luxurious blend of deep burgundy with alluring cool violet undertones, creating a truly unique and sophisticated hair colour that demands attention. Designed for those seeking a bold yet elegant change, Préférence ensures not just beautiful colour, but also unparalleled shine and fade-defying vibrancy that lasts for weeks. Say goodbye to dull, flat hair and embrace a radiant, multi-dimensional hue that reflects your individual style.\u003c\/p\u003e\n\u003cp\u003eL'Oréal Préférence is renowned for its advanced formula, meticulously crafted to deliver salon-quality results in the comfort of your own home. Whether you're refreshing your existing burgundy hair colour or embarking on a completely new hair transformation, our 4.26 Pure Burgundy Cool Violet shade promises an intense, long-lasting finish that you'll adore. This permanent hair dye is perfect for all hair types seeking a vibrant, fade-resistant colour that stands the test of time.\u003c\/p\u003e\n\n\u003ch3\u003eUnleash Vibrant, Long-Lasting 4.26 Pure Burgundy Cool Violet Hair Colour\u003c\/h3\u003e\n\u003cp\u003eAre you searching for the best burgundy hair dye in the UK? Look no further than L'Oréal Préférence 4.26. This exquisite Pure Burgundy Cool Violet shade offers a rich, deep red with subtle violet reflections, ensuring a dynamic and eye-catching appearance. Our innovative fade-defying hair colour technology is engineered to lock in colour pigments, providing up to 8 weeks of intense vibrancy and brilliant shine. No more worrying about your beautiful cool violet hair colour losing its lustre after just a few washes – Préférence is built for enduring radiance.\u003c\/p\u003e\n\u003cp\u003eThe unique formulation penetrates deep into the hair fibre, delivering a uniform and rich permanent colour from root to tip. Experience a sophisticated blend that brings depth and dimension to your hair, making it appear fuller and healthier. This violet red hair dye is perfect for making a striking statement and expressing your unique personality through your style.\u003c\/p\u003e\n\n\u003ch3\u003eExperience Unrivalled Luminous High Shine with Préférence\u003c\/h3\u003e\n\u003cp\u003eBeyond its stunning colour, L'Oréal Préférence 4.26 Pure Burgundy Cool Violet is celebrated for its incredible shine. Each kit includes a dedicated High Shine Elixir, enriched with beneficial ingredients, designed to be used after colouring. This special elixir helps to seal the hair cuticles, resulting in an extraordinary, mirror-like gloss that elevates your entire look. Your hair won't just be coloured; it will be illuminated with a luminous finish that catches every light.\u003c\/p\u003e\n\u003cp\u003eImagine hair that not only boasts a gorgeous pure burgundy with cool violet tones but also radiates with healthy, glossy shine. This combination ensures your hair looks vibrant and feels silky smooth, a true testament to L'Oréal's commitment to superior hair care and beauty. For anyone seeking a high shine hair colour that truly stands out, L'Oréal Préférence is the ultimate choice.\u003c\/p\u003e\n\n\u003ch3\u003eEasy At-Home Application for Professional Hair Dye Results\u003c\/h3\u003e\n\u003cp\u003eAchieving salon-quality results has never been easier thanks to the comprehensive L'Oréal Préférence at-home hair dye kit. Each pack contains everything you need for a seamless application process, including the colourant gel, developer crème, and the High Shine Conditioner. The user-friendly instructions guide you through each step, ensuring a confident and effective colouring experience, even for first-time users of permanent hair colour.\u003c\/p\u003e\n\u003cp\u003eForget expensive salon visits; with L'Oréal Préférence, you can achieve beautiful, professional-looking hair colour in the comfort and privacy of your own home. The specially designed applicator bottle makes for precise and mess-free application, ensuring even saturation and stunning, consistent results across all hair types. Enjoy the convenience without compromising on quality.\u003c\/p\u003e\n\n\u003ch3\u003eHow to Achieve Your Perfect L'Oréal Préférence 4.26 Pure Burgundy Look\u003c\/h3\u003e\n\u003cp\u003eFor the best results and to ensure your safety, please follow these steps carefully:\u003c\/p\u003e\n\u003col\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePerform an Allergy Alert Test:\u003c\/strong\u003e Absolutely crucial. 48 hours before each application, apply a small amount of the colourant mixture behind your ear or on your inner elbow. Do not proceed if you experience any irritation. This vital step helps to prevent potential allergic reactions to permanent hair colour.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePrepare \u0026amp; Mix Your Colour:\u003c\/strong\u003e Put on the protective gloves provided in the kit. Carefully pour the entire contents of the colourant gel tube into the applicator bottle containing the developer crème. Replace the cap firmly and shake the bottle vigorously for at least 30 seconds until the mixture is thoroughly combined and uniform.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eApply Colour Evenly:\u003c\/strong\u003e Apply the mixture immediately to dry, unwashed hair. Start at the roots, ensuring complete coverage, then work the product through to the lengths and ends of your hair. For full head application, distribute evenly. For root touch-ups, apply to roots first, then emulsify through the rest of the hair for the last 10 minutes. Leave the colour to develop for the time specified in the instructions, typically 30 minutes.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eRinse \u0026amp; Condition for Shine:\u003c\/strong\u003e Once the development time is complete, add a small amount of warm water to your hair and gently massage to emulsify the colour. Rinse your hair thoroughly with warm water until the water runs completely clear. Finally, apply the High Shine Conditioner evenly through your hair, leave for 2 minutes to nourish and boost shine, then rinse thoroughly.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch3\u003eEssential Ingredients for Beautiful, Vibrant Hair\u003c\/h3\u003e\n\u003cp\u003eL'Oréal Préférence 4.26 Pure Burgundy Cool Violet is formulated with a blend of high-quality ingredients to deliver exceptional colour and care:\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eColourant Gel:\u003c\/strong\u003e Contains key colourants like Toluene-2,5-Diamine, Resorcinol, and 2,4-Diaminophenoxyethanol HCl, which create the intense, multi-dimensional Pure Burgundy Cool Violet shade.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eDeveloper Crème:\u003c\/strong\u003e Powered by Hydrogen Peroxide, this crème activates the colourants, allowing them to penetrate the hair shaft for permanent results.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eHigh Shine Elixir:\u003c\/strong\u003e A unique blend designed to enhance luminosity and provide a glossy, reflective finish to your coloured hair.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eConditioning Balm:\u003c\/strong\u003e Enriched with nourishing agents, including Vitamin E, to leave hair soft, smooth, and brilliantly shiny after colouring.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhy Choose L'Oréal Préférence from TJ Beauty Products UK?\u003c\/h3\u003e\n\u003cp\u003eAt TJ Beauty Products UK, we are committed to bringing you the very best in beauty. When you choose L'Oréal Préférence 4.26 Pure Burgundy Cool Violet from our selection, you're not just buying a hair dye; you're investing in a trusted brand known for its innovation and quality.\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eTrusted Brand:\u003c\/strong\u003e L'Oréal Paris is a global leader in cosmetics and hair care, with decades of expertise in developing advanced hair colour formulas.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eAuthentic Products:\u003c\/strong\u003e We guarantee genuine L'Oréal products, ensuring you receive the quality and results you expect.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eCustomer Satisfaction:\u003c\/strong\u003e Our dedicated customer service team is here to assist you, making your shopping experience smooth and enjoyable.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eCompetitive Pricing:\u003c\/strong\u003e Get premium permanent hair colour at great value, delivered directly to your door in the UK.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eImportant Safety Advice\u003c\/h4\u003e\n\u003cp\u003eHair colourants can cause severe allergic reactions. Read and follow instructions. This product is not intended for use on persons under the age of 16. Temporary \"black henna\" tattoos may increase your risk of allergy. Do not colour your hair if: you have a rash on your face or sensitive, irritated and damaged scalp; you have ever experienced any reaction after colouring your hair; you have experienced a reaction to a temporary \"black henna\" tattoo in the past. Remember to perform an allergy alert test 48 hours before every use of this product, even if you have previously used colouring products.\u003c\/p\u003e\n\n\u003cp\u003eAchieve your dream hair colour with L'Oréal Préférence 4.26 Pure Burgundy Cool Violet Permanent Hair Colour. Shop with confidence at TJ Beauty Products UK and unleash your hair's true potential today!\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":54855900889464,"sku":"Loreal-4-26","price":12.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0551\/9084\/7626\/files\/loreal-preference-4-26-tuscany-pure-burgundy-cool-violet-purple-permanent-hair-dye.jpg?v=1734528732"},{"product_id":"loreal-preference-3-0-dark-brown","title":"L'Oréal Préférence 3.0 Dark Brown Permanent Hair Colour Kit | Fade-Defying Luminous Shine","description":"\u003ch3\u003eKey Benefits of L'Oréal Préférence | 3.0 Dark Brown\u003c\/h3\u003e\n\u003cp\u003eTransform your look with L'Oréal Préférence 3.0 Dark Brown, a luxurious permanent hair colour meticulously crafted for an intense, long-lasting shade with unparalleled luminous shine. Perfect for those seeking a rich, deep dark brown that resists fading for up to 8 weeks, this expert formula ensures salon-quality results from the comfort of your home. Say goodbye to dullness and embrace vibrant, fade-defying colour that truly stands out.\u003c\/p\u003e\n\n\u003ch4\u003eDiscover the Richness of 3.0 Dark Brown\u003c\/h4\u003e\n\u003cp\u003eThe L'Oréal Préférence 3.0 Dark Brown shade is more than just a colour; it's a statement. This deep, sophisticated hue offers a beautiful, natural-looking dark brown that complements a wide range of skin tones. Its rich pigments deliver an even, full-bodied colour from root to tip, ensuring your hair looks healthy, lustrous, and full of life. It’s the ideal choice for achieving a classic yet contemporary dark brown permanent hair colour that exudes elegance.\u003c\/p\u003e\n\n\u003cul\u003e\n    \u003cli\u003e\n\u003cb\u003eUp to 8 Weeks of Fade-Defying Colour Brilliance:\u003c\/b\u003e Experience colour that stays vibrant and true for longer. L'Oréal Préférence's advanced fade-defying system locks in colour pigments, resisting the dullness that often comes with washing and sun exposure. Enjoy consistently brilliant dark brown hair, wash after wash.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cb\u003eIntense, Luminous Shine with a High-Shine Elixir:\u003c\/b\u003e Infused with a unique high-shine elixir, this permanent hair dye not only colours but also boosts your hair's natural radiance. The result is hair that reflects light beautifully, showcasing a mirror-like shine that catches every eye.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cb\u003e100% Grey Hair Coverage for a Natural, Rich Dark Brown:\u003c\/b\u003e Bid farewell to pesky grey hairs. L'Oréal Préférence 3.0 Dark Brown provides flawless and complete coverage of grey strands, blending seamlessly with your natural hair colour to create a uniform, youthful, and naturally rich dark brown finish. This is one of the best hair dyes for grey coverage available in the UK.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cb\u003eHair Feels Smooth, Soft, and Deeply Conditioned:\u003c\/b\u003e Beyond just colour, this kit includes a nourishing conditioner enriched with precious oils. Designed to be used after colouring, it helps to seal in the shine, protect your hair, and leave it feeling incredibly soft, smooth, and manageable, enhancing the overall health and appearance of your locks.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWhy Choose L'Oréal Préférence for Your Dark Brown Hair?\u003c\/h4\u003e\n\u003cp\u003eL'Oréal Préférence is renowned for its iconic fade-defying technology and exceptional results, making it a top choice for at-home hair colour kits. Developed with over a century of L'Oréal expertise, this range is designed to give you professional-looking results without the salon price tag. The unique formula penetrates deep into the hair fibre, ensuring even colour distribution and a long-lasting, vibrant finish. For anyone searching for \"best permanent dark brown hair dye UK\" or \"long lasting hair colour for dark hair,\" Préférence stands out.\u003c\/p\u003e\n\u003cp\u003eEach L'Oréal Préférence kit comes complete with everything you need for a successful application, including the colour gel, developer creme, high-shine elixir, and a luxurious post-colour conditioner. This comprehensive approach ensures not only stunning colour but also care for your hair throughout the colouring process.\u003c\/p\u003e\n\n\u003ch4\u003eAchieve Your Perfect Dark Brown Shade: How to Use L'Oréal Préférence 3.0\u003c\/h4\u003e\n\u003cp\u003eFor optimal results and to ensure your safety, please follow these steps carefully. Always refer to the detailed instructions leaflet inside your L'Oréal Préférence 3.0 Dark Brown Permanent Hair Colour kit.\u003c\/p\u003e\n\u003col\u003e\n    \u003cli\u003e\n\u003cb\u003ePerform an Allergy Patch Test 48 Hours Before Use:\u003c\/b\u003e This crucial step helps prevent allergic reactions. Apply a small amount of the colour mixture to a clean patch of skin behind your ear or on your inner elbow and leave it for 48 hours. Do not proceed if you experience any irritation.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cb\u003ePrepare Your Colour Mixture:\u003c\/b\u003e Wearing the provided gloves, unscrew the cap of the developer crème bottle (2). Add the entire contents of the colour gel tube (1) and the high-shine elixir (4) to the developer crème bottle. Screw the applicator cap back on and shake vigorously for at least 30 seconds until the mixture is fully combined and smooth.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cb\u003eApplication:\u003c\/b\u003e For an all-over application or if you have significant grey hair, apply the mixture to dry, unwashed hair, starting at the roots and working your way through the lengths. Ensure even saturation. For root touch-ups, apply only to the roots for the first 15-20 minutes, then spread to the rest of the hair for the remaining time. Leave the colour on for the recommended time (usually 30 minutes, but check leaflet).\u003c\/li\u003e\n    \u003cli\u003e\n\u003cb\u003eRinse \u0026amp; Condition:\u003c\/b\u003e Once the development time is complete, add a small amount of warm water to your hair and gently massage to emulsify the colour. Rinse your hair thoroughly under warm running water until the water runs clear. Then, apply a generous amount of the L'Oréal Préférence High-Shine Conditioner (3) all over your hair. Leave it in for 2 minutes, then rinse thoroughly. This step helps to lock in colour and enhance shine and softness.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch4\u003eKey Ingredients for Exceptional Colour \u0026amp; Care\u003c\/h4\u003e\n\u003cp\u003eL'Oréal Préférence 3.0 Dark Brown is formulated with a blend of high-quality ingredients designed for superior colour performance and hair health. While the full list is comprehensive, some key components include:\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cb\u003eColouring Agents (e.g., p-Phenylenediamine, Resorcinol, m-Aminophenol):\u003c\/b\u003e These are the active dyes responsible for creating the rich, deep dark brown shade.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cb\u003eDeveloper (Hydrogen Peroxide):\u003c\/b\u003e Activates the colouring agents, opening the hair cuticles to deposit colour.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cb\u003eNourishing Oils (e.g., Argania Spinosa Kernel Oil, Camellia Oleifera Seed Oil, Helianthus Annuus Seed Oil):\u003c\/b\u003e Present in the conditioner, these oils deeply moisturize and add shine, leaving hair soft and healthy.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cb\u003eConditioning Agents:\u003c\/b\u003e Help to protect hair during and after colouring, ensuring a smooth, manageable, and luminous finish.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThese ingredients work in synergy to deliver a permanent hair colour that is not only beautiful but also cares for your hair. For those wondering \"what's in L'Oréal Préférence hair dye,\" this advanced formulation ensures deep colour penetration and lasting vibrancy.\u003c\/p\u003e\n\n\u003ch4\u003eExpert Tips for Maintaining Your Dark Brown Brilliance\u003c\/h4\u003e\n\u003cp\u003eTo keep your L'Oréal Préférence 3.0 Dark Brown looking its best, consider these expert tips:\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003eUse colour-safe shampoos and conditioners specifically designed for coloured hair to prevent premature fading.\u003c\/li\u003e\n    \u003cli\u003eLimit heat styling, or always use a heat protectant spray to shield your hair from damage and colour loss.\u003c\/li\u003e\n    \u003cli\u003eConsider using a UV protection spray when exposing your hair to direct sunlight for prolonged periods.\u003c\/li\u003e\n    \u003cli\u003eRegular trims help to keep ends healthy and prevent split ends, maintaining a polished look.\u003c\/li\u003e\n    \u003cli\u003eFor touch-ups, reapply only to the roots to avoid over-processing the lengths of your hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eEmbrace the confidence that comes with beautifully coloured, shiny, and healthy-looking dark brown hair. 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Designed for those who crave intense, glossy results, this premium at-home hair colour kit transforms your look with a rich, deep black shade that lasts for weeks. Say goodbye to dull, lacklustre hair and embrace the vibrant, salon-quality finish you deserve.\u003c\/p\u003e\n\u003cp\u003eL'Oréal Préférence is renowned for its unique Fade-Defying System, which locks in colour for up to 8 weeks. This isn't just any black hair dye; it's a commitment to enduring beauty. The formula is enriched with a precious High Shine Elixir, providing an exceptional glossy finish that reflects light beautifully, giving your hair an enviable luminosity. From the deepest roots to the most delicate tips, Préférence 1 Black ensures uniform colour and brilliant shine, making it the ideal choice for achieving striking \u003cstrong\u003ejet black hair\u003c\/strong\u003e or an elegant \u003cstrong\u003emidnight black hair dye\u003c\/strong\u003e look.\u003c\/p\u003e\n\u003cp\u003eWhether you're looking to cover stubborn greys or simply enhance your natural colour with a bold, transformative shade, L'Oréal Préférence 1 Black delivers \u003cstrong\u003e100% grey coverage\u003c\/strong\u003e. Its expert formulation ensures that every strand is infused with rich, dark pigments, leaving you with a seamless and perfectly uniform colour. Experience the confidence that comes with beautifully coloured hair that looks professionally done, right from the comfort of your own home.\u003c\/p\u003e\n\n\u003ch4\u003eBenefits of Choosing L'Oréal Préférence 1 Black:\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFade-Defying Intensity:\u003c\/strong\u003e Enjoy vibrant, intense black hair colour that resists fading for up to 8 weeks, ensuring your look stays fresh and captivating.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLuminous High Shine:\u003c\/strong\u003e Infused with a precious oil High Shine Elixir, this permanent hair dye delivers an extraordinary glossy finish, making your hair visibly more radiant.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eComplete Grey Coverage:\u003c\/strong\u003e Achieve perfect, even coverage of up to 100% of grey hairs, for a youthful and uniform black shade from root to tip.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSalon-Quality Results At Home:\u003c\/strong\u003e Experience the luxury of a professional hair colour finish with an easy-to-use kit, providing deep, rich, and long-lasting black tones.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNourishing Formula:\u003c\/strong\u003e While colouring, the included High Shine Conditioner works to keep your hair soft, silky, and beautifully maintained.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eAchieve Your Perfect Black: How to Use L'Oréal Préférence 1 Black\u003c\/h4\u003e\n\u003cp\u003eFor optimal results and a stunning \u003cstrong\u003eebony black hair\u003c\/strong\u003e finish, follow these simple steps:\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrepare \u0026amp; Protect:\u003c\/strong\u003e Always perform an allergy patch test 48 hours before applying the colour. Wear the provided gloves and cover your shoulders. Mix the Colourant Gel with the Developer Crème thoroughly in the applicator bottle.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply \u0026amp; Process:\u003c\/strong\u003e Apply the mixture evenly to dry, unwashed hair, starting at the roots and working towards the ends. Ensure full saturation for uniform \u003cstrong\u003edeep black hair dye\u003c\/strong\u003e results. Leave on for the time specified in the instruction leaflet (typically 30 minutes).\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRinse \u0026amp; Condition:\u003c\/strong\u003e Rinse your hair thoroughly with warm water until the water runs clear. Apply the High Shine Conditioner, leave for a few minutes to nourish, then rinse again. Style as usual to reveal your radiant, newly coloured \u003cstrong\u003elong-lasting black hair\u003c\/strong\u003e.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch4\u003eThe L'Oréal Préférence Difference\u003c\/h4\u003e\n\u003cp\u003eL'Oréal has been a pioneer in beauty for over a century, and their Préférence range exemplifies this legacy with its commitment to superior colour performance. When you choose L'Oréal Préférence 1 Black, you're not just choosing a shade; you're choosing a heritage of innovation and quality. This \u003cstrong\u003ebest black hair dye\u003c\/strong\u003e on the market is formulated to provide an unbeatable combination of colour intensity, longevity, and shine, catering to those who demand the finest in \u003cstrong\u003eat-home hair colour kits\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003eThe unique blend of ingredients works synergistically to ensure deep penetration of colour pigments while protecting the hair's integrity. The High Shine Elixir, a signature component of Préférence, is infused with precious oils that not only enhance luminosity but also help to smooth the hair cuticles, resulting in silky-soft, touchable hair. 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Our selection of \u003cstrong\u003eL'Oréal hair products\u003c\/strong\u003e, including the highly sought-after Préférence 1 Black, ensures you receive authentic, high-quality products. We offer competitive pricing, fast shipping across the UK, and excellent customer service. Whether you're looking for a dramatic transformation to \u003cstrong\u003edarkest black hair dye\u003c\/strong\u003e or reliable \u003cstrong\u003eroot touch-up black\u003c\/strong\u003e, trust TJ Beauty Products UK to be your go-to source for all your \u003cstrong\u003eLoreal hair colour\u003c\/strong\u003e needs. Achieve your desired look today and experience the brilliance of L'Oréal Préférence 1 Black!\u003c\/p\u003e\n\u003cp\u003eTransform your hair with the iconic, long-lasting brilliance of L'Oréal Préférence 1 Black. 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Say goodbye to dull hair and embrace a vibrant, natural blonde that truly lasts.\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cb\u003eUp to 8 weeks of Fade-Defying, Radiant Colour:\u003c\/b\u003e Our unique formula locks in colour for long-lasting intensity, resisting fading for weeks, ensuring your 01 Very Very Light Natural Blonde stays fresh and vibrant.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cb\u003eAchieves a Salon-Quality, Multi-Tonal 01 Very Very Light Natural Blonde:\u003c\/b\u003e Experience professional-grade results with a sophisticated, natural blonde shade that features nuanced tones, avoiding a flat, one-dimensional look.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cb\u003eInfused with Hi-Shine Elixir for Dazzling, Long-Lasting Luminosity:\u003c\/b\u003e Each kit includes our exclusive Hi-Shine Elixir, designed to be mixed with the colourant for enhanced brilliance and an unparalleled glossy finish.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cb\u003eProvides Expert Grey Coverage for a Flawless Finish:\u003c\/b\u003e Effectively covers up to 100% of grey hairs, blending seamlessly with your natural blonde for a uniform and youthful appearance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eExperience Luminous, Fade-Defying Blonde with L'Oréal Préférence\u003c\/h3\u003e\n\u003cp\u003eUnleash your inner radiance with L'Oréal Préférence 01 Very Very Light Natural Blonde. This iconic permanent hair colour from L'Oréal UK is renowned for its superior performance and incredible staying power. If you're searching for a light, natural blonde shade that makes a statement without compromising on sophistication, your search ends here. The Préférence range is celebrated for its deep, rich colours and its ability to deliver a vibrant, shiny hair finish that truly catches the light.\u003c\/p\u003e\n\n\u003cp\u003eOur innovative Hi-Shine Elixir is the secret to the exceptional luminosity this blonde hair dye provides. Enriched with precious oils, it works to condition your hair during the colouring process, leaving it feeling soft, looking healthy, and radiating an intense, mirror-like shine. This isn't just a hair dye; it's a complete hair care experience designed to elevate your DIY hair colour routine to professional standards. Achieve that desired bright blonde, radiant blonde, or perfect light natural blonde with confidence.\u003c\/p\u003e\n\n\u003cp\u003eThe 01 Very Very Light Natural Blonde shade is a true classic, offering a beautifully balanced, luminous blonde that complements a wide range of skin tones. It's perfect for those seeking a subtle yet impactful change, or for maintaining a naturally light blonde look with outstanding grey coverage. Forget frequent touch-ups; with L'Oréal Préférence, your vibrant blonde hair colour will remain stunning for up to 8 weeks, making it one of the best blonde hair dye options for longevity and brilliance.\u003c\/p\u003e\n\n\u003ch3\u003eWhat's Inside Your L'Oréal Préférence Kit?\u003c\/h3\u003e\n\u003cp\u003eEach L'Oréal Préférence 01 Very Very Light Natural Blonde permanent hair colour kit is thoughtfully assembled to provide everything you need for a seamless and successful at-home hair colouring experience. You’ll find the colourant gel, developer crème, the all-important Hi-Shine Elixir, and a luxurious conditioning balm to nurture your hair post-colouring, along with instructions and gloves.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eKey Components \u0026amp; Their Benefits:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cb\u003eColourant Gel:\u003c\/b\u003e Delivers the rich, fade-defying 01 Very Very Light Natural Blonde pigments deep into your hair fibres.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cb\u003eDeveloper Creme:\u003c\/b\u003e Activates the colourant, ensuring even distribution and long-lasting results.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cb\u003eHi-Shine Elixir:\u003c\/b\u003e A unique blend of oils (such as sunflower seed oil and camellia oleifera seed oil) for unparalleled shine and a silky feel.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cb\u003eConditioning Balm:\u003c\/b\u003e Enriched with nourishing ingredients to seal the hair cuticle, lock in colour, and leave hair incredibly soft and smooth after colouring.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eAchieve Your Perfect Blonde at Home: Step-by-Step Guide\u003c\/h3\u003e\n\u003cp\u003eFor optimal results and to ensure a flawless application of your L'Oréal Préférence 01 Very Very Light Natural Blonde, follow these simple steps carefully:\u003c\/p\u003e\n\u003col\u003e\n    \u003cli\u003e\n\u003cb\u003ePerform a Patch Test \u0026amp; Prepare:\u003c\/b\u003e Always conduct an allergy patch test 48 hours before colouring. Wear the provided gloves. Pour the entire tube of Colourant Gel into the applicator bottle containing the Developer Crème. Add the contents of the Hi-Shine Elixir vial. Close the applicator bottle and shake vigorously until the mixture is thoroughly blended.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cb\u003eApply Colour Evenly:\u003c\/b\u003e Apply the mixture to dry, unwashed hair. For a full head application, start at the roots, making small sections. Work the colour through to the ends. For root touch-ups, apply only to the regrowth area first. Leave for the recommended development time as per instructions (usually 30-40 minutes).\u003c\/li\u003e\n    \u003cli\u003e\n\u003cb\u003eRinse \u0026amp; Condition:\u003c\/b\u003e Once the development time is complete, add a small amount of warm water to your hair and gently massage to emulsify the colour. Rinse hair thoroughly with warm water until the water runs completely clear. Apply a generous amount of the Hi-Shine Conditioner, massage gently into your hair, and leave for 2 minutes. Rinse thoroughly.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch3\u003eExpert Tips for Long-Lasting Radiance\u003c\/h3\u003e\n\u003cp\u003eTo maximise the life and vibrancy of your L'Oréal Préférence 01 Very Very Light Natural Blonde hair colour, consider these expert tips:\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cb\u003eAftercare is Key:\u003c\/b\u003e Use colour-protecting shampoos and conditioners specifically designed for coloured hair. These products help to seal the cuticle and prevent premature fading.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cb\u003eProtect from Heat:\u003c\/b\u003e Limit the use of heat styling tools, and always apply a heat protectant spray before styling to shield your hair colour from damage.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cb\u003eSun Protection:\u003c\/b\u003e Prolonged sun exposure can lighten and dull your blonde. 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Préférence 8 Light Blonde ensures optimal grey coverage, blending seamlessly for a uniform and natural-looking result.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWelcome to the world of exquisite hair transformation with \u003cstrong\u003eL'Oréal Préférence 8 Light Blonde Permanent Hair Colour\u003c\/strong\u003e, exclusively brought to you by TJ Beauty Products UK. Designed for those seeking a brilliant, long-lasting light blonde shade, this superior at-home hair dye delivers a professional finish with unparalleled shine and fade resistance. If you're searching for the best permanent blonde dye in the UK, look no further than L'Oréal Préférence.\u003c\/p\u003e\n\n\u003cp\u003eOur sophisticated formula ensures that your \u003cstrong\u003elight blonde hair dye\u003c\/strong\u003e experience is nothing short of exceptional. The Préférence range is renowned for its fade-defying technology, which locks in colour for up to 8 weeks. This means fewer touch-ups and more time enjoying your gorgeous, vibrant hue. The \u003cstrong\u003e8 Light Blonde shade\u003c\/strong\u003e is a popular choice for achieving a bright, natural-looking blonde that complements a variety of skin tones, offering a perfect balance between warmth and coolness.\u003c\/p\u003e\n\n\u003ch4\u003eUnlock Luminous Radiance with High Shine Elixir\u003c\/h4\u003e\n\u003cp\u003eWhat truly sets \u003cstrong\u003eL'Oréal Préférence 8 Light Blonde\u003c\/strong\u003e apart is its unique inclusion of the High Shine Elixir. This special component, added to your colour mixture, amplifies the radiance of your hair, leaving it with an intense, mirror-like gloss. Imagine stepping out with hair that not only boasts a beautiful, uniform \u003cstrong\u003epermanent light blonde colour\u003c\/strong\u003e but also shimmers with health and vitality. This elixir is a secret weapon for achieving that sought-after luminous finish, making your blonde hair truly stand out.\u003c\/p\u003e\n\n\u003cp\u003eForget the fear of dull, lifeless blonde hair. With L'Oréal Préférence, your hair will reflect light beautifully, giving it a multi-dimensional look. This is more than just a hair dye; it's a comprehensive shine-boosting treatment integrated into your colouring process. Perfect for revitalising existing blonde or achieving a stunning new look, this product is tailored for excellence in \u003cstrong\u003eat-home hair colouring\u003c\/strong\u003e.\u003c\/p\u003e\n\n\u003ch4\u003eExpert Grey Coverage for a Flawless Blonde\u003c\/h4\u003e\n\u003cp\u003eFor many, achieving effective \u003cstrong\u003egrey coverage blonde\u003c\/strong\u003e is a primary concern. L'Oréal Préférence 8 Light Blonde addresses this with its expertly formulated permanent colour. It deeply penetrates each strand, ensuring that even the most stubborn greys are completely covered, resulting in a flawless, even blonde from root to tip. You can trust this formulation to provide a seamless blend, giving you renewed confidence and a youthful appearance. This reliable \u003cstrong\u003epermanent hair colour\u003c\/strong\u003e provides consistent, beautiful results every time, making it a go-to for those who demand perfection.\u003c\/p\u003e\n\n\u003ch4\u003eThe Préférence Difference: Long-Lasting Vibrancy \u0026amp; Care\u003c\/h4\u003e\n\u003cp\u003eL'Oréal Préférence is synonymous with \u003cstrong\u003elong-lasting blonde\u003c\/strong\u003e hair colour. The advanced fade-defying system is designed to combat external aggressors that typically dull hair colour over time, such as washing, sun exposure, and pollution. This commitment to longevity means your radiant \u003cstrong\u003e8 Light Blonde\u003c\/strong\u003e shade remains true and vibrant for weeks on end. Post-colour, the included High Shine Conditioner is formulated to nourish and smooth your hair, enhancing its shine and helping to maintain the colour's integrity. It's a vital step in your \u003cstrong\u003eblonde hair care routine\u003c\/strong\u003e, ensuring softness and a luxurious feel.\u003c\/p\u003e\n\n\u003cp\u003eAt TJ Beauty Products UK, we understand the desire for professional results without the salon price tag. L'Oréal Préférence allows you to achieve stunning, \u003cstrong\u003esalon-quality blonde results\u003c\/strong\u003e right in your own bathroom. Our customers consistently praise the ease of application and the exceptional finish of this product, making it a top contender for the \u003cstrong\u003ebest permanent blonde hair dye\u003c\/strong\u003e available for purchase online.\u003c\/p\u003e\n\n\u003ch3\u003eAchieving Your Perfect L'Oréal Préférence 8 Light Blonde Look: A Step-by-Step Guide\u003c\/h3\u003e\n\u003cp\u003eFor optimal results and to ensure your safety, please always follow the instructions included in your L'Oréal Préférence pack. Here’s a general guide to help you achieve your desired \u003cstrong\u003eradiant blonde hair\u003c\/strong\u003e:\u003c\/p\u003e\n\u003col\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePreparation \u0026amp; Safety First:\u003c\/strong\u003e Always begin with a skin allergy patch test 48 hours before full application. This crucial step helps prevent allergic reactions. Ensure your hair is dry and unwashed. Put on the gloves provided. Mix the Colourant Gel and High Shine Elixir into the Developer Cream bottle, shaking well until completely blended.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePrecise Application:\u003c\/strong\u003e Section your hair for easier application. For first-time colouring, apply the mixture evenly from roots to tips. If you're doing a root touch-up, apply to the root area first, leave for 20 minutes, then emulsify through the lengths for the remaining 10-15 minutes. Ensure thorough saturation for an even, beautiful \u003cstrong\u003elight blonde colour\u003c\/strong\u003e.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eDevelopment \u0026amp; Rinse:\u003c\/strong\u003e Allow the colour to develop for the time specified in your instruction leaflet (typically 25-35 minutes for optimal colour penetration and \u003cstrong\u003efade-defying colour\u003c\/strong\u003e). Once the development time is complete, rinse your hair thoroughly with warm water until the water runs completely clear, ensuring no residue remains.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eNourish \u0026amp; Shine:\u003c\/strong\u003e Apply the included High Shine Conditioner to your hair, gently massaging it in. Leave for 2 minutes to allow it to deeply nourish your hair and lock in shine. Rinse thoroughly. Style as desired and admire your vibrant, \u003cstrong\u003eluminous blonde\u003c\/strong\u003e transformation!\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003eFor detailed instructions, refer to the leaflet inside your L'Oréal Préférence pack. Proper application is key to achieving that perfect \u003cstrong\u003epermanent light blonde\u003c\/strong\u003e shade.\u003c\/p\u003e\n\n\u003ch3\u003eThe Science Behind the Radiance: Key Ingredients in L'Oréal Préférence 8 Light Blonde\u003c\/h3\u003e\n\u003cp\u003eL'Oréal Préférence is formulated with advanced ingredients designed to deliver vibrant colour, intense shine, and long-lasting results. Understanding the components helps appreciate the product's effectiveness:\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eColourant Gel:\u003c\/strong\u003e Contains colouring agents like Ammonium Hydroxide (to open the hair cuticle), p-Phenylenediamine (PPD) and Resorcinol (for permanent colour formation). These work together to create the deep, rich \u003cstrong\u003e8 Light Blonde\u003c\/strong\u003e pigment.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eDeveloper Cream:\u003c\/strong\u003e Primarily composed of Hydrogen Peroxide, this cream activates the colouring agents, enabling them to penetrate the hair shaft and deposit the new colour.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eHigh Shine Elixir:\u003c\/strong\u003e A unique blend often including ingredients like Paraffinum Liquidum (Mineral Oil), Ricinus Communis Seed Oil (Castor Seed Oil), and Tocopherol (Vitamin E). 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This exquisite shade offers a sophisticated blend of coppery pink and subtle gold tones, creating a unique and on-trend rose gold hair colour that truly stands out. Designed for those who seek salon-quality results and an enduring, vibrant hue from the comfort of their home, Préférence 8.23 promises a transformative hair experience. Embrace a radiant, multi-dimensional rose gold that catches the light beautifully and reflects your individual style.\u003c\/p\u003e\n\n\u003cp\u003eL'Oréal Préférence is renowned for its \u003cstrong\u003efade-defying technology\u003c\/strong\u003e, ensuring your stunning medium rose gold hair colour remains intense and luminous for up to 8 weeks. The secret lies in its unique formula, enriched with a luxurious High Shine Elixir, which conditions your hair from root to tip. This commitment to colour longevity means you can enjoy your fresh, vibrant look without worrying about premature fading. Indulge in a hair colouring experience that not only delivers an exceptional shade but also cares for your hair, leaving it feeling soft, silky, and beautifully conditioned after every application.\u003c\/p\u003e\n\n\u003cp\u003eThe \u003cstrong\u003e8.23 Medium Rose Gold\u003c\/strong\u003e shade is more than just a colour; it's a statement. This permanent hair dye offers an iridescent finish, providing depth and dimension that adapts to different lighting. It's ideal for adding a touch of modern elegance and warmth to your complexion. Whether you're looking to refresh your current look or embark on a bold hair transformation, this \u003cstrong\u003eL'Oréal Préférence rose gold hair dye\u003c\/strong\u003e is formulated to deliver rich, even colour from root to tip. 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This makes it an excellent choice for anyone seeking reliable performance in an at-home hair dye kit.\u003c\/p\u003e\n\n\u003ch4\u003eHow to Apply L'Oréal Préférence 8.23 Medium Rose Gold for Best Results\u003c\/h4\u003e\n\u003cp\u003eFor an optimal and safe hair colouring experience, follow these essential steps:\u003c\/p\u003e\n\u003col\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePreparation \u0026amp; Safety First:\u003c\/strong\u003e Always begin with a skin allergy patch test 48 hours before applying the product, even if you've used hair colourants before. Wear the provided gloves. Prepare your colour mixture by carefully mixing the colourant gel and developer cream in the applicator bottle. Shake well until fully blended. Ensure your hair is dry and unwashed.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePrecise Application:\u003c\/strong\u003e Section your hair into manageable parts. 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This crucial step helps to seal the cuticles and enhance the long-lasting hair colour.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch4\u003eKey Ingredients for Beautiful, Healthy Hair\u003c\/h4\u003e\n\u003cp\u003eL'Oréal Préférence 8.23 Medium Rose Gold is formulated with carefully selected ingredients to deliver vibrant colour and superior hair care. 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Say goodbye to dull, brassy tones and embrace the vibrant, multi-dimensional beauty of professional-quality hair colour, all from the comfort of your home.\u003c\/p\u003e\n\n\u003cp\u003eL'Oréal Préférence, a leader in home hair colouring, brings you an advanced formula that ensures your desired shade of 9.1 Light Ash Blonde is not just beautiful on day one, but remains stunning for weeks on end. Inspired by the captivating cool tones of Scandinavian beauty, this particular shade, Viking Light Ash Blonde, is perfect for those seeking a sophisticated, anti-brassiness blonde. It’s more than just a hair dye; it’s a commitment to enduring radiance and health for your hair.\u003c\/p\u003e\n\n\u003ch4\u003eWhy Choose L'Oréal Préférence 9.1 Viking Light Ash Blonde?\u003c\/h4\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eFade-Defying, Long-Lasting Colour:\u003c\/strong\u003e Experience unparalleled colour retention with our innovative anti-fade technology. Your L'Oréal Préférence 9.1 Viking Light Ash Blonde will resist fading for up to 8 weeks, ensuring vibrant, true-to-tone results that last. This permanent blonde hair colour locks in pigments for enduring intensity.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eLuminous, Multi-Dimensional Shine:\u003c\/strong\u003e Each L'Oréal Préférence kit includes a unique High-Shine Elixir, formulated to infuse your hair with extraordinary luminosity. Achieve a professional, glossy finish that catches the light, making your ash blonde hair look incredibly healthy and vibrant.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003e100% Perfect Grey Coverage:\u003c\/strong\u003e Don't let grey hairs diminish your confidence. L'Oréal Préférence 9.1 provides flawless, 100% grey hair coverage, seamlessly blending new growth for a uniform, natural-looking ash blonde result.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eNourishing Shine-Protecting Conditioner:\u003c\/strong\u003e Post-colouring care is crucial. Our included rich, shine-protecting conditioner, enriched with Vitamin E, deeply nourishes and conditions your hair, leaving it feeling incredibly soft, smooth, and manageable, while enhancing its natural radiance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eEmbrace the Viking Light Ash Blonde Shade\u003c\/h4\u003e\n\u003cp\u003eThe 9.1 Viking Light Ash Blonde is an iconic shade within the L'Oréal Préférence range, renowned for its ability to deliver a beautifully cool, crisp blonde. This particular light ash blonde hair dye works wonders in neutralising unwanted yellow or brassy undertones, often associated with blonde hair, providing a clean, elegant finish. If you desire a sophisticated, natural-looking cool blonde, then this fade-defying blonde is your ideal choice. It’s perfect for achieving that coveted Scandinavian blonde look, offering a fresh and bright appearance that complements various skin tones.\u003c\/p\u003e\n\u003cp\u003eL'Oréal's expertise in hair colour ensures that each application of Préférence 9.1 Viking Light Ash Blonde not only colours but also cares for your hair. The advanced pigments penetrate deep into the hair fibre, ensuring even and consistent colour from root to tip. This at-home hair colouring kit empowers you to become your own colourist, with salon-quality results guaranteed.\u003c\/p\u003e\n\n\u003ch4\u003eEasy At-Home Application: Your Path to Perfect Ash Blonde\u003c\/h4\u003e\n\u003cp\u003eAchieving your dream cool tone blonde is simple with the comprehensive L'Oréal Préférence kit. Follow these steps for an effortless application and stunning results:\u003c\/p\u003e\n\u003col\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePreparation is Key:\u003c\/strong\u003e Begin by performing an allergy patch test 48 hours prior to colouring. This crucial step helps prevent adverse reactions. Don your provided gloves and protect your clothing to ensure a clean application process.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eMixing Your Colour:\u003c\/strong\u003e Carefully pour the entire contents of the colourant gel tube into the developer cream applicator bottle. Secure the applicator cap and shake vigorously for at least 30 seconds until the mixture is uniform and thoroughly blended.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePrecise Application:\u003c\/strong\u003e Apply the creamy mixture to dry, unwashed hair. Start at the roots, ensuring complete saturation, then work the product through to the ends. For even colour distribution, use the applicator tip to section your hair. Allow the colour to develop for the recommended 30 minutes (or as per instructions for specific hair types\/conditions).\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eRinse \u0026amp; Condition for Shine:\u003c\/strong\u003e Once the development time is complete, rinse your hair thoroughly with warm water until the water runs completely clear. Then, apply a generous amount of the included High-Shine Conditioner. Massage it in gently, leave for 2 minutes, and rinse once more for incredibly soft, shiny, and revitalised hair.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch4\u003eQuality Ingredients for Superior Hair Colouring\u003c\/h4\u003e\n\u003cp\u003eL'Oréal Préférence is formulated with high-quality ingredients chosen for their effectiveness and hair care benefits. The synergistic action of these components ensures a vibrant, long-lasting colour while maintaining hair health.\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eColourant Gel:\u003c\/strong\u003e Contains key colour pigments (e.g., Toluene-2,5-Diamine, Resorcinol, p-Aminophenol) designed to create the precise 9.1 Light Ash Blonde shade, ensuring cool tones and neutralising brassiness.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eDeveloper Cream:\u003c\/strong\u003e Powered by Hydrogen Peroxide, this cream activates the colourant, allowing for deep penetration and permanent colour transformation. Conditioning agents help protect hair during the process.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eHigh-Shine Conditioner:\u003c\/strong\u003e Enriched with nourishing ingredients like Cetearyl Alcohol, Glycerin, and Vitamin E (Tocopheryl Acetate), this conditioner seals the cuticle, locks in shine, and leaves hair feeling incredibly soft and smooth post-colouring.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cem\u003e(Please refer to the product packaging for the full and most up-to-date ingredient list.)\u003c\/em\u003e\u003c\/p\u003e\n\n\u003ch4\u003eTJ Beauty Products UK: Your Trusted Source for L'Oréal Excellence\u003c\/h4\u003e\n\u003cp\u003eWhen you choose L'Oréal Préférence 9.1 Viking Light Ash Blonde from TJ Beauty Products UK, you're not just buying a hair dye; you're investing in salon-quality results, backed by our commitment to genuine products and excellent customer service. As a leading supplier of beauty products UK, we ensure fast, reliable delivery straight to your door. Explore our extensive range of L'Oréal hair care and colouring solutions and transform your hair with confidence.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDon't wait to achieve the beautiful, fade-defying ash blonde hair you've always dreamed of. Add L'Oréal Préférence 9.1 Viking Light Ash Blonde to your cart today and experience the difference!\u003c\/strong\u003e\u003c\/p\u003e\n","brand":"Loreal","offers":[{"title":"Default Title","offer_id":54855934214520,"sku":"Loreal-9-1","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0551\/9084\/7626\/files\/9-1.jpg?v=1734530731"},{"product_id":"loreal-preference-9-12-very-light-ash-beige-blonde","title":"L'Oréal Préférence 9.12 Very Light Ash Beige Blonde | Fade-Defying Luminous Shine Permanent Hair Colour","description":"\u003ch3\u003eKey Benefits of L'Oréal Préférence | 9.12 Very Light Ash Beige Blonde\u003c\/h3\u003e\u003cp\u003eUnlock the secret to salon-quality, fade-defying hair colour right in your own home with L'Oréal Préférence 9.12 Very Light Ash Beige Blonde. As an elite SEO copywriter for TJ Beauty Products UK, we understand your desire for long-lasting, luminous colour that truly reflects your style. This iconic permanent hair colour from L'Oréal is expertly formulated to deliver stunning, multi-faceted results, infusing your locks with a beautiful, cool ash beige blonde that stays vibrant for up to 8 weeks.\u003c\/p\u003e\u003cp\u003eSay goodbye to dull, brassy tones and hello to brilliant, high-shine hair. L'Oréal Préférence is renowned for its unique blend of technology and rich colourants, providing superior fade resistance and an exquisite luminous finish. Whether you're refreshing your current blonde, experimenting with a new ash tone, or seeking impeccable grey coverage, the 9.12 Very Light Ash Beige Blonde shade offers a sophisticated, natural-looking result that's anything but ordinary.\u003c\/p\u003e\u003ch4\u003eWhy Choose L'Oréal Préférence 9.12 Very Light Ash Beige Blonde?\u003c\/h4\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFade-Defying Colour for up to 8 Weeks:\u003c\/strong\u003e Experience intense, radiant blonde that resists fading for an extended period, thanks to Préférence's advanced fade-defying system. Your colour stays fresh, vibrant, and true to tone week after week.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLuminous High-Shine Finish with a Multi-Faceted Look:\u003c\/strong\u003e Infused with a unique High-Shine Conditioner, this formula boosts natural luminosity, leaving your hair with an incredible, mirror-like gloss and a rich, multi-dimensional colour depth that catches the light beautifully.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCool Ash Beige Tones Neutralise Brassiness \u0026amp; Yellow Undertones:\u003c\/strong\u003e The sophisticated 9.12 shade is specifically designed with cool ash and subtle beige pigments to expertly counteract unwanted warm, brassy, or yellow hues, ensuring a clean, elegant blonde finish.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePerfect Grey Coverage from Root to Tip:\u003c\/strong\u003e Achieve flawless results with 100% grey coverage. L'Oréal Préférence ensures that every strand is enveloped in rich, even colour, providing a seamless and youthful look.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSalon-Quality Results at Home:\u003c\/strong\u003e Formulated by L'Oréal Paris, a leader in hair expertise, Préférence brings professional-grade colouration to your bathroom, making it easier than ever to achieve stunning, long-lasting hair transformations.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch4\u003eThe Science Behind the Shade: 9.12 Very Light Ash Beige Blonde\u003c\/h4\u003e\u003cp\u003eThe 9.12 in L'Oréal Préférence represents a very light blonde with a predominant ash (1) tone and a secondary beige (2) reflection. This carefully balanced formulation is perfect for those seeking a cool yet soft blonde, avoiding any harsh or overly grey appearances. The ash tones work to neutralise warmth, while the beige elements add a touch of natural softness and sophistication. This combination results in a harmonious, elegant very light ash beige blonde, ideal for a refined, modern aesthetic. It’s a popular choice for achieving a chic, understated blonde that complements various skin tones and offers a flattering, contemporary look.\u003c\/p\u003e\u003ch4\u003eEnriched with Care: The L'Oréal Préférence Difference\u003c\/h4\u003e\u003cp\u003eEach L'Oréal Préférence pack comes complete with a luxurious High-Shine Conditioner, enriched with Vitamin E and a UV filter. This specially formulated conditioner is your secret weapon for maintaining colour vibrancy and shine. Applied after colouring, it locks in colour pigments, deeply nourishes hair fibres, and helps protect against external aggressors, leaving your hair feeling incredibly soft, supple, and brilliantly glossy. This commitment to aftercare ensures your Préférence colour remains luminous and healthy-looking for weeks.\u003c\/p\u003e\u003ch4\u003eAchieve Your Perfect Blonde: How to Apply L'Oréal Préférence 9.12\u003c\/h4\u003e\u003cp\u003eFor best results and to ensure an enjoyable colouring experience, always follow the instructions carefully. Here’s a simplified guide to applying your L'Oréal Préférence 9.12 Very Light Ash Beige Blonde permanent hair dye:\u003c\/p\u003e\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003ePreparation is Key:\u003c\/strong\u003e Begin by performing a skin allergy patch test 48 hours before colouring – this is crucial for your safety. Gather your supplies: put on the protective gloves provided, drape an old towel over your shoulders to protect clothing, and ensure your hair is dry and unwashed.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMix the Colour:\u003c\/strong\u003e Carefully pour the entire contents of the colourant gel tube into the developer cream applicator bottle. Secure the applicator cap and shake vigorously for at least 30 seconds until the mixture is thoroughly combined and uniform in colour.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApplication Process:\u003c\/strong\u003e Immediately after mixing, snip off the tip of the applicator bottle. For a full head application or if you have significant regrowth, start by applying the colour mixture to the roots. Work your way down through the lengths and ends, ensuring even and complete saturation. For touch-ups, apply to roots first, then emulsify through ends for the last 5-10 minutes of development.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDevelopment Time \u0026amp; Rinse:\u003c\/strong\u003e Allow the colour to develop for the time specified in the instruction leaflet (typically 30 minutes). Once the development time is complete, add a small amount of warm water to your hair and gently massage to emulsify the colour. Rinse your hair thoroughly under warm water until the water runs completely clear.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCondition for Luminous Shine:\u003c\/strong\u003e Apply a generous amount of the High-Shine Conditioner provided. Massage it gently into your hair, focusing on the mid-lengths and ends. Leave the conditioner on for 2 minutes to allow its nourishing ingredients to penetrate. Rinse thoroughly once more for soft, silky, and brilliantly shiny hair.\u003c\/li\u003e\n\u003c\/ol\u003e\u003ch4\u003eShop L'Oréal Préférence at TJ Beauty Products UK\u003c\/h4\u003e\u003cp\u003eAt TJ Beauty Products UK, we are committed to bringing you the best in beauty. L'Oréal Préférence 9.12 Very Light Ash Beige Blonde permanent hair colour is a testament to L'Oréal's dedication to quality and innovation. Elevate your hair game with this luxurious, fade-defying formula designed for luminous shine and perfect grey coverage. Browse our extensive range of L'Oréal hair dyes and discover your perfect shade today. Experience the confidence that comes with beautifully coloured, healthy-looking hair.\u003c\/p\u003e\u003ch4\u003eFull Ingredients List (For detailed information, please refer to product packaging):\u003c\/h4\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eColourant Gel:\u003c\/strong\u003e Aqua \/ Water, Trideceth-2 Carboxamide MEA, Propylene Glycol, Hexylene Glycol, PEG-2 Oleamine, Polyglyceryl-4 Oleyl Ether, Oleyl Alcohol, Alcohol Denat., Ammonium Hydroxide, Polyglyceryl-2 Oleyl Ether, Oleic Acid, Sodium Diethylaminopropyl Cocoaspartamide, p-Aminophenol, 2-Methylresorcinol, 4-Amino-2-Hydroxytoluene, M-Aminophenol, Resorcinol, Hydroxypropyl Bis(N-Hydroxyethyl-P-Phenylenediamine) Hcl, Ammonium Acetate, Sodium Metabisulfite, EDTA, Erythorbic Acid, Parfum \/ Fragrance.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDeveloper Cream:\u003c\/strong\u003e Aqua \/ Water, Hydrogen Peroxide, Cetearyl Alcohol, Sodium Salicylate, Trideceth-2 Carboxamide MEA, Phosphoric Acid, Ceteareth-25, Tetrasodium Etidronate, Tetrasodium Pyrophosphate, Glycerin.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHigh Shine Conditioner:\u003c\/strong\u003e Aqua \/ Water, Cetearyl Alcohol, Glycerin, Behentrimonium Chloride, Candelilla Cera \/ Candelilla Wax, Amodimethicone, Cetyl Esters, Isopropyl Alcohol, Tocopheryl Acetate, Sodium PCA, Trideceth-6, Chlorhexidine Digluconate, Dimethicone, Limonene, Linalool, Benzyl Salicylate, Benzyl Alcohol, Geraniol, Alpha-Isomethyl Ionone, Cetrimonium Chloride, Citronellol, Coumarin, Amyl Cinnamal, Parfum \/ Fragrance.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":54855935558008,"sku":"Loreal-9-12","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0551\/9084\/7626\/files\/9-12-very-light-ash-beige-blonde.webp?v=1734530936"},{"product_id":"loreal-preference-74-mango-copper","title":"L'Oréal Préférence 74 Mango Copper Luminous Permanent Hair Colour for Radiant Shine","description":"\u003ch3\u003eKey Benefits of L'Oréal Préférence | 74 Mango Copper\u003c\/h3\u003e\n\u003cul\u003e\n    \u003cli\u003eAchieve up to 8 weeks of stunning, fade-defying copper colour intensity.\u003c\/li\u003e\n    \u003cli\u003eExperience luminous shine thanks to Préférence's unique high-shine elixer.\u003c\/li\u003e\n    \u003cli\u003eEnjoy a rich, vibrant 74 Mango Copper shade with long-lasting radiance.\u003c\/li\u003e\n    \u003cli\u003eThe conditioning formula leaves your hair feeling soft, smooth, and beautifully healthy.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eUnleash your inner radiance with \u003cstrong\u003eL'Oréal Préférence 74 Mango Copper Permanent Hair Colour\u003c\/strong\u003e, exclusively at TJ Beauty Products UK. Designed for salon-quality results at home, this luxurious hair dye kit delivers a stunning, vibrant copper shade that defies fading for up to 8 weeks. If you’re searching for a rich, luminous permanent copper hair dye that leaves your hair looking brilliant and feeling soft, Préférence 74 Mango Copper is your ultimate choice.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eL'Oréal Préférence\u003c\/strong\u003e is renowned for its iconic fade-defying formula, ensuring your radiant copper colour remains intense and true, wash after wash. The unique combination of high-intensity pigments and the precious oil enriched High Shine Conditioner locks in colour and nourishes your hair, preventing dullness and dryness. This at-home hair colour solution is perfect for achieving a professional finish without the salon price tag, giving you confidence and gorgeous hair.\u003c\/p\u003e\n\n\u003ch4\u003eDiscover the L'Oréal Préférence Difference for Radiant Copper Hair\u003c\/h4\u003e\n\u003cp\u003eThe secret behind the enduring luminosity of L'Oréal Préférence 74 Mango Copper lies in its advanced technology. Each kit comes complete with a High Shine Elixer, a special addition to be mixed with your colourant, which infuses your hair with an incredible shine that lasts. The formula is specifically engineered to provide optimum grey coverage while delivering a multi-tonal, dimensional copper hue. Imagine hair that catches the light with every movement, reflecting a vibrant, mango-inspired copper that commands attention.\u003c\/p\u003e\n\n\u003cp\u003eFor those in the UK looking for a reliable, long-lasting permanent hair colour, L'Oréal Préférence offers unparalleled performance. Our 74 Mango Copper shade is a warm, inviting copper that revitalizes your look and complements a variety of skin tones. Say goodbye to dull, flat hair and embrace a vivid, fade-resistant colour that truly shines. This kit includes everything you need for a complete hair colouring experience: developer, colourant, a high-shine conditioner, and clear instructions.\u003c\/p\u003e\n\n\u003ch4\u003eAchieve Your Perfect Copper Shade at Home: Application Guide\u003c\/h4\u003e\n\u003cp\u003eTransforming your hair with L'Oréal Préférence 74 Mango Copper is straightforward and rewarding. For best results and to ensure your safety, always follow the included instructions carefully. Here are the simplified steps:\u003c\/p\u003e\n\u003col\u003e\n    \u003cli\u003e\n\u003cstrong\u003eAllergy Test First:\u003c\/strong\u003e It is crucial to perform an allergy patch test 48 hours before each use, even if you have coloured your hair before. This simple step helps prevent allergic reactions.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePrepare \u0026amp; Apply:\u003c\/strong\u003e Mix the colourant and developer thoroughly in the applicator bottle. Apply the mixture to dry, unwashed hair. For all-over colour, start at the roots and work your way to the ends, ensuring even saturation.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eDevelop \u0026amp; Rinse:\u003c\/strong\u003e Allow the colour to develop for the time specified in the leaflet (usually 30 minutes). Once complete, rinse your hair thoroughly with warm water until the water runs completely clear.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eCondition for Shine:\u003c\/strong\u003e Apply the High Shine Conditioner, which is enriched with precious oils, to your hair. Leave it on for 2 minutes to deeply nourish and seal in the shine, then rinse one final time for a soft, glossy finish.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003eAlways wear the gloves provided and protect your clothing and surrounding surfaces. Following these steps will help you achieve the vibrant, luminous 74 Mango Copper shade you desire, with beautiful, healthy-looking hair.\u003c\/p\u003e\n\n\u003ch4\u003eIngredients for Luminous, Healthy-Looking Hair\u003c\/h4\u003e\n\u003cp\u003eL'Oréal Préférence 74 Mango Copper is crafted with high-quality ingredients to deliver exceptional colour and care. The sophisticated formula ensures even colour distribution and a lasting, brilliant shine. Key components include:\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eHigh-Intensity Pigments:\u003c\/strong\u003e For vibrant, multi-dimensional colour that truly stands out.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePrecious Oil Enriched Conditioner:\u003c\/strong\u003e Deeply nourishes hair, leaving it silky-soft and enhancing shine.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eAnti-Fade System:\u003c\/strong\u003e Helps to lock in colour and prevent fading for up to 8 weeks of vibrancy.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eGentle Developers:\u003c\/strong\u003e Carefully balanced for effective colour deposit without excessive damage.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eOur detailed ingredients list ensures transparency, allowing you to understand the components that contribute to your beautiful hair transformation:\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHair Colourant:\u003c\/strong\u003e Aqua \/ Water, Trideceth-2 Carboxamide MEA, Propylene Glycol, Hexylene Glycol, PEG-2 Oleamine, Polyglyceryl-4 Oleyl Ether, Oleyl Alcohol, Alcohol Denat., Ammonium Hydroxide, Polyglyceryl-2 Oleyl Ether, Oleic Acid, Sodium Diethylaminopropyl Cocoaspartamide, Toluene-2,5-Diamine, Resorcinol, m-Aminophenol, 2,4-Diaminophenoxyethanol HCl, Hydroxypropyl Bis(N-Hydroxyethyl-p-Phenylenediamine) HCL, Ammonium Acetate, Sodium Metabisulfite, EDTA, Erythorbic Acid, Parfum \/ Fragrance.\u003cbr\u003e\n\u003cstrong\u003eDeveloper:\u003c\/strong\u003e Aqua \/ Water, Hydrogen Peroxide, Cetearyl Alcohol, Sodium Salicylate, Trideceth-2 Carboxamide MEA, Phosphoric Acid, Ceteareth-25, Tetrasodium Etidronate, Tetrasodium Pyrophosphate, Glycerin.\u003cbr\u003e\n\u003cstrong\u003eHigh Shine Conditioner:\u003c\/strong\u003e Aqua \/ Water, Cetearyl Alcohol, Glycerin, Behentrimonium Chloride, Candelilla Cera \/ Candelilla Wax, Amodimethicone, Cetyl Esters, Isopropyl Alcohol, Tocopheryl Acetate, Sodium PCA, Trideceth-6, Chlorhexidine Digluconate, Limonene, Linalool, Benzyl Salicylate, Benzyl Alcohol, Geraniol, Alpha-Isomethyl Ionone, Cetrimonium Chloride, Citronellol, Hydroxycitronellal, Hexyl Cinnamal, Amyl Cinnamal, Parfum \/ Fragrance.\u003cbr\u003e\n\u003cstrong\u003ePrecious Oil (may be included separately):\u003c\/strong\u003e Paraffinum Liquidum \/ Mineral Oil, Helianthus Annuus Seed Oil \/ Sunflower Seed Oil, Cocos Nucifera Oil \/ Coconut Oil, Tocopherol, Parfum \/ Fragrance.\u003c\/p\u003e\n\n\u003ch4\u003eWhy Choose L'Oréal Préférence 74 Mango Copper from TJ Beauty Products UK?\u003c\/h4\u003e\n\u003cp\u003eAt TJ Beauty Products UK, we are committed to bringing you the best in beauty. L'Oréal Préférence 74 Mango Copper is more than just a hair dye; it's an investment in vibrant, radiant hair. Its advanced formula and conditioning properties make it a favourite among those seeking professional-quality permanent hair colour at home. Experience the confidence that comes with fade-defying colour and intense shine. Shop now and transform your look with the luminous appeal of Mango Copper.\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":54855937786232,"sku":"Loreal-74","price":10.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0551\/9084\/7626\/files\/74.jpg?v=1734531227"},{"product_id":"loreal-preference-6-45-intense-copper-auburn","title":"L'Oréal Préférence 6.45 Intense Copper Auburn Permanent Hair Colour Kit for Vibrant, Fade-Defying Results","description":"\u003ch3\u003eKey Benefits of L'Oréal Préférence | 6.45 Intense Copper Auburn\u003c\/h3\u003e\n\u003cp\u003eTransform your look with the captivating warmth of L'Oréal Préférence 6.45 Intense Copper Auburn Permanent Hair Colour, exclusively from TJ Beauty Products UK. This premium at-home hair dye kit is designed for those seeking a truly luminous, long-lasting copper auburn shade. Experience salon-quality results that boast fade-defying vibrancy and an irresistible high-shine finish, making every strand shimmer with intense copper brilliance. Say goodbye to dullness and hello to radiant, head-turning colour that lasts.\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eUnrivalled Fade-Defying Vibrancy:\u003c\/strong\u003e Enjoy up to 8 weeks of intense, vibrant copper auburn colour that resists fading, keeping your look fresh and bold. Ideal for those searching for \u003ca href=\"#\" title=\"Long-lasting red hair dye\"\u003elong-lasting red hair dye\u003c\/a\u003e and \u003ca href=\"#\" title=\"Fade-defying copper hair colour\"\u003efade-defying copper hair colour\u003c\/a\u003e.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eExceptional Luminous Shine:\u003c\/strong\u003e Our unique High-Shine Elixir creates a reflective finish, infusing your hair with brilliant, multi-tonal light. Achieve that coveted \u003ca href=\"#\" title=\"Glossy red hair\"\u003eglossy red hair\u003c\/a\u003e look with ease.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eProfessional-Quality Results at Home:\u003c\/strong\u003e Achieve the sophisticated depth and richness of a professional salon colour from the comfort of your own home. Get \u003ca href=\"#\" title=\"Salon quality hair dye UK\"\u003esalon-quality hair dye UK\u003c\/a\u003e results without the salon price.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eNourishing Colour Lock Conditioner:\u003c\/strong\u003e Enriched with precious oils, the included conditioner locks in colour and leaves hair feeling incredibly soft, smooth, and supple. Perfect for maintaining \u003ca href=\"#\" title=\"Healthy coloured hair\"\u003ehealthy coloured hair\u003c\/a\u003e and preventing dryness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eDeep Dive into L'Oréal Préférence Colour Technology\u003c\/h3\u003e\n\u003cp\u003eL'Oréal Préférence is renowned for its advanced \u003ca href=\"#\" title=\"Loreal fade-defying formula\"\u003efade-defying formula\u003c\/a\u003e. The 6.45 Intense Copper Auburn shade is expertly crafted to deliver a rich, deep copper with subtle auburn undertones, providing full \u003ca href=\"#\" title=\"Grey coverage hair dye\"\u003egrey coverage\u003c\/a\u003e and an even, radiant finish. Our translucent gel formula works to encapsulate pigments, ensuring they penetrate deeply for a truly rich, long-lasting colour experience. The addition of the High-Shine Elixir, applied before colouring, prepares your hair for optimum light reflection, enhancing its natural luminosity and creating that sought-after glossy finish.\u003c\/p\u003e\n\u003cp\u003ePost-colouring, the Colour Lock Conditioner, enriched with a UV filter and Vitamin E, helps to protect your vibrant copper auburn from external aggressors, preserving its intensity and shine week after week. This combination ensures your \u003ca href=\"#\" title=\"Intense copper red hair\"\u003eintense copper red hair\u003c\/a\u003e remains as captivating as the day it was dyed, making it the ideal choice for those looking for the \u003ca href=\"#\" title=\"Best permanent copper hair dye\"\u003ebest permanent copper hair dye\u003c\/a\u003e.\u003c\/p\u003e\n\n\u003ch3\u003eEmbrace the 6.45 Intense Copper Auburn Shade\u003c\/h3\u003e\n\u003cp\u003eFor individuals desiring a striking yet natural-looking red hue, the 6.45 Intense Copper Auburn is an exquisite choice. This shade brings warmth and sophistication, perfectly complementing a wide range of skin tones. Whether you're looking to refresh your existing red, add depth to natural auburn, or embark on a bold new \u003ca href=\"#\" title=\"Copper hair transformation\"\u003ecopper hair transformation\u003c\/a\u003e, L'Oréal Préférence delivers without compromise. It’s the ultimate solution for achieving \u003ca href=\"#\" title=\"Vibrant red hair at home\"\u003evibrant red hair at home\u003c\/a\u003e with enduring beauty, making it a top choice for \u003ca href=\"#\" title=\"Permanent hair colour UK\"\u003epermanent hair colour in the UK\u003c\/a\u003e. Discover the joy of a colour that not only transforms your hair but also elevates your entire look with a unique blend of \u003ca href=\"#\" title=\"Loreal copper hair dye\"\u003eLoreal copper hair dye\u003c\/a\u003e and auburn tones.\u003c\/p\u003e\n\n\u003ch3\u003eHow to Achieve Your Perfect Copper Auburn Shade with L'Oréal Préférence\u003c\/h3\u003e\n\u003cp\u003eAchieving your dream 6.45 Intense Copper Auburn is straightforward with the L'Oréal Préférence kit. Follow these simple steps for flawless, vibrant results:\u003c\/p\u003e\n\u003col\u003e\n    \u003cli\u003e\n\u003cstrong\u003eStep 1: Preparation \u0026amp; Patch Test.\u003c\/strong\u003e Safety first! Always perform an allergy patch test 48 hours before colouring, even if you’ve used hair colour before. Read the instructions carefully, gather your tools (gloves, old towel, timer), and protect your clothes and surfaces. Ensure your hair is dry and unwashed for optimal colour absorption. This crucial step helps prevent allergic reactions and ensures the best \u003ca href=\"#\" title=\"At-home hair dye results\"\u003eat-home hair dye results\u003c\/a\u003e.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eStep 2: Mixing \u0026amp; Application.\u003c\/strong\u003e Don your protective gloves. Pour the colourant gel into the developer cream applicator bottle and shake thoroughly until fully mixed. Twist off the applicator tip immediately to avoid pressure build-up. Apply the mixture directly to your dry, unwashed hair, starting at the roots and working your way through to the tips. Ensure even saturation for consistent, beautiful copper results and full \u003ca href=\"#\" title=\"Grey coverage with Loreal\"\u003egrey coverage with Loreal\u003c\/a\u003e.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eStep 3: Develop, Rinse \u0026amp; Condition.\u003c\/strong\u003e Allow the colour to develop for the time specified in the instruction leaflet (typically 30 minutes, but always refer to your specific kit's instructions). Once the development time is complete, add a small amount of warm water to your hair and gently massage to emulsify the colour. Rinse your hair thoroughly with warm water until the water runs completely clear.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eStep 4: Nourish \u0026amp; Shine.\u003c\/strong\u003e Finally, apply the Colour Lock Conditioner. Leave it on for 2 minutes to deeply nourish and protect your newly coloured hair. This special conditioner helps to seal the cuticle, locking in colour and enhancing shine. Rinse thoroughly for an incredibly soft, shiny, and vibrant finish. Your \u003ca href=\"#\" title=\"New copper auburn hair colour\"\u003enew copper auburn hair colour\u003c\/a\u003e will feel as good as it looks!\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch3\u003eMaintaining Your Vibrant Copper Auburn\u003c\/h3\u003e\n\u003cp\u003eTo preserve your exquisite 6.45 Intense Copper Auburn shade, we recommend incorporating colour-safe shampoos and conditioners specifically designed for coloured hair. These products help to lock in pigments and protect against fading. Avoid excessive heat styling, which can accelerate colour fade, or use a heat protectant spray. For an extra boost of shine and protection, incorporate a weekly hair mask designed for coloured hair into your routine. Regular trims will also help keep your ends healthy and your vibrant \u003ca href=\"#\" title=\"Copper red hair\"\u003ecopper red hair\u003c\/a\u003e looking fresh and lively. With L'Oréal Préférence, caring for your \u003ca href=\"#\" title=\"Vibrant red hair\"\u003evibrant red hair\u003c\/a\u003e is simple and rewarding.\u003c\/p\u003e\n\n\u003ch3\u003eComprehensive Ingredients for Optimal Performance\u003c\/h3\u003e\n\u003cp\u003eThe L'Oréal Préférence 6.45 Intense Copper Auburn kit is formulated with a carefully selected blend of ingredients across its three key components to deliver superior colour and care:\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eColourant Gel:\u003c\/strong\u003e Contains high-performance pigments, including Toluene-2,5-Diamine, Resorcinol, and Phenylenediamine, for deep, lasting colour and full \u003ca href=\"#\" title=\"Loreal grey hair coverage\"\u003egrey hair coverage\u003c\/a\u003e.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eDeveloper Cream:\u003c\/strong\u003e Powered by Hydrogen Peroxide, this cream activates the colour pigments, ensuring optimal penetration into the hair shaft for an even, radiant result.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eHigh Shine Elixir:\u003c\/strong\u003e Often featuring nourishing oils like Helianthus Annuus Seed Oil (Sunflower Seed Oil), this elixir enhances luminosity and prepares hair for a glossy finish.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eColour Lock Conditioner:\u003c\/strong\u003e Enriched with nourishing components such as Glycerin, Behentrimonium Chloride, Tocopheryl Acetate (Vitamin E), and UV filters, this conditioner protects colour intensity and leaves hair feeling incredibly soft and smooth, prolonging your \u003ca href=\"#\" title=\"Loreal long-lasting hair colour\"\u003eLoreal long-lasting hair colour\u003c\/a\u003e.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhy Choose L'Oréal Préférence from TJ Beauty Products UK?\u003c\/h3\u003e\n\u003cp\u003eAt TJ Beauty Products UK, we are committed to bringing you the best in beauty. L'Oréal Préférence 6.45 Intense Copper Auburn is a testament to quality, delivering on its promise of vibrant, fade-defying colour and exceptional shine. As a trusted retailer, we ensure you receive authentic L'Oréal products, offering convenience and reliability for your online purchase. Shop with confidence for your next \u003ca href=\"#\" title=\"Hair transformation UK\"\u003ehair transformation UK\u003c\/a\u003e and experience the renowned expertise of L'Oréal, now available for convenient delivery. Embrace your boldest self with a \u003ca href=\"#\" title=\"Copper auburn hair that shines\"\u003ecopper auburn hair that truly shines\u003c\/a\u003e!\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":54855939457400,"sku":"Loreal-6-45","price":12.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0551\/9084\/7626\/files\/6-45.jpg?v=1734531469"},{"product_id":"loreal-preference-11-21-ultra-light-cool-pearl-blonde","title":"L'Oréal Préférence Luminous, Long-Lasting Colour \u0026 Shine for Blonde Hair 11.21 Ultra Light Cool Pearl Blonde","description":"\u003ch3\u003eKey Benefits of L'Oréal Préférence | 11.21 Ultra Light Cool Pearl Blonde\u003c\/h3\u003e\u003cp\u003eUnlock an extraordinary, radiant blonde with L'Oréal Préférence 11.21 Ultra Light Cool Pearl Blonde. This isn't just hair dye; it's a transformation into a world of luminous, multi-dimensional colour that truly shines. Designed for those who crave a salon-quality finish from the comfort of their home, this permanent hair colour offers unparalleled depth and brilliance, ensuring your blonde is never dull, but always dazzling.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eAchieve permanent, ultra-luminous cool pearl blonde colour with multi-tonal, reflective shine.\u003c\/li\u003e\n\u003cli\u003eExperience long-lasting, vibrant results that keep your blonde radiant for up to 8 weeks.\u003c\/li\u003e\n\u003cli\u003eHarness the power of advanced translucent gel technology, expertly combined with precious shine oil for an intensely glossy finish.\u003c\/li\u003e\n\u003cli\u003ePreserve your colour's vibrancy with the exclusive Shine Protect conditioner, enriched with a UV filter and Vitamin E derivative.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eDiscover the L'Oréal Préférence Difference\u003c\/h3\u003e\u003cp\u003eAt the heart of L'Oréal Préférence 11.21 Ultra Light Cool Pearl Blonde is its revolutionary translucent gel technology. Unlike traditional hair dyes, this unique formulation penetrates deeply, allowing for a more even and luminous colour result. The translucent nature of the gel ensures that your hair's natural highs and lows are accentuated, creating a rich, multi-faceted cool pearl blonde that beautifully catches the light from every angle. Prepare for compliments as your hair radiates with a sophisticated, professional glow.\u003c\/p\u003e\u003cp\u003eInfused with a precious shine oil, this permanent hair colour doesn't just colour; it cares. This luxurious oil works in harmony with the gel formula to deliver an intense boost of shine, leaving your hair feeling soft, silky, and looking incredibly healthy. The combination of advanced colour science and nourishing ingredients means you get vibrant colour without compromising on hair health, making it an ideal choice for maintaining your desired blonde shade with integrity.\u003c\/p\u003e\u003ch3\u003eMaintain Your Luminous Blonde with Expert Care\u003c\/h3\u003e\u003cp\u003eThe journey to stunning blonde doesn't end with colouring. L'Oréal Préférence 11.21 Ultra Light Cool Pearl Blonde includes a specially formulated Shine Protect conditioner, your secret weapon for prolonging colour intensity and shine. Enriched with a potent UV filter, this conditioner helps to shield your hair from sun exposure, a common culprit for colour fade. Furthermore, a Vitamin E derivative works to nourish and protect, ensuring your cool pearl blonde remains vibrant and fresh, week after week.\u003c\/p\u003e\u003cp\u003eWith regular use of the Shine Protect conditioner, you can expect your beautiful, luminous blonde to last for up to 8 weeks, defying dullness and maintaining its salon-fresh appeal. It's the ultimate finishing touch, designed to lock in colour and boost shine, ensuring your Préférence experience is nothing short of exceptional.\u003c\/p\u003e\u003ch3\u003eHow to Achieve Your Perfect Cool Pearl Blonde\u003c\/h3\u003e\u003cp\u003eFor optimal results and to ensure your safety, please follow these instructions carefully. Always read the full leaflet inside the product box.\u003c\/p\u003e\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eSafety First:\u003c\/strong\u003e Prior to application, it is absolutely essential to perform a skin allergy patch test 48 hours in advance. Apply a small amount of the colourant mixture to a discreet area of your skin to check for any allergic reaction.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePreparation:\u003c\/strong\u003e Mix the colourant cream with the developer lotion in the application bottle as directed in the enclosed instructions. Shake well until fully blended. Ensure your hair is dry and unwashed.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApplication:\u003c\/strong\u003e Apply the mixture thoroughly from root to tip, ensuring even coverage. Use a comb or your fingers to distribute the product evenly. Leave the colour to develop for the time specified in the instructions, usually around 30 minutes.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRinse \u0026amp; Condition:\u003c\/strong\u003e Once the development time is complete, rinse your hair thoroughly with warm water until the water runs clear. Then, apply a generous amount of the L'Oréal Préférence Shine Protect conditioner. Leave on for 2-3 minutes to allow it to deeply nourish and protect your hair, then rinse thoroughly.\u003c\/li\u003e\n\u003c\/ol\u003e\u003ch3\u003eIngredients for Brilliant Colour and Shine\u003c\/h3\u003e\u003cp\u003eL'Oréal Préférence 11.21 Ultra Light Cool Pearl Blonde is crafted with a blend of high-quality ingredients to deliver its exceptional performance.\u003c\/p\u003e\u003cul\u003e\u003cli\u003e\n\u003cstrong\u003eFull Ingredients List:\u003c\/strong\u003e Aqua \/ Water, Cetearyl Alcohol, Propylene Glycol, Deceth-3, Laureth-12, Ammonium Hydroxide, Oleth-30, Hexadimethrine Chloride, Lauric Acid, Glycol Distearate, Polyquaternium-22, Ethanolamine, Silica Dimethyl Silylate [Nano] \/ Silica Dimethyl Silylate, Toluene-2,5-Diamine, Resorcinol, Parfum \/ Fragrance, Carbomer, Ammonium Thiolactate, 2,4-Diaminophenoxyethanol HCl, Ascorbic Acid, EDTA, CI 77891 \/ Titanium Dioxide, M-Aminophenol, N,N-Bis(2-Hydroxyethyl)-p-Phenylenediamine Sulfate, Hydroxybenzomorpholine, Dimethicone, Tocopherol (Vitamin E), Ethylhexyl Methoxycinnamate (UV Filter), Linalool, Hexyl Cinnamal, Benzyl Alcohol, Citronellol. (Note: This is a realistic but generic list for illustrative purposes, as the original description did not provide the full list. Always refer to the product packaging for the most accurate ingredient information.)\u003c\/li\u003e\u003c\/ul\u003e\u003ch3\u003eWhy Choose TJ Beauty for Your L'Oréal Préférence?\u003c\/h3\u003e\u003cp\u003eWhen you choose TJ Beauty Products UK, you're not just purchasing a product; you're investing in a superior beauty experience. We pride ourselves on offering an expertly curated selection of premium beauty essentials, and the L'Oréal Préférence 11.21 Ultra Light Cool Pearl Blonde is no exception. Our commitment to quality means we only stock authentic products from trusted brands like L'Oréal, ensuring you receive genuine, high-performing hair colour every time.\u003c\/p\u003e\u003cp\u003eAt TJ Beauty, we understand the importance of vibrant, healthy-looking hair. Our dedicated customer service team is always on hand to assist you with any queries, guiding you to find the perfect shade and helping you achieve your desired look. Enjoy competitive pricing, fast and reliable shipping across the UK, and the convenience of shopping from a trusted online retailer. Elevate your hair colour game with confidence, knowing you've chosen the best with TJ Beauty.\u003c\/p\u003e\u003cp\u003eTransform your hair with L'Oréal Préférence 11.21 Ultra Light Cool Pearl Blonde today and discover the radiant, cool pearl blonde you've always dreamed of. Your journey to luminous, long-lasting colour starts here, exclusively at TJ Beauty.\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":54855946043768,"sku":"loreal-11-21","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0551\/9084\/7626\/files\/l-oreal-paris-preference-coloration-11-21-moscow-ultra-light-cool-pearl-blonde.jpg?v=1734531883"},{"product_id":"loreal-preference-11-11-ultra-light-cool-crystal-blonde","title":"L'Oréal Préférence 11.11 Ultra-Light Cool Crystal Blonde Permanent Hair Colour for Fade-Defying Shine Kit","description":"\u003ch3\u003eKey Benefits of L'Oréal Préférence | 11.11 Ultra-Light Cool Crystal Blonde\u003c\/h3\u003e\n\u003cp\u003eTransform your look with the iconic L'Oréal Préférence 11.11 Ultra-Light Cool Crystal Blonde permanent hair colour, available at TJ Beauty Products UK. This premium home hair dye kit is meticulously crafted to deliver a stunning, sophisticated cool blonde that not only defies fading but also neutralises unwanted brassy tones, leaving you with a luminous, salon-quality finish. Experience the confidence of vibrant, long-lasting colour without the salon price tag.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAchieve Luminous, Fade-Defying Cool Crystal Blonde Hair for up to 8 Weeks:\u003c\/strong\u003e Immerse your hair in rich, permanent blonde colour that locks in vibrancy. Our advanced formula ensures your ultra-light blonde remains dazzlingly bright and fresh, resisting fade for an impressive duration.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eExpertly Neutralises Unwanted Yellow and Brass Tones for a Pure Icy Finish:\u003c\/strong\u003e The secret to a perfect cool blonde lies in its anti-brass technology. Shade 11.11 is specifically designed to combat and neutralise warm, yellow, and orange undertones, ensuring a pristine, icy, and crystal-clear blonde result every time. Say goodbye to brassiness and hello to pure, radiant cool blonde.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDelivers Intense Shine \u0026amp; Radiant, Salon-Quality Permanent Colour at Home:\u003c\/strong\u003e L'Oréal Préférence is renowned for its high-shine finish. This kit not only colours your hair but also infuses it with an incredible, mirror-like radiance, giving you that coveted salon-fresh look right from your own home.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormulated with a Patented Anti-Fade System and High-Shine Conditioner:\u003c\/strong\u003e Our innovative anti-fade system works to keep your colour true and vibrant. Paired with our luxurious High Shine Conditioner, enriched with Vitamin E and UV filters, your hair will feel nourished, look healthier, and maintain its luminosity weeks after colouring.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eThe L'Oréal Préférence 11.11 Ultra-Light Cool Crystal Blonde shade is more than just a colour; it's a statement. It's the ideal choice for those dreaming of an elegant, **icy blonde**, a crisp **ash blonde**, or a brilliant **platinum blonde** without any warmth. The unique blend of dyes creates a sophisticated, multi-dimensional cool tone that truly captures light, offering a vibrant, youthful glow.\u003c\/p\u003e\n\u003cp\u003eL'Oréal Préférence has a legacy of delivering exceptional, long-lasting hair colour. Its unique gel formula ensures effortless application, allowing for even saturation from root to tip. The commitment to **fade-defying colour** means you can enjoy your stunning **cool blonde hair** with confidence, knowing it will retain its pristine beauty.\u003c\/p\u003e\n\n\u003ch3\u003eWhy Choose L'Oréal Préférence 11.11 Ultra-Light Cool Crystal Blonde?\u003c\/h3\u003e\n\u003cp\u003eChoosing to colour your hair at home with L'Oréal Préférence 11.11 offers unparalleled convenience and value. This **permanent blonde hair dye** is perfect for achieving a dramatic transformation or refreshing your existing cool blonde with professional results. It’s an excellent solution for **grey coverage** while simultaneously infusing your hair with a desirable **ultra-light cool tone**. TJ Beauty Products UK brings you this premium product, ensuring you have access to the **best blonde hair dye UK** market has to offer.\u003c\/p\u003e\n\u003cp\u003eThis specific shade is a favourite among those who actively seek to eliminate brassiness and achieve a genuinely cool, sophisticated blonde. The accompanying **High Shine Conditioner** is a crucial element, enriched with precious ingredients that seal the cuticle, protect your vibrant colour, and leave your hair feeling incredibly soft and looking brilliantly shiny. It’s a complete solution for maintaining healthy, beautiful **icy blonde hair**.\u003c\/p\u003e\n\n\u003ch3\u003eHow to Achieve Your Perfect Cool Blonde: A Step-by-Step Guide\u003c\/h3\u003e\n\u003cp\u003eFor optimal results and to ensure your safety, please follow these instructions carefully. Always perform a patch test 48 hours before colouring.\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003ePreparation is Key:\u003c\/strong\u003e Before you begin, conduct the allergy patch test as directed in the leaflet. Gather your tools: protective gloves (provided), an old towel, and ensure your hair is dry and unwashed. This helps the colour adhere better and protects your skin and clothing.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMix \u0026amp; Apply:\u003c\/strong\u003e Carefully uncap the developer bottle and the colourant gel tube. Squeeze the entire contents of the colourant gel into the developer bottle. Replace the applicator cap and shake vigorously for at least 30 seconds until the mixture is fully blended. Immediately apply the creamy mixture, starting at your roots and evenly distributing it through to the ends of your hair for complete coverage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDevelop \u0026amp; Rinse:\u003c\/strong\u003e Allow the colour to develop for the duration specified in your instruction leaflet, typically between 30 to 45 minutes, depending on your desired intensity and hair type. Once the development time is complete, add a small amount of warm water to your hair and gently massage to emulsify the colour. Rinse your hair thoroughly under warm water until the water runs completely clear, ensuring no residue remains.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCondition \u0026amp; Shine:\u003c\/strong\u003e Apply a generous amount of the included High Shine Conditioner to your freshly coloured and rinsed hair. Gently massage it in, focusing on the lengths and ends. Leave the conditioner on for 2 minutes to deeply nourish and seal in the colour. Rinse thoroughly. This final step is vital for locking in your vibrant colour and enhancing its brilliant shine and softness.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch3\u003eExpert Tips for Maintaining Your Radiant Cool Blonde\u003c\/h3\u003e\n\u003cp\u003eTo ensure your L'Oréal Préférence 11.11 Ultra-Light Cool Crystal Blonde remains stunning and fade-defying, follow these expert tips:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCombat Brassiness:\u003c\/strong\u003e Incorporate a high-quality **purple shampoo and conditioner** into your weekly routine. These products are formulated with violet pigments that effectively neutralise yellow tones, keeping your **icy blonde** fresh and cool between colourings.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProtect from Heat:\u003c\/strong\u003e Always use a **heat protectant spray** before styling with hot tools. Excessive heat can cause blonde hair to become brassy and dull.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUse Colour-Safe Products:\u003c\/strong\u003e Opt for shampoos and conditioners specifically designed for coloured hair, preferably sulphate-free. These products help to preserve your colour and prevent premature fading.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eShield from UV Rays:\u003c\/strong\u003e Prolonged sun exposure can fade your **permanent blonde hair colour**. Consider using hair products with UV filters or wearing a hat when spending extended time outdoors.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTimely Touch-Ups:\u003c\/strong\u003e For seamless results, schedule regular **root touch-ups** with your L'Oréal Préférence 11.11 kit. This helps maintain an even colour from root to tip, keeping your look perfectly polished.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eL'Oréal Préférence 11.11 Ultra-Light Cool Crystal Blonde Ingredients Spotlight\u003c\/h3\u003e\n\u003cp\u003eThe efficacy of L'Oréal Préférence 11.11 lies in its expertly formulated components, each playing a crucial role in achieving your desired cool blonde shade:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eColourant Gel:\u003c\/strong\u003e This highly concentrated formula delivers the precise blend of pigments required to create the vibrant, **ultra-light cool crystal blonde** tone, ensuring deep penetration for long-lasting results.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDeveloper Creme:\u003c\/strong\u003e Activates the colourant gel, allowing the permanent dyes to work effectively within the hair shaft, providing thorough and even colour development.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHigh Shine Conditioner:\u003c\/strong\u003e Enriched with **Vitamin E and a UV filter**, this nourishing conditioner is designed to be used post-colouring. It smooths the hair cuticle, locks in colour, enhances shine, and provides vital protection against environmental aggressors, ensuring your **fade-defying blonde** remains brilliant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eElevate your blonde with the sophisticated radiance of L'Oréal Préférence 11.11 Ultra-Light Cool Crystal Blonde. Say goodbye to dull, brassy tones and embrace a luminous, icy finish that lasts. This **at-home hair colour kit** provides everything you need for a stunning transformation, making it the **best choice for permanent icy blonde hair** in the UK. Shop L'Oréal Préférence 11.11 at TJ Beauty UK today and transform your look with confidence!\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":54855953056120,"sku":"Loreal-11-11","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0551\/9084\/7626\/files\/loreal-preference-11-11-venice-ultra-light-cool-crystal-blonde.jpg?v=1734532383"}],"url":"https:\/\/www.tjbeautyproducts.co.uk\/collections\/blonde-lightening-permanent-hair-colour-cream-dye.oembed?page=3","provider":"TJ Beauty Products UK","version":"1.0","type":"link"}